have a brand that SINGS The 5 Steps to
The 5 Steps to having a Brand that SINGS
Dec 14, 2014
It's a totally crazy world out there with millions of marketing messages flying around at the speed of light. How can you have a brand that not only stands out from the crowd, it SINGS from the roof tops?
Learn the 5 steps to having a brand that SINGS.
Learn the 5 steps to having a brand that SINGS.
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
have a brand that SINGS
The5Steps to
You must be crazy!
BUSINESS
Information Overload
...it’s like trying to drink from a fire hydrant...
light speedchange
Create a brand that others follow
More than just a logo...
Affects all the senses
S Stand-out Strategy
I Inspire Raving Fans
N Nanosecond recognition
G Gets share of heart & mind as well as wallet
S Stands for something
Have a brand that SINGS
S Stand-Out Strategy
Know Your Target
Know the problem you solve
Know where you want
your brand to go
Cut your own path through the brand jungle
Word
Of Mou
th
I Inspire raving fans
“My” brand
WHAT’S YOUR ‘EST’Funniest
Fastest
TallestStrongest
Smallest
FriendliestSmoothest
smartest
DeadliestHONEST
safestCleanest
Cutest
Cleverest
EasiestCoolest
N Nanosecond Recognition
more than a brand name
Does your card do it?
GGets share of mind and heart
as well as wallet
GET
S A
N E
MO
TIO
NA
L R
EAC
TIO
N
What’s in it for me?
SStands for Something
LOVEWhat
You Do
S Stands for SomethingHave FUN
S Stands for SomethingHave FUN
CHANGEThe World
Stand-Out Strategy
Gets share of mind and heart as well as wallet
Nanosecond Recognition
Inspire raving fans
Stands for Something
Having a brand that SINGS
FREE GUIDEBOOK
SINGS?5Steps to having a brand that
Want to learn the
Get Your Free Guidebook Here
Related Documents
