The festive season supports shopping, domestic travel and ... · Spring & Gurney Plaza 10 5’ x 3’ 6 + 1 mth F.O.C 86,400 4,320 6,500 97,220 FESTIVE SPECIAL 45,000 2,250 6,500

• With the festive season comes the peak in consumer spending as well as the highest mobile Malaysian audience in a calendar year.

• The festive season supports shopping, domestic travel and schoolholiday behaviour which leads to more time spent out-of-home.

• We celebrate this festive season with the best value outdoor advertising packages that target the general Malaysian.

BIG DEALS – FESTIVE PACKAGES ON SALE !

THE FESTIVE CAMPAIGN CALENDER

2009 2010Aug Sept Oct Nov Dec Jan Feb

Ramadan22 Aug – 19 Sep

Hari Raya 20 & 21 Sept

Deepavali17 Oct

School Holiday Begins

Christmas25 Dec

New Year01 Jan

CNY14 & 15 Feb

6 month campaign 1 month F.O.C

TRANSIT PACKAGES

KELANA JAYA LINE . AMPANG LINE . KL MONORAIL

BIG RIDE - RAILWAY NETWORK

TRAIN SPONSORSHIP PACKAGE

Media Qty Duration Media Rental 5% GST Production TOTAL

KJLine Train 1 6 + 1 month F.O.C

87,500 4,375 50,000 141,875

AmpangLine Train 1 58,350 2,917.5 50,000 111,267.5

KL Monorail 1 163,350 8,168.5 55,000 226,517.5

TOTAL: 309,200 15,460 155,000 479,660

FESTIVE PACKAGE RATE: 160,000 8,000 125,000 293,000

KL MONORAIL

AMPANG LINE LRT

*production cost does not include train windows

KJ LINE LRT

LIGHTBOX PACKAGE

5’ x 3’ Lightbox @ KJLine Station 5’ x 10’ Panel @ AmpangLine Station

Media Qty Size Duration Media Rental 5% GST Production TOTALKelana Jaya Line 8 5’x3’ 6 + 1 mth

F.O.C56,000 2,800 3,250 62,050

Ampang Line 8 5’x10’ 56,000 2,800 8,000 66,800

ERL 2 6’x4’ 28,000 1,400 1,700 31,100

TOTAL 140,000 7,000 12,950 159,950

FESTIVE PACKAGE RATE: 60,000 3,000 11,800 74,800

High traffic stations during festive seasons:• KJ Line LRT : Kelana Jaya, Tmn Jaya, KL Sentral, Pasar Seni, Masjid Jamek, KLCC, Wangsa Maju, Terminal Putra• Ampang Line LRT : PWTC, Bandaraya, Masjid Jamek, Plaza Rakyat, Hang Tuah, Tasik Selatan, Bukit Jalil

*Sites are subject to availability

6’ x 4’ Lightbox @ ERL Station

+ +

SHOPAHOLICPACKAGES

JALAN SULTAN ISMAIL & JALAN HANG TUAH

BIG TREE’S RETAIL NETWORK

THE VIBRANCY OF THE CITY CENTER

The KL City center remains the location of choice for advertising :

• Provides Business Support : 56.8% of all corporate office are located in the KL City Center

• Provides access to higher income white collar audience : Estimated 44% of all luxury residences are located in the KL City Center.

• Highest concentration clubs and bars and entertainment venue’s in one area.

• Jalan Sultan Ismail and Jalan Hang Tuah serve as the main entry to Suria KLCC, The Pavilion, Bintang Walk, Sg. Wang, Berjaya Times Square etc.

JALAN HANG TUAH

Jalan Hang Tuah

Jala

n Pu

du

Hang Tuah Station

J16J15J14J13

Ampa

nglin

e LR

T

Jalan Imbi

KL Police Headquaters

Package of 4 pillars – J13 to J16

Format Type Qty Duration Media Rental (RM)

5% GST

*Production (RM)

Lighting(RM)

Total(RM)

Pillar wrap with crosshead 4 6 + 1 mth F.O.C

210,000 10,500 40,000 8,400 262,900

FESTIVE PACKAGE RATE 100,000 5,000 34,000 8,400 147,400

JALAN IMBI – FRONT OF BERJAYA TIMES SQUARE

Jalan Imbi

Jala

n Pu

du

H14H15H16Jalan Hang Tuah

Package of 3 pillars – H14 – H16

Format Type Qty Duration Media Rental (RM)

5% GST

*Production (RM)

Lighting(RM)

Total(RM)

Pillar wrap with crosshead 3 6 + 1 mth F.O.C

153,000 7,650 30,000 6,300 196,950

FESTIVE PACKAGE RATE 110,000 5,500 25,500 6,300 147,300

Imbi Station

Police HQ

Jala

n Su

ltan

Ism

ail

AMODA Building

JALAN SULTAN ISMAIL – HOTEL EQUATORIAL STRETCH

Package of 5 pillars – F24 to F28 OR F29 to F33

Menara Promet

Menara DION

Menara Antarabangs

a

K & N Inter.

Hotel Equatoria

l

Wis

ma

Gen

ting

Menara Std

Chart

Jalan Sultan Ismail

Jala

n R

aja

Chu

lan

Crowne Hotel

Hotel IstanaMAS

Building

Raja Chulan Station

F24 – F28 F29 – F33

Format Type Qty Duration Media Rental (RM)

5% GST

*Production (RM)

Lighting(RM)

Total(RM)

Pillar wrap with crosshead 5 6 + 1 mth F.O.C

297,500 14,875 50,000 10,500 365,375

FESTIVE PACKAGE RATE 150,000 7,500 42,500 10,500 210,500

OVERHEAD LIGHTBOX PANEL @ RENAISSANCE HOTEL

Shangri-La Hotel

Menara Haw Par

Concorde Hotel

Ren

aiss

ance

H

otel

Jalan Sultan Ismail

Jala

n Am

pang

(fr K

LCC

)

Duta Hyatt

Menara IMC Prudential

M’s

ia

Tour

ism

O

ffice

Format Type Qty Duration Media Rental (RM)

5% GST

*Production (RM)

Lighting(RM)

Total(RM)

Overhead Panel 1 6 + 1 mth FOC

146,000 7,300 28,000 7,000 188,300

FESTIVE PACKAGE RATE 80,000 4,000 25,000 7,000 116,000

Overhead Panel at Renaissance Hotel (Jln Ampang)

LARGE AUDIENCE EVERY DAY

Reaching an average of 7 million shoppers monthly.

RETAIL NETWORK

BIG BUY – RETAIL NETWORK PACKAGE

Medium/Location

Qty Display Size

Duration (Mths)

Media Rental(RM)

5% GST (RM)

Production(RM)

Total (RM)

RETAIL NETWORK BUY

2 units of vertical lightbox at each of the following shopping malls : KLCC, The Curve, GE Mall, The Spring & Gurney Plaza

10 5’ x 3’ 6 + 1 mth F.O.C

86,400 4,320 6,500 97,220

FESTIVE SPECIAL 45,000 2,250 6,500 53,750

KLCC CONVEX CROSSING PACKAGE

Estimated Traffic: 350,000 visitors monthly*

*Big Tree Outdoor, Dec 2005

*Demographics:

Quality professional community working around KLCC from MNI Towers, UOA, & Exxon building and those participating in events at the Convention Centre

Government officials attending events, families including going to Aquaria and generally affluent Malaysians

Anchor annual events at the Centre are PIKOM PC Fair, Homeownership Campaign, HomeDec, ArchiDex, Property Investor Campaign bringing in large crowds to this main walkway

Packages Qty Display Size

Duration Rental(RM)

GST(5%)

Production(RM)

• Lightboxes

• Wall Graphics

10

2

5ft x 3ft

7ft x 55ft

6 + 1 month F.O.C

98,000 4,900 22,250

FESTIVE SPECIAL: 55,000 4,900 22,250

TOTAL: RM80,000

KLCC RETAIL CROSSING PACKAGE E

Target consumers when mall traffic increases during the festive season

Immediate Availability

Medium/Location

Qty Display Size

Duration (Mths)

Media Rental(RM)

5% GST (RM)

Production(RM)

Lighting(RM)

Total (RM)

KLCC RETAIL CROSSING PACKAGE E

LightboxWall graphics

41

6ft x 4ft 6 + 1 mth F.O.C

74,900 3,745 23,200 2,800 104,645

FESTIVE SPECIAL 55,000 2,750 22,000 2,800 82,550

NOTES TO ADVERTISER: -

• The Festive Package is valid for incharge date not later than 1 Sept 2009.

• Availability of sites are based on first come first serve basis subject to confirmation at the time of booking.

• Big Tree reserves the right to offer alternative media as value-add in the event of non-approval from the authorities or non-availability of media at time of booking.

• Package rate is not applicable for renewal/extension. Renewal will be based on new rate.

• Production cost is based on inkjetprint and does not include special effects/protrusions. Additional cost shall apply for such design. Inkjetprint materials can last for period of 8-10 months.

Payment Terms

• Rental – Two (2) equal payments in advance.

• Production – 1st 50% prior to commencement of production, balance payable upon installation.

• Big Tree reserves the right to vary terms and conditions.