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The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association of Australia Adjunct Professor The University of Western Australia
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The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Dec 14, 2015

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Page 1: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

The energy challenge adopting clean tech - how quickly will (can) Australia change? 

Prof Ray Wills

Chief Executive OfficerSustainable Energy Association of Australia

Adjunct ProfessorThe University of Western Australia

Page 2: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Adoption of technology

The natural turnover and retirement of appliances, buildings and vehicles can bring about a modest penetration of sustainable energy into Australia by 2021.

However, adoption of sustainable energy will not be natural, with more rapid transitions favoured by: policy measures and regulation; consumer sentiment; pricing advantage.

Page 3: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Global renewables 2008, 2009, 2010, 2011…

World invests on average around 300-400 billion pa on energy projects of any type – conventional and renewables.

2008 - world invested more in total on renewable energy ($155 billion) than on traditional energy ($140 billion).

Almost 50% of new generation built in 2009 was renewable energy - 80 GW of renewable power capacity built compared to 83 GW of fossil fuel plants.

2010 up 32% with $211 billion investment in 2010. $260 billion in 2011, up 5% on 2010 - 5 times 2004 2008 IEA forecast build for coal globally was 64 gigawatts -

actual build in 2010 was 14 GW (build of solar in 2010 was 17 GW)!

Page 4: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Global renewables 2008, 2009, 2010, 2011…

36% surge in total investment in solar to $136.6 billion - double the $74.9 billion investment in wind power in 2011.

The scale of investment in solar is even more remarkable considering price of PV modules fell about 50% in 2011.

The third-largest sector for investment in 2011 after solar and wind was energy-smart technologies, including smart grid, power storage, efficiency and advanced transport with total investment of $19.2 billion.

While China has dominated investment in the last few years, USA investment surged past China in 2011 - USA was $56 billion in 2011, up 33%; China’s 2011 investment of just over $47.4 billion was marginally up from 2010.

Page 5: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Global renewables

Page 6: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Renewable energy growth

Data IEA

Page 7: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Building cities - China

Guangzhou13 million

Changsha7 million

Chengdu7 million

Page 8: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Building cities – Chongqing, China

Page 9: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Building cities - Korea

Seoul

Incheon

Busan

Page 10: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Australian renewables 2011…

The transformation of Australia’s energy mix has begun – in 2011 36% of new investment in gas and 41% in wind.

Coal-fired power generation, which currently accounts for around 75% of Australia’s total electricity generation, was only 17% of the committed new investment in power stations for the 12 months to October 2011.

This is still behind the average world-wide investment in renewable energy – China’s economy 8 times larger than Australia, investment in renewables 50 times larger!

(Australian investment less $0.7 billion in 2011 versus China investment $49 billion – to match China action, Australia would need to invest $6 billion per annum)

Page 11: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Roger’s diffusion curve

Page 12: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates – US Will electric cars be dishwashers or VCRs? (Will there ever be any more dishwashers??)

NY Times

Page 13: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates

Zoepf 2011

Page 14: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates

Zoepf 2011

Page 15: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates

Zoepf 2011

Page 16: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates

5 year product development cycle is appropriate for modeling the automotive industry – US NHTSA, 2010

BITRE (Aus) work argues slower uptake of 15 years. Spread of the technology to 90 % of vehicle fleet takes another 15 years.

(Also – data not tracked for unsuccessful technologies – and competing technologies might be better)

Doesn’t consider resistance to change by fossils!

Page 17: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates

Zoepf 2011

Page 18: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates

Marked decrease in developmental lag Innovation/development of new products Supply side capabilities Market competition Growing consumer expectations Higher level of communication between

consumers - blogspace Fleet/building/operations managers – and CFOs Regulation Energy security

Page 19: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Trends in car prices and CO2 2002-2010

How clean are Europe’s cars?

Page 20: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Technology adoption rates

Zoepf - future automotive features could be reasonably expected to follow a similar pattern- small-scale deployment for approximately five years- exponential growth and an inflection point ten or more years after first application

Can historic deployment rates be used to describe future technologies? We should expect some similarities!

Is there an opportunity for disruptive technology entry? Beginnings of disruptive innovation may be in market

innovations, Vehicle ownership model (eg Better Place) could rapidly change

the how and what is purchased Roof top solar – companies may own the panels on your roof

Page 21: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Rapid change - Personal mobility

Page 22: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Fuel efficiency, other energy sources Transport Energy storage key New technologies may be disruptive

Private transport

Page 23: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Commercialvehicles

Smith Newton electric truck Mega electric diesel hybrids London Bus Haul Pak + Earthmover Mitsubishi Fuso Honda prime mover Oshkosh Military Vehicle

Page 24: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Electric mass transit

Siemens Bordeaux light rail

Bombardier wireless light rail

Slim Ride -15 passengers Series 700 Shinkansen

train – 285 km/h

Page 25: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Flying and floating fuels

February 25, 2008 – Virgin Atlantic Stages the First Biofuel Flight

October 30, 2007 - U.S.A.F. Tests New Synthetic Fuel on Plane

February 14, 2011 – Qantas follows US Military to algae biofuels

September 13, 2011 – US Navy announces by 2016 Green Strike Group, powered by renewable diesel-electric engines, nuclear power and aviation biofuels, is able to operate independent of fossil fuel supply line threat or disruption

Page 26: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Smart grids, smart houses (and farms) Integrated energy planning

Smart grids to coordinate the actions of devices such as loads & generators

Page 27: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Green cities

Global Tianjin Eco-City China Ulsan Ecocity Korea Masdar City UAE

Australia City of Sydney – 70% CO2 reduction by 2030 City of Melbourne Stirling City Centre, Perth City of Fremantle Yanchep – 2 x 100 000

Local government critical

Page 28: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Industry chamber for any businesses / enterprise in sustainable energy or being more sustainable

Based in Perth, almost 400 members nationally Information, communication, and networking businesses Government advocacy (lobbying) Policy development

Legislation, regs and taxation - barriers and incentives Education, skills and training Calls for government leadership - and procurement

Industry mapping Energising Kids – energy for the next generation

Page 29: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

Available for download from www.seaaus.com.au

Page 30: The energy challenge adopting clean tech - how quickly will (can) Australia change? Prof Ray Wills Chief Executive Officer Sustainable Energy Association.

www.seaaus.com.au