#AFM2014 TEN TIPS FOR PITCHING YOUR FILM SUCCESSFULLY
May 30, 2015
#AFM2014TEN TIPS FOR PITCHING YOUR FILM SUCCESSFULLY
OVERVIEW
Are you ready to pitch your film to a decision-maker
such as an agent, financier, producer, distributor or
studio executive?
Here are the top ten pitching tips to help you in a
high-stakes situation from Good in a Room’s
Stephanie Palmer…
TIP ONE
Prepare for the five stages of the meeting...
TIP TWO
Business is personal. Take the time to make small-
talk and get to know the decision-maker first before
‘getting down to business’.
TIP THREE
Always write down the names of the decision-
makers you meet. That way, you won’t suffer the
fate of, “I had a great meeting, but I can’t remember
his or her name….”
TIP FOUR
Do not “wing” your pitch.
Consider preparation
techniques such as writing
your pitch out by hand,
pitching on video and then
watching your performance,
and taking a practice
meeting with a friend.
TIP FIVE
Always lead with the genre of the film. Specifically
the first few words of your pitch should be
something like, “This project is a (GENRE)…”
TIP SIX
Do not talk about who has been attached, was
considering, or has been interested in the project.
This is equivalent to saying, “Here is a list of people
who have already passed.”
TIP SEVEN
Do not refer to more than three characters by
name. If other characters need to be mentioned, do
so by how they relate to the main characters, e.g.,
Karin’s best friend, Ryan’s evil twin.
TIP EIGHT
Prepare answers in advance for commonly asked
questions. For example, "How did you come up with
this idea?" and "What project is this most like?"
TIP NINE
If you get feedback you don’t like from a decision-
maker in an initial meeting, don’t argue. Instead, just
say, “Thanks, let me think about that.”
TIP TEN
Adapt to feedback. Consider all of the notes you are
receiving, look for patterns, and discover ways to
improve your pitch, your project, or both.
THE AUTHOR
Stephanie Palmer, a former MGM Pictures
executive and best-selling author of Good in a
Room, has been featured by NBC, ABC, CBS, Los
Angeles Times, NPR, Variety and many more.
To connect with Stephanie head to:
W: goodinaroom.com
T: @goodinaroom
F: Facebook.com/goodinaroom
WE LOOK FORWARD TO SEEING YOU AT THE AFM 2014!
www.AmericanFilmMarket.com
#AFM2014