© 2014 IBM Corporation The Dilemmas of Innovation Management Dr. Matthias Kaiserswerth Vice President, Europe IBM Research
The Dilemmas of Innovation Management
Oct 30, 2014
Presentation 3 June 2014 at the Science to Business Marketing.
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© 2014 IBM Corporation
The Dilemmas of Innovation ManagementDr. Matthias Kaiserswerth Vice President, Europe IBM Research
© 2014 IBM Corporation© 2014 International Business Machines Corporation 2© 2014 International Business Machines Corporation
Brazil
T.J Watson
AlmadenAustin
Ireland
Zurich
Haifa
Africa
India China Tokyo
Australia
The World is Our Lab
IBM invested $6.2B on R&D
in 2013
More than 3,000 scientists and
engineers
World's largest information technology research organization
© 2014 IBM Corporation
IBM Research - Zurich: Big Data Analytics to Atoms
3
!
- 90 collaborative projects with universities, industrial partners and governments
- Ultramodern Nanotech Center opened in 2011
!
- Nobel Prizes (1986/1987)
Big Data Analytics
Atoms
Cognitive Computing & Computational Sciences
Industry and Cloud Solutions
Cloud & Computing Infrastructure
Science & Technology
© 2014 IBM Corporation
Evolution of IBM Research
4
Isolated Research
’50s — ’90s ’90s — ’00s ’00s …
In-world Research, Smarter Planet Research
Hardware+ Software & Services + Smarter Planet
Propriety Innovation Corporate funding for business profit
Select Partnerships Joint programs with strategic allies
Client Partners Partner with key customers
Collaborative Innovation Knowledge-based economy
© 2014 IBM Corporation5
Milestones of our Radical Collaboration with ETH Zurich19
56
1977
2001
2011
2009
© 2014 IBM Corporation
What is Innovation?
“Innovation resides at the intersection of invention and insight, leading to the creation of social and economic value.” !
National Innovation Initiative
“Innovation has been and always will be all about generating new real value. It has more to do with putting deep insights into problems and challenges—be they business, government, education, or societal—together in a unique and facile manner with your knowledge and technology to unlock hidden value.” !
Nick Donofrio, IBM Fellow Emeritus
© 2014 IBM Corporation
TechnologyTrends
IndustryTrends
Social Trends
Idea
Prototype
Patents AcademicPapers
Pilot
Deployment /Productization
Experience Papers
IBM THINK Labs
Research Solution Centers
Trend Scan3-10 years out
Research
Acquisitions
Transfer
Licensing
Collaboration
How an Idea Becomes an Innovation at IBM
FOAK
© 2014 IBM Corporation
SuperMUC: How an Idea Becomes an Innovation at IBM
Idea Prototype
PilotDeployment /Productization
Collaboration
ResearchOct 2006
March 2008 - CeBIT
June 2009 - ETH Zurich
June 2012 - LRZ - 80M EURO Supercomputer
FOAK
© 2014 IBM Corporation9
Strategic Decision MakersStrategic Decision Makers
Strategic Decision MakersGrass Roots Research Community
Dilemma #1: Top Down vs Bottom Up
© 2014 IBM Corporation10
vs.
Dilemma #2: Long-term research vs. short-term success
© 2014 IBM Corporation
Num
ber o
f Pat
ents
0
1'000
2'000
3'000
4'000
5'000
6'000
1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
Dilemma #3: Open Innovation vs. Developing Intellectual Property
6,809
© 2014 IBM Corporation12
Summary
!
! Collaboration and Open Innovation are essential ! Treasure Wild Ducks ! Success relies on how well you can balance the
three innovation dilemmas - Bottom Up vs Top Down - Long Term Research vs Quarterly Profits - Open Innovation vs Generating IP
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