The Daily Roll

The Daily Roll

President: Luke Smith

Vice President: Kevin Avila

Marketing Manager: Michelle MottramProduct Manager:

Kristen PiattFinancial Manager:

Aquileidy Perez

Where are we located? POOPOO Hawaii….. No really….. See!

• President of The Daily Roll• First President and one of the

Founding Members• Has a PhD in Accounting and a

Bachelor’s Degree in Business Management

• Leading the company with decisive but fair judgment

Luke Smith

• The Daily Roll was founded in the hopes to sell a better product to everyone. Toilet paper that is as soft as goose down and as entertaining as the news.

• Our Message: To enhance the go, The Daily Roll provides enjoyment in the least expected place. We have dedicated our company to the education, entertainment and inspiration of bathroom goers everywhere.

The Daily Roll

• The Daily Roll was founded November 3, 1995

• First located in Washington D.C., it was quickly relocated to Poopoo, Hawaii in 1996

• Founded by President, Luke Smith, and Vice President, Kevin Avila

• The Daily Roll went Global on February 13, 2002

• The Daily Roll became a publically traded company on June 9, 2004

Our History

• The Daily Roll currently has 78.33 points on average in the stock market

• It has suppliers located in: Germany, Japan, England, United States, New Zealand, and Brazil

• It is number 499 within the Fortune 500 ranking

Presently

• As the day to day operations go by, it takes more then one to run such a large corporation

Second Founder

• It takes someone that can face the most difficult of challenges

• It takes a man like Kevin Avila

• I grew up in East Providence, Rhode Island• After graduating High School I joined the

United States Army and served for five years

• After leaving the Army I joined the University of Hawaii and received my Masters degree in Business

• While pursuing my Masters degree I joined Whole Foods Market

• From there I grew to love all nature and organic items

Vice President: Kevin Avila

• I left Whole Foods to join The Daily Roll and begin a new adventure in my life as VP

• From there I changed The Daily Roll by bringing Organic and all nature materials into the company

• I have grown to love this company and I put all my heart and soul into making this company the best of the best

Vice President: Kevin Avila

• The Daily Roll is a company that takes pride in what we do for our customers and our community

• We strive to bring only the best quality of toilet paper in the world using only organic and all nature materials

• Giving back to the community is a big part of who we are as a company

• Three percent of all profits for every month is put back into the community

Operations and Purpose

• We encourage all employees to perform some sort of community service

• Here at the Daily Roll we take pride in our company by showing and providing a greater good to the people around us

• We only use Organic and all nature materials so we can be more ECO-Friendly

• Finally The Daily Roll is the first and only certified Organic toilet paper company in the world

Operations and Purpose

• Born and raised in Rhode Island• Joined the Rhode Island Army

National Guard directly after high school

• Attained an associates degree in General Business while working full time and being a part time Soldier

Product Manager: Kristen Piatt

• Started at the Daily Roll three years ago as a Customer Service Representative

• Quickly Developed a love for the company and product

• Worked extremely hard to work my way up to my current position as Product Manager

Product Manager: Kristen Piatt

Children’s Line

(Top Seller)

Product Lines

NeverEverEverGive Up

News Line

Inspirational Line

Product Lines

Advertising Line

Sport’s Line

Product Lines

• I am the Financial Manager at The Daily Roll• I have been working for this company for 5 years• I love this company, because at the Daily Roll our products are designed to make people happy.

Financial Manager: Aquileidy Perez

Period Ending December 31st, 2012

Income Statement

1st Qtr2nd Qtr

3rd Qtr4th Qtr

0

50

100

150

200

250

300

Sales

• Our best selling line is the children’s line

• We sell nearly 5000 twelve packs, every day

• Generating an approximate gross profit of 15,000.00

Top Sellers

• I have been working for the Daily Roll for the past 3 years. Previously I worked as a Purchasing Agent while attending school at night.• In my role as Marketing Manager, I oversee planning, advertising, public relations, organizing events, distribution, sponsorship and research.

Marketing Manager: Michelle Mottram

Women Ages 31-45

Men Ages 31-45

Women Ages 18-30

Men Ages 18-30

0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 5

NewsInspirationalSportsChildren

Marketing Research Study Results

• Toilet paper remains the key tissue category, driving the tissue market forward through a combination of necessity and the general westernization of toilet culture.

• Multinational manufacturers are increasingly facing the need for a different perspective on the consumers needs.

• The Daily Roll toilet paper then represents a new breed of category where new dynamics apply and new strategies are needed to maintain commercial success.

Research Results

• Global Strategies offer an insight into to the size and shape of the tissue and hygiene market, highlights buzz topics, emerging regions, countries and categories as well as pressing industry issues and white spaces.

• It identifies the opportunity zones within tissue and hygiene, analyses leading companies and brands, offers strategic analysis of major factors influencing the market - be they new product developments, economic/lifestyle/environmental influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Research Results

If you would like to contact The Daily Roll after this presentation, you may see one of our staff or:– Phone: (800)928-0387– Fax: (888)928-0388– Email:

[email protected]

Contacting The Daily Roll