The 140 Character Community: Social Media & the Transparent School Community

S O C I A L M E D I A & T H E T R A N S PA R E N T S C H O O L C O M M U N I T Y

T H E 1 4 0 C H A R A C T E R C O M M U N I T Y

C H R I S C A S A L P S 1 0 B R O O K LY N - N Y C D O E C C A S A L @ P S 1 0 . O R G @ M R _ C A S A L

http://goo.gl/xWeFwqPresentation:

S E S S I O N B A C K C H A N N E L

#ascdrm410

@ P S 1 0 B R O O K LY N

W H O W E A R E

• Chris • computer teacher • technology coordinator • Google Apps & iPad geek • @mr_casal & @PS10Tech • http://about.me/mrcasal !

• PS 10 • K-5 public school • GAFE • iPads for teachers • Technology is a big focus • @PS10Brooklyn

@ P S 1 0 B R O O K LY N

• Twitter is but the entry point

• We Tweet, Vine, Instagram, Facebook…

• Social media for the transparent & engaged learning environment

W E D O N ’ T D O I T A L O N E

• Website • ps10.org • collaborative between PTA & staff • staff directory of email & class sites • Calendar, event notices, pictures

• Twitter • @PS10Brooklyn • Facebook • PS 10 Brooklyn

Teachers are the social media ambassadors of your school community

W H Y T W I T T E R ?

• Twitter was new to all

• sometimes it’s easier to teach a new thing than a familiar thing a new way

• Easy to keep “personal” and “professional” separate

• no one had a “personal” account

• It’s a quick, easy to use broadcast platform not requiring viewers to have an account

TA G B O A R D . C O MB U T W H A T A B O U T T H E PA R E N T S N O T O N S O C I A L M E D I A ?

W E H AV E H A S H TA G S …

# P S 1 0 B K TA G B O A R D . C O M / P S 1 0 B K

# P S 1 0 S W TA G B O A R D . C O M / P S 1 0 S W # P S 1 0 S T TA G B O A R D . C O M / P S 1 0 S T

O U R G E N E R A L C O M M U N I T Y H A S H TA G

#ps10bk

O U R “ S T U D E N T W O R K ” H A S H TA G

#ps10sw

O U R “ S T U D E N T T W E E T E R ” H A S H TA G

#ps10st

TA G B O A R D . C O M / A S C D R M 4 1 0

#ascdrm410

C O N N E C T I N G W I T H F U T U R E C O M M U N I T Y M E M B E R S

W E D O A N A L O G T O O

O U R T W E E T I N G G O A L

• Give parents a glimpse inside during the day

• Be transparent

• Share successes

• Engage & connect with, and beyond, our community

R O A D M A P…

• Pick a platform

• Build a framework

• be flexible and adventurous

• Let your teachers be your ambassadors

• trust

• Support & encourage engagement

Communication & community are built, most solidly, when the methods are natural and useful

T H E PA P E R W O R K

• Boilerplate NYCDOE “photo consent” form

• start-of-year packet

• covers wide variety of media and use

• Classroom teachers know parent comfort

• Clusters are informed

• master list readily available

You don’t need to show faces to show successes & engage families

F O L L O W U S !

• @PS10Brooklyn

• Over 30 staff members

• tagboard.com/ps10bk

• tagboard.com/ps10sw

• tagboard.com/ps10st

C O N TA C T

• Chris Casal

• [email protected]

• @mr_casal & @PS10Tech

• thecasalos.blogspot.com & ps10tech.blogspot.com

• about.me/mrcasal

http://goo.gl/xWeFwqPresentation:

TA G B O A R D . C O M / A S C D R M 4 1 0