1 Date: February 7, 2022 Mohammad Ali Jinnah University (MAJU) Naveed Hassan STUDENT MBA (Banking & Finance) Email: [email protected]Phone : 9221-9202467 Agenda Ranking Most Profitable Industry World Ranking (2006) World Ranking (2005) Entertainment Industry Biggest Company (by employees) Ranking – Summary Walt Disney Company Disney Website … (www.disney.com) Disney Mission Disney Vision Disney History Disney Synopsis Disney Philosophy Business Diversity Something’s New Competitors Criticism Famous Characters
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Date: April 7, 2023 Mohammad Ali Jinnah University (MAJU)
Walt Disney the 2nd biggest entertainment company of the world
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Mohammad Ali Jinnah University (MAJU)
Biggest Company (by Employees)
Walt Disney the 40th biggest company having 133,000 employees
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Mohammad Ali Jinnah University (MAJU)
Ranking - Summary
Most Profitable Industry Ranking : 16
World Ranking (2006): 63
World Ranking (2005): 54
Entertainment Industry Ranking : 02
Biggest Companies (by employees) : 40
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Mohammad Ali Jinnah University (MAJU)
Disney Website … www.disney.com
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Mohammad Ali Jinnah University (MAJU)
Disney Mission
Mission Statement
“the Walt Disney company is committed to
balancing environmental stewardship
with its
corporate goals and operations throughout the worlds”
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Mohammad Ali Jinnah University (MAJU)
Disney Vision
Vision Statement
“to make people happy”
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Mohammad Ali Jinnah University (MAJU)
Disney History – Walt Disney
1927: Creation of Mickey Mouse, originally named Mortimor Mouse
1928: ‘Plan Crazy’ the first Super hit Mickey’s cartoon, followed by ‘Steamboat Willy’
1937: Full length cartoon ‘Snow White and the Seven Dwarfs’, released on his 60th birthday
1955: Disneyland open to the public
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Mohammad Ali Jinnah University (MAJU)
Disney History - After Walt’s Death
1967: Construction begins on Disney’s world1971: Walt Disney World Resort opened in Florida, ROY
OLIVER DISNEY dies, DONN TATUM becomes chairman & CARD WALKER becomes president
1977: ROY EDWARD DISNEY, son of Roy and nephew of Walt, resigned citing a decline in overall product quality
1979: Release of first PG rated film, ‘Take Down’ and ‘The Black Hole’
1980: Home Video Division was created1983: Disneyland opened in Tokyo, Japan. Disney
Channel begins operation on US cable systems
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Mohammad Ali Jinnah University (MAJU)
Disney History - Eisner’s Era (1984 – 2005)1986: Company’s name revised from Walt Disney Production
to the Walt Disney Company1987: The Company & French Govt. signed an agreement to
start first Disney Resort1991: Beauty & the beast nominated for Academy Award for
Best Picture1992: Euro Disney Resort opened at Paris, France1993: Disneyland acquire Miramax Film1994: Euro Disney renamed the Disneyland Paris.2000: Disney owned the TV Channels2001: Disney buys Fox Family for $3.0 billion2002: Opening of Walt Disney Studios 2004: Release of controversial documentary film Fahrenheit
9/11. Disney buys Muppet
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Mohammad Ali Jinnah University (MAJU)
Disney History – Iger’s Era (2005)
2005: Miramax Co-founder Bob Weinstein and Harvey Weinstein left
2006: Pirates of Caribbean: Dead Man Chest breaking multiple box office records
place, especially in its social, political, and moral aspects.
– A work of fiction describing a utopia.
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Competitors
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Mohammad Ali Jinnah University (MAJU)
Criticism
Promotes a Vision of Women:HelplessSubmissive VictimsCruel Autonomy
RacismNo black characters in Disney till 1990Savage, savage, kill the savage – SongOffensive lyrics of “Arabian Nights”Arab Princess Jasmine, westernized features &