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The E Word
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Jan 22, 2018

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The E Word

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Content _4-5 Contents_6-7 Trend Synops i s_8-9 Ins ight to t rend _10-11 Cross Sector Analys i s _12-13 The Zei tg ies t_14-15 Trend Direct ion_16-17 Colour Palet te_18-19 Colour Propor t ions_20-21 Pantone Colour Ins ight_22-23 Image Inspirat ion_24-25 Creat ive Catwalk_26-27 Street Sty le_28-29 Si lhouet tes_30-31 Key Shapes_32-33 Tops_34-35 Sk i r t Edi t , F la i rot_36-37 Sk i r t Edi t , S leeaight_38-39 Trousers Edi t , Winded Straight Leg_40-41 Trousers Edi t , Winded Straight Leg XXL_42-43 Outerwear_44-45 Mater ia l_46-47 More Mater ia l s_48-49 Graphics and Pr in t_50-51 Embel l i shments_52-53 Sty l ing, Shoes wi th Trousers_54-55 Sty l ing, Shoes wi th Sk i r t s_56-57 Detai l s_58-59 Range P lan_60-61 Branding and Packaging _64-67 Ins tore Ins ight_68-76 Referenc ing

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Feminism has evolved and a new form is among us, it reflects the modern future in a way it’s never been seen before, it is not anymore about conflict and protest but unity and acceptance within a genderless society. The trend is The E Word, a time when the label feminism diminishes and the topic takes on the title of equality, open

to all genders.

Depletion of the F wordA number of things have come together to create this new trend, the breakthrough of acceptance for transgender individuals, equality for all sexual orientations and breakthroughs for other relevent issues.For the first time ever solutions are being created for long rooted issues, such as climate change which is finally being tackled,

ageism, racism and gender inequalities.

2016 is a time for change.This trend is about a journey, it storms towards a peaceful cloud however the overall outcome is not a total truce for it does not forget its past, this is when certain details appear in the trend. The journey begins in darkness represented by the hints of deep greys, black shades and shadowed angles. The journey continues to an image of bright pastels however because the journey to equality is not by any means an easy ride the key colours are misty pastels. The E word visually in terms of garments is oversized, not caring about stereotypes of what a woman ‘should’ wear but always with a hint of excitement represented by bare flesh.

Trend Synops i s

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Love your lines____________________

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Misty Peac hTransparent B lueIced Mint Green Chocolate Purple

I n s ight

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Cross Sector analys i s

C R O S S S E C T O R A N A L Y S I S

Ref lec t ive

Contemporary

Layered

Sha

dow

s

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C R O S S S E C T O R A N A L Y S I S

Spacious

Dim

ens

iona

l

M i s ty Paste l s

Angular

Ma

rble

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“The spirit of the times”

A BreakthroughUnlabel ledExt inguishFreeEqual i tyFutur i s t i c HopeGender lessContemporary

Ze i tg ies t

The Zei tgeis t i s the Spir i t of the t imes, th i s refers to the current mood provoked by the current t rend whic h u l t imate ly forecasts the essence of the fu ture. Al l opin ions are being c hannel led in to one, for the f i r s t t ime radical femin i s t s, Marxis t s femin i s t s, D i f ference femin i s t s, Re l ig ious Femin i s t s, Eco Femin i s t s and s imply al l ind iv iduals wi th bas ic invo lvement in the topic are able to f ind a common ground. The mass populat ion are s lowly becoming for gender equal i ty Th i s i s a t ime to ce lebrate but wi th a s t rong e lement of focus and determinat ion . The t rend shows off i t s hard exter ior wi th an occas ional g l impse at sof t core.

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Fore

casting

the e

ssence

of the

future

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Trend Direct ion

“A hard exter ior

and a sof t core”

Soft Core Fr i l l sSmooth SurfacesGent le P inksDreamy Mis t B luesDiscreet Sh immers

Hard Exter iorHarsh AnglesBoxy Str uc turesDominant L ines

The E word has a hard exter ior and a sof t core, the hard exter ior i s not h idden throughout the t rend and the sof t core i s h idden but h in ted.

There are a number of edi t s wi th in th i s womenswear t rend, and thus a var iety of textures. A key texture i s a s t rong, scuba l ike mater ia l of whic h has a femin ine, sof t appeal to i t however the s t rength of the fabr ic i s not to be mis taken. The key shape i s a square, th i s i s somet imes represented in a h igh and def ined shou lder l ine and in other ways suc h as a very square s leeve opening. The textures are c haracter i sed by smooth surfaces juxtaposed wi th r ig id edges and powerfu l daggered l ines . A key texture that represents the t rend i s the ar t of s tack ing t rans lated in to the c hosen sector in ways suc h as layer ing. The co lour palet te i s muted paste l and has a mis ty f loaty feel to i t , wi th s imi lar mis ty ones co l l id ing wi th f i rmer pop co lours and metal l i c features.

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Colour palet te

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Sunset colours and the use of fading light is a key detail within this colour palette. This is illustrated not only in the natural effects of the sun but also manipulation of light from reflective surfaces. The trend combines natural and synthetic light. This is where the black shadow is found that caresses the trend representing how the trend does not forget its past. The trend has been broken up into three key colour palettes, the one to the left is an over-all colour story, followed by the peach’s, the pinks and the blues.

“Manipulation of light fromreflective surfaces”

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Core co lours

Accent co lours

Co lour propor t ions

Co

lour

is

a r

efl

ect

ion

of

the

Ze

itg

iest

.

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Colour propor t ions

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After analys ing the t rend and ascer ta in ing the co lour palet te the t rend forecaster deemed i t val id to researc h in to what co lours Pantone have al located as the co lours of the year for 2016 to see i f there had been any s imi lar i t ies, th i s would gauge how success-fu l and accurate the t rend i s forecasted for 2016. The shades Pantone al located inc lude ROSE QUARTZ & SERENITY(PANTONE 13-1520 & PANTONE 15-3919) . These co lours come from the exact fami ly from that of th i s co lour palet te, the pantone blue i s s l ight ly deeper than that of th i s t rend however the s imi lar i t ies are undeniable. Pantone descr ibe i t as

“A sof ter take on co lour for 2016: For the f i r s t t ime, the blending of

two shades”

This was the resu l t that was far more s ign i f i cant than the s imple fact that the co lour palet tes were very re lated, the key message behind combin ing two co lours for the f i r s t t ime has a far more re levant message to the t rend, i t resembles the year of two genders at peace. Th i s does not mean that 2016 wi l l be the year of absolu te gender equal i ty but the s tar t of a new form of femin i sm.

Co lour pantone ins ight

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Colour pantone ins ight

The fur ther descr ipt ion Pantone prov ide cou ld not be more re levant to 2016, “As consumers seek mindfu lness and wel lbeing as an ant idote to modern day s t resses, welcoming co lors that psyc hological ly fu l f i l l our yearn ing for reassurance and secur i ty are becoming more prominent . Jo ined together, Rose Quar tz and Seren i ty demonstrate an inherent balance between a warmer embrac ing rose tone and the cooler t ranqui l b lue, ref lec t ing connect ion and wel lness as wel l as a sooth ing sense of order and peace.”The prevalent combinat ion of Rose Quar tz and Seren i ty a l so c hal lenges t radi t ional percept ions of co lor

and Seren i ty a l so c hal lenges t radi t ional percept ions of co lor assoc iat ion . S imi lar to how the t rend c hal lenges t radi t ional v iews regarding genders .“ In many par ts of the wor ld we are exper ienc ing a gender blur as i t re lates to fash ion ,whic h has in tur n impacted co lour t rends throughout a l l o ther areas of des ign . Th i s more un i lateral approac h to co lor i s co inc id ing wi th soc ieta l movements toward gender equal i ty and f lu id i ty, the consumer ’s increased comfor t wi th us ing co lor as a form of express ion , a generat ion that has less concern about being typecast or judged and an open exc hange of d ig i ta l informat ion that has opened our eyes to d i f ferent approac hes to co lor usage.”

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Creat ive Catwalk Direct ion

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Se

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Street Sty le

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There i s a cer ta in theme of s t reet s ty l ing bubbl ing up and i t more than coordinates wi th the co lours, shapes and look of the cross sector analys i s . One key aspect of the s t reet s ty le i s angular detai l s , th i s i s t rans lated in many ways, in form of the overs ized sweep s ty le coat worn by Eva Chen (Edi tor and c hef of lucky magazine) not on ly i s the co l lar very sharp and l inear but the detai l at the h ip and overs ized s leeves. In other ways the platform shoes seen on the s t reet g ive the base of the shoe a more def ined s t ra ight l ine. Fur thermore key co lours inc lude mis ty past les cons t ras ted wi th deep shadows and r ic her peac hes.

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Si lhouet te

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Boxy s t r uc tures are a key feature wi th in the s i lhouet te of th i s t rend. Th i s cou ld be descr ibed as androgenous but th i s t rend i s about tak ing a s tep out of that label and escaping a radical femin i s t approac h and s tepping in to a more femin ine s i lhouet te wi th a hard edge. Th i s i s t ranspired through the key co lour palet te co lours . The components to th i s look i s re laxed wi th a femin ine myster ious edge fo l lowing the hard exter ior and sof t core theme. Th i s i s ac h ieved by big overs ized features but a lways showing a h in t of f lesh . However the t rend can also be communicated in other ways for example the jacket on the end doesn’ t show any f lesh in a sexy way but the jacket g ives the body a look as i f the model i s wear ing noth ing underneath whic h ac h ieves the same message.

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Key Shapes

_Tops_Skir t s Edi t F la i rot_Skir t s Edi t S leeaight _Trousers Winded Staight leg _Trousers Winded Straight Leg XXL_Outerwear

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Key Shapes

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Tops

The key shape for tops in th i s t rend i s a boxy square s t r uc ture wi th addi t ional var iat ions . The boxy s t r uc ture i s imi tat ing the shape of the male shou lder l ine. In a l l tops there i s some feature of box, for example the pale blue and peac h garment i s very c lealy wi th in th i s shape whereas the one s imply pale peac h has a female s i lhouet te but keeps in wi th the t rend in the s leeve shape.

“Boxy Square Str uc ture”

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Tops

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Skir t s - Edi t f la i rotRe

fle

ctiv

e_

Sp

aci

ous

_Le

ngth

y_

Ge

nero

us

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The F la i rot edi t i s an opt imis t i c representat ion of the end goal of reac h ing equal i ty.

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Skir t s - Edi t s leeaight

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Skir t s - Edi t s leeaight

The s leeaight edi t combines a l l aspects of a s leek and s t ra ight s t r uc ture, in some formats th i s t rans lates as c l inging to the f igure but in others the sk i r t i s magnat i sed towards the core of the ear th , for th i s reason i t makes l i t t le movement . The fabr ics must e i ther be cons t r uc ted by t ight in ter lock ing yarns, or a mater ia l wi th no room to tease l ike scuba for example. Th i s represents a c lear goal , the garment i s drawn towards the ground and i sn t d i s t racted by anyth ing upon the miss ion of reac h ing tota l equal i ty. Th i s edi t i s about the focus and s t rongs ide of the t rend juxtaposed to F la i rot whic h i sn’ t about doing the hard work but encouraging S leeaight to keep going.

“Magnetised towards the core of the earth”

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Trousers- Winded Straight Leg

The f i r s t range of t rousers i s the winded s t ra ight leg, essent ia l ly th i s shape i s a s imple s t ra ight leg des ign however wi th extra room. The mater ia l i s a scuba l ike s t rong fabr ic to g ive an impress that wind i s b lowing the t rousers out f rom the leg. S imi lar i ly to the S leeaight edi t , th i s edi t i s the same in terms of what i t represents, whic h i s c lear focus on the end goal .

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Trousers- Winded s t ra ight XXL

Strong winded XXL represents the same message as F la i rot , i t i s a more re laxed look . The leg has lo t s of space and i s f ree to do whatever i t p leases, muc h l ike females wi l l be able to do when the end goal i s ac h ieved.

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Outerwear

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Mater ia l

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Rugged pleats

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More Fabr ics

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Graphics/Pr in t

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“When I am asser t ive, I am a bi tc h , when a man i s asser t ive, he ’s a boss”

-Nick i Minaj

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Embel l i shments

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Sty l ing- Shoes & Trousers

Shoes on a miss ion

She’s on a miss ion

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The s t ra ight winded leg t rouser i s s ty led wi th a var iety of shoe s ty les but a l l f rom a s imi lar fami ly. Th i s ranges between h igh lace up boots, f lat lace ups, bandaged bal let shoes and other s turdy f lats l ike brogues. Th i s real ly complements the E words message because the f lat shoes represent focus, the t rend does not want to be held back by uncomfor t ing footwear whic h i s why heels are rare ly seen.

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Sty l ing- Shoes & Sk i r t s

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rdThe shoe s ty l ing in co-ordinat ion wi th sk i r t s i s very s imi lar to that of wi th t rousers in that i t i s a f lat shoe however the shoes are less bu lky, and most ly poin ted to complement the leg th i s avoids cut t ing i t off harsh ly at the ank le. The on ly except ion of bu lky footwear wi th the sk i r t i s the whi te t ra iner, i t g ives a cool and youthfu l look .

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Detai l s

This swatc h has a compos i t ion of 100% Polyester, i t i s not on ly the aesthet ic and versat i l i ty factor of the man-made f ibre that makes i t a key e lement of the E word but the actual proper t ies and thus meaning behind i t . Po lyes ter f ibres are par t icu lar ly res i s tant to l ight and weather and can wi ths tand dramat ic c l imat ic effects, th i s i s a qual i ty the t rend focus ’ on , having a c lear a im (gender equal i ty ) and s torming on through obstac les unt i l the goal i s ac h ieved. Th i s f ibre i s used in a number of garments throughout the t rend but the co lour th i s swatc h represents i s one of the key detai l s in the t rend, the deep bloody pink i s used as a h igh l ight co lour every so of ten .

The meaning behind polyester

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Highl ights of the deep saturated pink

_Electr i c_Ref lec t ive_Strong_Soft in ter ior_Hard exter ior_Layer ing_Depth_

Angular_Airy_

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Range P lan

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Branding, label l ing and packaging

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There i s no need for par t i cu lar i ly compl icated branding of packaging because the t rend and range plan speak for themselves, the correct look i s bas ic spac ious fonts and mis ty past le shades.

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I n s tore Ins ight

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Referencing

Title pageAnon. (n.d.) Lifelessordinary0 [online] available from <http://lifelessordinary0.tumblr.com/post/136624116007> [18 January 2016]

Page 3Image- Dazed (n.d.) Body anxiety [online] available from <http://www.dazeddigital.com/artsandculture/gallery/19347/4/body-anxiety> [18 January 2016]

Page 5 (Contents page)Image- Patternity (no date) Available at: http://patternity.org/research/running-lines-james-macari-for-vogue-mexico/ (Ac-cessed: 17 December 2015).

Page 6 & 7 (Trend synopsis) Images-Anon. (n.d.) #loveyourlines (@loveyourlines) • Instagram photos and videos [online] available from <https://www.instagram.com/loveyourlines/> [9 January 2016]

Page 8 (Insight)Image- Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [14 January 2016]

Page 9 (Insight, Images referenced left to right)-1 Anon. (n.d.) Meryl [online] available from <http://www.merylwoman.com> [14 January 2016]-2 Alex Birkenshaw 12/1/2016 -3 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [14 January 2016]-4 Anon. (n.d.) Post new - stylist Christel Winther [online] available from <http://cargocollective.com/christelwinther/Post-New> [14 January 2016]-5 Anon. (n.d.) available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/rodebjer-pre/full-length-photos/gallery/1530785> [14 January 2016]-6 Tucker, E. (2015) ‘Form us with love designs pixel-shaped acoustic tiles’ [online] available from <http://www.dezeen.com/2015/12/17/form-us-with-love-acoustic-tiles-baux-pixellated-patterns/> [14 January 2016]-7 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [14 January 2016]-8 Anon. (n.d.) #03 - MATTEO CIBIC EDITIONS [online] available from <http://cargocollective.com/MatteoCibicEditions/03> [14 January 2016]-9 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [14 January 2016]-10 Anon. (n.d.) Alice McCall (@alicemccall) • Instagram photos and videos [online] available from <https://www.instagram.com/alicemccall/> [14 January 2016]-11Anon. (n.d.) available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%200%2C%20%22lim-it%22%3A%2050%2C%20%22initial%22%3A%20true%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22classif_name%7C43042%22%5D%7D> [14 January 2016]-12 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/im-age.23753733/set/%5B%22image.23272495%22,%22image.23260757%22,%22image.23753732%22,%22image> [14 January 2016]://www.selfridges.com/GB/en/content/agender> [9 January 2016]

Page 10 & 11 (Cross sector analysis, Images Left to right) -1 Anon. (2015) Agender [online] available from <httpwww.selfridges.com/GB/en/content/agender> [9 January 2016]-3 Anon. (2012) Steindór Kristinsson - another day — studio for graphic design [online] available from <http://cargocollective.com/anotherday/Steindor-Kristinsson> [9 January 2016]-4 Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/62196/page/4> [9 January 2016]-5 Anon. (2014) Unexpectable boxes [online] available from <http://sydneysie.com/Unexpectable-Boxes> [9 January 2016]-6 Anon. (2014) <br>Liquid series — Illustrations<br> personal Work<br> 2014 [online] available from <http://annywang.se/Liquid-Series-Illustrations-Personal-Work-2014> [9 January 2016]-7 Anon. (n.d.) ∗ - Alexander Lysov [online] available from <http://cargocollective.com/artonetwo/3872482> [9 January 2016]-8 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [9 January 2016]-9 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/im-age.23260757/set/%5B%22image.23272495%22,%22image.23260757%22,%22image.23753732%22,%22image.23753733%22,%22image.22735104%22,%22image.23344802%22%5D> [28 December 2015]-10 Anon. (n.d.) available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/rodebjer-pre/full-length-photos/gallery/1530785> [28 December 2015]-11 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [9 January 2016]

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-12 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [9 January 2016]-13 Anon. (2012) Ultrastructures #1 - Bryan Olson [online] available from <http://cargocollective.com/BryanOlson/Ultrastruc-tures-1> [9 January 2016]-14 Anon. (n.d.) Gallery - folding screen, Rongbaozhai western Art Gallery / ARCHSTUDIO - 2 [online] available from <http://www.archdaily.com/776914/folding-screen-rongbaozhai-western-art-gallery-arch-studio/564195cee58ecedc5d00009b-fold-ing-screen-rongbaozhai-western-art-gallery-arch-studio-photo> [9 January 2016]-15 Anon. (n.d.) The hole NYC [online] available from <http://theholenyc.com> [9 January 2016]

Page 12- 13 (Zeitgeist)Image- Anon. (n.d.) #03 - MATTEO CIBIC EDITIONS [online] available from <http://cargocollective.com/MatteoCibicEditions/03> [15 January 2016]

Page 14-15 (Trend direction, Images left to right) -1 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [10 January 2016]-2 Anon. (n.d.) Birmingham city university - sign in [online] available from <http://ezproxy.bcu.ac.uk:2264/search/search.php#%7B%22start%22%3A%200%2C%20%22limit%22%3A%2050%2C%20%22initial%22%3A%20true%2C%20%22f_lim-it%22%3A%205%2C%20%22q%22%3A%20%22materials%22%2C%20%22facets%5B%5D%22%3A%20%5B%5D%7D> [10 January 2016]-3 Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/62794/page/1> [10 January 2016]-4 Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/62794/page/1> [10 January 2016]-5 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [10 January 2016]-6 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [10 January 2016]-7 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [10 January 2016]-8 Anon. (n.d.) available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/rodebjer-pre/full-length-photos/gallery/1530785> [10 January 2016]-9 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [10 January 2016]-10 Anon. (n.d.) Add image to folder [online] available from<http://www.wgsn.com/content/image_viewer/#/image.23260757/set/%5B%22image.23272495%22,%22im-age.23260757%22,%22image.23753732%22,%22image.23753733%22,%22image.22735104%22,%22im-age.23344802%22%5D> [10 January 2016]-11 Anon. (n.d.) Login [online] available from <http://www.wgsn.com/catwalk_gallery/#gender=2&season=0&city=0&-show=25236> [10 January 2016]-12 Anon. (2016) Vionnet - Pre autumn/winter 2016-17 ready-to-wear [online] available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/vionnet-pre> [10 January 2016]-13 Anon. (n.d.) Under wraps [online] available from <http://www.vogue.co.uk/fashion/trends/2014-15-autumn-winter/un-der-wraps/gallery/1119995> [10 January 2016]-14 Anon. (2014) Rose quartz & serenity – Pantone color of the year 2016 [online] available from <https://www.pantone.com/color-of-the-year-2016> [10 January 2016]-15 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [10 January 2016]-16 Anon. (n.d.) Paris Fashion week [online] available from <http://www.vogue.co.uk/spy/street-chic/2015/paris-fashion-week---aw15/gallery/1372204> [10 January 2016]-17 Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/62196/page/4> [10 January 2016]

Page 16-17 (Colour palette, Images right to left)-1 Anon. (2015) Agender [online] available from <http://www.selfridges.com/GB/en/content/agender> [10 January 2016]-2 Anon. (2012) Steindór Kristinsson - another day — studio for graphic design [online] available from <http://cargocollective.com/anotherday/Steindor-Kristinsson> [10 January 2016]-3 Anon. (n.d.) 3. Ruffles [online] available from <http://www.vogue.co.uk/fashion/trends/2016-spring-summer/the-five-best-mfw-street-style-trends/gallery/1488618> [10 January 2016]-4 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [10 January 2016]-5 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [10 January 2016]-6 Anon. (2012) Ultrastructures #1 - Bryan Olson [online] available from <http://cargocollective.com/BryanOlson/Ultrastruc-tures-1> [10 January 2016]

Page 18- 19 (Colour proportions)Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [18 January 2016]

Page 20-21 (Pantone colour insight)

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Both images are from- Anon. (2014) Rose quartz & serenity – Pantone color of the year 2016 [online] available from <http://www.pantone.com/color-of-the-year-2016> [17 January 2016]Text- Anon. (2014) Rose quartz & serenity – Pantone color of the year 2016 [online] available from <http://www.pantone.com/color-of-the-year-2016> [17 January 2016]

Page 22-23Image from- Tucker, E. (2015) ‘Form us with love designs pixel-shaped acoustic tiles’ [online] available from <http://www.dezeen.com/2015/12/17/form-us-with-love-acoustic-tiles-baux-pixellated-patterns/> [17 January 2016]Page 24-25Creative catwalk direction (Images from left to right)-1. Alexa Chung- Keep a glittery foil skirt to hand (no date) Available at: http://www.vogue.co.uk/fashion/trends/2015-16-au-tumn-winter/how-to-dress-for-a-christmas-party-at-work/gallery/1524317 (Accessed: 17 December 2015).-2 Floaty blue and black dress 4. Every single Erdem dress (no date) Available at: http://www.vogue.co.uk/fashion/trends/2015-16-autumn-winter/five-things-that-we-are-loving-at-lfw/gallery/1478405 (Accessed: 28 December 2015).-3 Baby pink co-ord suit Under wraps (no date) Available at: http://www.vogue.co.uk/fashion/trends/2014-15-autumn-winter/under-wraps/gallery/1119995 (Accessed: 28 December 2015).-4 Violet black belted suit co-ord-5 Chanel suit Chanel spring/summer 2016 (no date) Available at: http://www.elleuk.com/catwalk/chanel/spring-sum-mer-2016#image=57 (Accessed: 28 December 2015).-6 Black skirt and orange top image Pages (no date) Available at: http://www.wgsn.com/content/board_viewer/#/62794/page/1 (Accessed: 28 December 2015).-7 3 blue garment images Pages (no date) Available at: http://www.wgsn.com/content/board_viewer/#/62794/page/1 (Ac-cessed: 28 December 2015).

Page 26-27 (Street style, Images from left to right)-1 Calvin Klein Pink shimmer skirt Pages (no date) Available at: http://www.wgsn.com/content/board_viewer/#/62196/page/4 (Accessed: 28 December 2015).-2 Oversized baby blue shirt dress Add image to folder (no date) Available at: http://www.wgsn.com/content/image_view-er/#/image.23108721/set/%5B%22image.23108721%22,%22image.23108684%22,%22image.23108725%22,%22im-age.23108693%22%5D (Accessed: 28 December 2015).-3 pleated and straight white and baby pink dress Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.21061072/set/%5B%22image.21058444%22,%22image.21058448%22,%22im-age.21062414%22,%22image.21061011%22,%22image.21061072%22%5D> [28 December 2015]-4 Oversized pink jacket Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/54113/page/7> [28 December 2015]-5 Plaited hair image Anon. (n.d.) Wireless festival [online] available from <http://www.vogue.co.uk/spy/street-chic/2015/wire-less-festival/gallery/1433206> [28 December 2015]-6 Silver wooden shoe Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/59257/page/1> [28 December 2015]-7 Pink fur bag Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/im-age.22204544> [28 December 2015]-8 Fur jumper Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/im-age.21107706/set/%5B%22image.21061005%22,%22image.21107687%22,%22image.21107706%22%5D> [28 December 2015]ww

Page 28-29 (Silhouettes, Images left to right)-1 baby blue box outfit and orange outfit Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_view-er/#/62794/page/1> [28 December 2015]-2 lace pink and black outfit Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_view-er/#/image.23574278> [28 December 2015]-3 Baby pink poncho suit Anon. (n.d.) Under wraps [online] available from <http://www.vogue.co.uk/fashion/trends/2014-15-au-tumn-winter/under-wraps/gallery/1119995> [28 December 2015]-4 white fur and black belted coat Anon. (n.d.) Login [online] available from <http://www.wgsn.com/catwalk_gallery/#gen-der=2&season=0&city=0&show=25236> [28 December 2015]-5 Oversized white shirt and baby peach skirt look Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23260757/set/%5B%22image.23272495%22,%22image.23260757%22,%22image.23753732%22,%22image.23753733%22,%22image.22735104%22,%22image.23344802%22%5D> [28 December 2015]-6 Full length baby pink coat Anon. (n.d.) available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/rodebjer-pre/full-length-photos/gallery/1530785> [28 December 2015]

Page 32-33 (Key shapes- Tops, Images left to right)Cad image- Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.21258221/position/115/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22clas-sif_name%7C43042%22,%20%22market%7C49153%22,%20%22category%7C18811%22%5D%7D> [17 January 2016]Model page 30 - Anon. (n.d.) Under wraps [online] available from <http://www.vogue.co.uk/fashion/trends/2014-15-autumn-win-ter/under-wraps/gallery/1119995> [17 January 2016]

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Page 31-1 Chanel suit Chanel spring/summer 2016 (no date) Available at: http://www.elleuk.com/catwalk/chanel/spring-sum-mer-2016#image=57 (Accessed: 28 December 2015).-2 & 3 (no date) Available at: http://www.wgsn.com/content/board_viewer/#/62794/page/1 (Accessed: 28 December 2015).Cads- Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.21258221/posi-tion/115/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22classif_name%7C43042%22,%20%22market%7C49153%22,%20%22category%7C18811%22%5D%7D> [17 January 2016]

Page 34-35 (Key shapes- Skirts Flairot, Images left to right) -1 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/board_viewer/#/62196/page/4> [17 January 2016]-2 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/board_viewer/#/62794/page/1> [17 January 2016]-3 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.21258221/posi-tion/115/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22classif_name%7C43042%22,%20%22market%7C49153%22,%20%22category%7C18811%22%5D%7D> [17 January 2016]-4 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.21258221/posi-tion/115/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22classif_name%7C43042%22,%20%22market%7C49153%22,%20%22category%7C18811%22%5D%7D> [17 January 2016]-5 Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%20550%2C%20%22limit%22%3A%2050%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22special%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22market%7C49153%22%2C%20%22category%7C18816%22%2C%20%22classif_name%7C19097%22%5D%7D> [17 January 2016]-6 Anon. (n.d.) WGSN [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23260757/set/%5B%22image.23272495%22,%22image.23260757%22,%22image.23753732%22,%22image.23753733%22,%22im-age.22735104%22> [17 January 2016]-7 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [17 January 2016]

Page 36-37 (Key shapes - Skirts Sleeaight, Images left to right)-1 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [17 January 2016] -2 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [17 January 2016]-3 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/board_viewer/#/62794/page/1> [17 January 2016]-4 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%2096%2C%20%22limit%22%3A%2048%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22classif_name%7C43042%22%2C%20%22market%7C49153%22%2C%20%22category%7C18815%22%2C%20%22keywords%7C111189%22%5D%7D> [17 January 2016]-5 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23112765/posi-tion/17/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22classif_name%7C43042%22> [17 January 2016]

Page 38-39 (Key shapes- Trousers, winded straight leg, images left to right)-1 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23827602/po-sition/222/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C18815%22,%20%22classif_name%7C19097%22%5D%7D> [17 January 2016]-2 Anon. (n.d.) Under wraps [online] available from <http://www.vogue.co.uk/fashion/trends/2014-15-autumn-winter/un-der-wraps/gallery/1119995> [17 January 2016]-3 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [17 January 2016]-4 Anon. (n.d.) Wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23655331/posi-tion/2/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22classif_name%7C43042%22,%20%22market%7C49153%22,%20%22category%7C18815%22%5D%7D> [17 January 2016]-5 Anon. (n.d.) wgsn [online] available from<http://www.wgsn.com/search/search.php#%7B%22start%22%3A%20576%2C%20%22limit%22%3A%2048%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22clas-sif_name%7C43042%22%2C%20%22market%7C49153%22%2C%20%22category%7C18815%22%5D%7D> [17 January 2016]-6 Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23792032/posi-tion/435/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22fac-ets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C1> [17 January 2016]

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Page 40-41 (Key shapes- Trousers, winded straight leg XXL, Images left to right)-1 Anon. (n.d.) Paris Fashion week [online] available from <http://www.vogue.co.uk/spy/street-chic/2015/paris-fashion-week---aw15/gallery/1372204> [17 January 2016]-2 Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [17 January 2016]-3 Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23750894/po-sition/630/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C18815%22,%20%22classif_name%7C19097%22%5D%7D> [17 January 2016]-4 Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23112765/posi-tion/17/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22classif_name%7C43042%22> [17 January 2016]-5 Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%2096%2C%20%22limit%22%3A%2048%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22fac-ets%5B%5D%22%3A%20%5B%22classif_name%7C43042%22%2C%20%22market%7C49153%22%2C%20%22catego-ry%7C18815%22%2C%20%22keywords%7C111189%22%5D%7D> [17 January 2016]-6 Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%2096%2C%20%22limit%22%3A%2048%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22fac-ets%5B%5D%22%3A%20%5B%22classif_name%7C43042%22%2C%20%22market%7C49153%22%2C%20%22catego-ry%7C18815%22%2C%20%22keywords%7C111189%22%5D%7D> [17 January 2016]

Page 42-43 (Outerwear)_1 Anon. (n.d.) available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/rodebjer-pre/full-length-photos/gallery/1530785> [15 January 2016]_2 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23880973/position/198/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22fac-ets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_3 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23884604/position/131/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22fac-ets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_4 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23882331/position/177/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22fac-ets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_5 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_view_4 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23882331/position/177/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22fac-ets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_5 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23880975/position/200/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22fac-ets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]

Page 44-45 (Materials) _1 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [15 January 2016]_2 Anon. (n.d.) WGSN [online] available from <http://ezproxy.bcu.ac.uk:2264/search/search.php#%7B%22start%22%3A%200%2C%20%22limit%22%3A%2050%2C%20%22initial%22%3A%20true%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22classif_name%7C42383%22%5D%7D> [15 January 2016]

Page 46-47 (More fabrics)all images- Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%2096%2C%20%22limit%22%3A%2048%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22classif_name%7C43042%22%2C%20%22market%7C49153%22%2C%20%22cat-egory%7C18812%22%5D%7D> [18 January 2016]page 47- Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [18 January 2016]

Graphics/PrintsPrints- Anon. (n.d.) wgsn [online] available from <http://www.wgsn.com/search/search.php#{‘facets[]’:%20[‘classif_name|42383’],%20‘q’:%20%20}> [18 January 2016]-2 Anon. (n.d.) The hole NYC [online] available from <http://theholenyc.com> [18 January 2016]Page 50-51 (embellishments)-1 Chanel suit Chanel spring/summer 2016 (no date) Available at: http://www.elleuk.com/catwalk/chanel/spring-sum-mer-2016#image=57 (Accessed: 28 December 2015).

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-2 Calvin Klein Pink shimmer skirt Pages (no date) Available at: http://www.wgsn.com/content/board_viewer/#/62196/page/4 (Accessed: 28 December 2015).-3 Floaty blue and black dress 4. Every single Erdem dress (no date) Available at: http://www.vogue.co.uk/fashion/trends/2015-16-autumn-winter/five-things-that-we-are-loving-at-lfw/gallery/1478405 (Accessed: 28 December 2015).-4 Anon. (n.d.) Paris Fashion week [online] available from <http://www.vogue.co.uk/spy/street-chic/2015/paris-fashion-week---aw15/gallery/1372204> [17 January 2016]-5 Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/59257/page/1> [28 December 2015]-6(no date) Available at: http://www.wgsn.com/content/board_viewer/#/62794/page/1 (Accessed: 28 December 2015).-7 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [18 January 2016]

Styling-Shoes with trousers (Images left to right)_1 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23827602/position/222/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C18815%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_2 Anon. (2016) Vionnet - Pre autumn/winter 2016-17 ready-to-wear [online] available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/vionnet-pre> [15 January 2016]_3 Anon. (2016) Vionnet - Pre autumn/winter 2016-17 ready-to-wear [online] available from <http://www.vogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/vionnet-pre> [15 January 2016]_4 Anon. (n.d.) Wgsn [online] available fromvogue.co.uk/fashion/autumn-winter-2016/ready-to-wear/vionnet-pre> [15 January 2016]_4 Anon. (n.d.) Wgsn [online] available from<http://www.wgsn.com/content/image_viewer/#/image.23792032/position/435/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22mar-ket%7C49153%22,%20%22category%7C18815%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_5 Anon. (n.d.) WGSN [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23851411/position/55/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C28490%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_6 Anon. (n.d.) WGSN [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23748946/po-sition/1057/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C28490%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_7 Anon. (n.d.) WGSN [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23792038/po-sition/749/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C28490%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]

Styling-Shoes with skirts (Images left to right)_1Anon. (n.d.) B l o s s o m [online] available from <http://ch-loe-lou-ise.tumblr.com> [15 January 2016]_2 Anon. (n.d.) 1. Keep a glittery foil skirt to hand [online] available from <http://www.vogue.co.uk/fashion/trends/2015-16-au-tumn-winter/how-to-dress-for-a-christmas-party-at-work/gallery/1524317> [15 January 2016]_3 Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/62196/page/4> [15 January 2016]_4 Anon. (n.d.) available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%20550%2C%20%22limit%22%3A%2050%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22spe-cial%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22market%7C49153%22%2C%20%22catego-ry%7C18816%22%2C%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_5 Anon. (n.d.) Pages [online] available from <http://www.wgsn.com/content/board_viewer/#/62794/page/1> [15 January 2016]_6 Anon. (n.d.) MoreAboutStyle [online] available from <http://moreaboutstyle.tumblr.com> [15 January 2016]_7 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23260757/set/%5B%22image.23272495%22,%22image.23260757%22,%22image.23753732%22,%22image.23753733%22,%22im-age.22735104%22> [15 January 2016]_8 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23827602/position/222/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C18815%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]_9 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23827602/position/222/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C18815%22,%20%22classif_name%7C19097%22%5D%7D> [15 January 2016]

Details (Images left to right) -1/2 Anon. (n.d.) Everest textile is the high functional fabric provider of Nike, Adidas.. [online] available from <http://www.everest.com.tw> [14 January 2016]

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-3 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.23813208/position/301/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22special%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22market%7C49153%22,%20%22category%7C18815%22,%20%22classif_name%7C19097%22%5D%7D> [14 January 2016]-4 http://www.wgsn.com/content/board_viewer/#/62196/page/4

Range plan (Images- Left to right)-1 Anon. (n.d.) Add image to folder [online] available from <http://www.wgsn.com/content/image_viewer/#/image.21258221/position/115/set/%7B%22f_limit%22:%205,%20%22q%22:%20%22%22,%20%22facets%5B%5D%22:%20%5B%22clas-sif_name%7C43042%22,%20%22market%7C49153%22,%20%22category%7C18811%22%5D%7D> [14 January 2016]-2/3/4/5/6- Anon. (n.d.) available from <http://www.wgsn.com/search/search.php#%7B%22start%22%3A%200%2C%20%22limit%22%3A%2050%2C%20%22initial%22%3A%20true%2C%20%22f_limit%22%3A%205%2C%20%22q%22%3A%20%22%22%2C%20%22facets%5B%5D%22%3A%20%5B%22classif_name%7C43042%22%5D%7D> [14 January 2016]

Branding and packaging First 3 images- Anon. (n.d.) Brandcetera [online] available from <http://brandcetera.net/post/136948854791> [14 January 2016]

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