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The Coffee Shop Mercadeo Avanzado Albert Foster Juan José Trejos B
8

The coffee shop

Dec 20, 2014

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Page 1: The coffee shop

The Coffee Shop

Mercadeo Avanzado

Albert Foster Juan José Trejos B

Page 2: The coffee shop

Medios:

Radio: Radio 1 Studio Brussel Periódico: Lesoir The Standaard

Publicidad

Page 3: The coffee shop

Tranquilo.

Espacioso.

Música de ambiente.

Colaboradores Uniformados.

The coffe Shop Style

Page 4: The coffee shop

Evento de apertura!

Aviso en los diferentes medios! (The Crew)

Personal Necesario!

Publicity:

Page 5: The coffee shop

Pull

Promocional

Push

Page 6: The coffee shop

Presupuesto

Medio Costo

Radio 1 (20s) $450

Studio Brussel $480

Hotel Metropole

$12.400

Tikets $4.208

Page 7: The coffee shop

Presupuesto

Medio Costo

Le Crew $

Decoracion $40.000

Local $110.000

Total $167.538

Page 8: The coffee shop