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The Academy at The Golf Club of Amelia Island
11

The academy at_the_golf_club_of_amelia_island

Nov 29, 2014

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Page 1: The academy at_the_golf_club_of_amelia_island

The Academy at The Golf Club of Amelia Island

Page 2: The academy at_the_golf_club_of_amelia_island

Your Partnership Investment of $1,000 are part of a $1.94 Million

co-op Marketing Plan Academy Booking Initiatives Dedicated full page on FFCG's website with Direct link to Academies website for information & booking lessons. Full page ad in the 2013-14 FFCG Vacation Guide. Direct link to Academies website for booking in the NtxBook FFCG E-Vacation Guide. Twelve (12) annual featured insertions (rotating

basis) in the weekly FFCG email blast, (50,000 opt-

in subscribers).

?

Partnership Investment

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Chart was not exported from SlideRocket

Total February - June = 141 (No Advertising)

Click Throughs from Florida's First Coast of Golf to your Landing Page

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City Markets

|Somerset, NJ| | New Jersey, New York|

|Indianapolis, IN| | Indiana|

|DC/Northern Virginia| | DC, Virginia, Maryland|

|Philadelphia, PA| | Pennsylvania, New Jersey|

|Grand Rapids, MI| | Michigan, Wisconsin| St. Louis, MO Missouri, Illinois

|Minneapolis, MN| | Minnesota|

|Cleveland, OH| | Ohio|

|Chicago, IL | | Illinois, Indiana, Wisconsin|

|Pittsburgh, PA| | Pennsylvania, West Virginia|

|Boston, MA| | Massachusetts, New Hampshire|

|Toronto, Ontario| | Canada, (Ontario) | Novi/Detroit

|Dallas, TX| | Texas |

|Hartford, CT| | Connecticut, Vermont|

2014Consumer Golf Shows Represented

Page 5: The academy at_the_golf_club_of_amelia_island

Visit Florida's Golf Publication

Page 6: The academy at_the_golf_club_of_amelia_island

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www.Florida-Golf.org

New Website with SEO StrategyDigital Marketing CampaignPaid SearchGolf.comGolfweek.comEmail Marketing CampaignTo FFCG list of 50,000To dedicated targeted listsPrint CampaignGolfGolf DigestPromotionsJaguarsMich Ultra Sports IllustratedTV/PRPLAYERS CampaignThe China Travel Channel

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Digital Agency Website Management

www.Florida-Golf.org

Implementing & Configuring Custom Google Analytics Tracking Implementation of Paid Search Campaign Email MarketingDaily Maintenance & Optimization of CampaignsMedia Research & AnalysisGeo-Targeted, Local Search StrategiesRetargeting CampaignsDisplay, Blog, Rich Media & Mobile Advertising Social Media PagesSocial Media GuidelinesSocial Media Monitoring

Page 8: The academy at_the_golf_club_of_amelia_island

Responsive Design

28% of all visitors access site utilizing mobile devices

Page 9: The academy at_the_golf_club_of_amelia_island

2012-13 Vacation Guide Full Page Ad

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Distribution Points Jacksonville International AirportI-95 Yulee Welcome Center I-75 Lake City Welcome CenterFlagler Welcome CenterSt. Augustine Welcome CenterAmelia Island Welcome CenterVisit Jacksonville Welcome CenterClay County Welcome Center Special area events NxtBook (electronic version)

2013-14 Vacation Brochure

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Double-click to enter title