Terugblik Masterclass
The new business model of open innovation
CostsCosts
RevenuesRevenues
Own marketrevenue
Own marketrevenue
Internaldev. costs
Internal &external
dev. costs
Closed modelClosed model Open innovation Open innovation business modelbusiness model
New revenuesNew revenues
Cost & time savings Cost & time savings from leveragingfrom leveragingexternal developmentexternal development
License
Spin-off
Sale / divesture
Chesbrough, H. (2006)Chesbrough, H. (2006)
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Wim
Van
hav
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Web 2.0
Aym
an
van
Bre
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• http://www.slideshare.net/avanbregt/syntens-masterclass-open-innovatie-september-2008-presentation/
• Het landschap van web 2.0• Werving van personeel 2.0• Marketing 2.0. Bijvoorbeeld http://producten.hema.nl/• Samenwerking 2.0• Open source software• Productontwikkeling 2.0
En wat ik verder nog tegen kwam
• http://www.mymms.nl/• www.studioludens.nl• http://www.marksandspencer-madetomeasure.com/shirt.asp• http://www.emachineshop.com/• www.layerwise.com• www.vendorlink.nl