The Future of Food. About reinventing food & the food heroes who do that

THE FUTURE

OF FOOD ABOUT REINVENTING

FOOD & THE FOOD

HEROES WHO DO IT

[email protected]

@FUTURECHECK

BROUGHT TO YOU

BY YOUR FAVORITE

TREND HERO

FUTURIST

MARCEL BULLINGA

FIRST PRESENTED FOR 20 NATIONALITIES

WORLD PORK EVENT BERLIN 15 -11-2012

YEAR OF THE TIBETAN YAK DO MORE WITH LESS

TREND 1. CONSUMER IN CONTROL: WE KNOW EVERYTHING

TREND 2. PRODUCER IN CONTROL: CITY FARMS

CONSUMER

WE KNOW EVERYTHING

IN CONTROL

DIY: YOU ARE IN CHARGE

HEALTH MOBILE

CHECK CLAIMS

CHECK ANIMAL WELFARE

POWER OF SHARING

MARTHA PAYNE (9) SCHOTLAND | SCHOOLLUNCH £114000 CHARITY | 2012

KITCHEN IS A WASTE-TO-FOOD UNIT

PHILIPS FUTURE KITCHEN | 2010

SENSORS PICK UP CHANGES IN ELECTRICAL PROPERTIES IN FOOD

THE TIMES EUREKA | APRIl 2012

FOOD = MEDICINE

YIN & YANG HEART LUNGS LIVER STOMACH HAN TING ACADEMY HAN-JI

SHANDONG UNIVERSITY TRADITIONAL CHINESE MEDICINE | 2012

REINVENTING FOOD | PRINTING FOOD

REAL OR FAKE?

2017: 1ST COMMERCIAL LAB BURGER EMISSION: 4% LAND: 1% WATER: 4% ENERGY: 93-55%

LAB BURGER MASS PRODUCTION EXPECTED BETWEEN 2022-2032

UNIVERSITY OF EINDHOVEN MARK POST | 2012

EAT ARTIFICIAL MEAT?

NO: 62% YES: 19%

YOUNG PEOPLE & MEN SAY YES MORE OFTEN

1729 PEOPLE IN UK YOUGOV APRIL 2012

PRODUCER

CITY FARMS

IN CONTROL

CUSTOMER TAKES PART IN

100% TRANSPARANT FARM

120 TOWERS 1 LIGHTBULB PER TOWER PER DAY LESS FOOD IMPORT

ONLY 7% LOCAL FOOD NOW PRICE 20CT | SINGAPORE SKY GREENS 2012

LESS LAND, LESS WATER

5 X MORE VEGGIES

CIRCULAR SYMBIOSIS TOWER VERTICAL FARM FOR LIVESTOCK | COWS

CHICKEN GRASS NO TRANSPORT | 2011

CITY FARM SKYSCRAPER LIVESTOCK

PRINT VACCINE, PREVENT EPIDEMIC

DNAPRINTER DIGITIZE & PRINT PROTEINS, VIRUSES & HUMAN CELLS

CRAIG VENTER INSTITUTE FOR GENOMIC RESEARCH | US 2012

FOOD JOBS OF THE

• CHEF FARMER

• FOOD PRINTER

• MEAT PSYCHOLOGIST

• DISEASE PREVENTER

• ENERGY HARVESTER

• FOOD HERO

FUTURE

• TRUST ORGANIZER

• COMMUNITY

ORGANIZER

• YOUNG TALENT

ACCELERATOR

• ROBOT COACH

• SILENCE COACH

WE NEED

FOOD HEROES

[email protected]

@FUTURECHECK

YOU MISSED OUT

ON ALL THE LIVE

STUFF:

THE SMILES

THE HUMOUR

THE DEBATE

WANNA SEE LIVE?

MARCEL BULLINGA