The City of Kyiv Identity

The main idea of the city brand is that Kiev is the city you want to visit again. To come back to feel the inspiring emotions again, to "play back" the impressions.

The idea of the emblem is the letter K stylized as the button Backward. At the same time you can see the symbol of love in it.

The visual realization - the recognizable shape of the letter K with various fillings and emotions: Kiev sites, symbols that are valuable for the Kievans, abstract patterns, meaningful content for a particular project (Euro 2012). This approach makes the sign universal and provides flexibility of usage.

KYIV. YOU WILL COME BACK

КИЕВ. ГОРОД В КОТОРЫЙ ХОЧЕТСЯ ВЕРНУТЬСЯ СНОВА

КИЇВ. МІСТО ДО ЯКОГО ХОЧЕТЬСЯ ПОВЕРТАТИСЯ

K Y I V . T H E G A R D E N C I T Y

KIV E

Сувенирная продукция

Сувенирная продукция

Сувенирная продукция

Сувенирная продукция

Сувенирная продукция

Сувенирная продукция

Сувенирная продукция

MIR

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