Telcoms CONNECT to Digital Operations · TELCOMS HAVE COME A LONG WAY FROM 2 CANS AND A STRING! Today, Telcoms are CONNECTING people, devices and applications – relying on data

VIA Insights:

Telcoms CONNECT to Digital Operations

TELCOMS HAVE COME A LONG WAY FROM 2 CANS AND A STRING! Today, Telcoms are CONNECTING people, devices and applications – relying on data to create actionable information to provide reliable, affordable CONNECTIONS. Telcom Operations, increasingly complex, has become critical to telcom profitability and their customers’ overall experience. Telcom Operations delivers value by: • Creating new services to attracts new customers and keeps existing customers

• Ensuring an optimal Customer Experience to manage churn

• Optimizing operations to contain and potentially reduce costs

With effective operations, Telcoms can stay ahead of the innovation curve and take the lead in this demanding and highly competitive market.

CONNECTING friends, families and businesses – using rotary phones to mobile phones – telcoms have evolved offering digital, mobile, cable and internet CONNECTIONS.

2

INTEGRATING REAL TIME ANALYTICS WITH OPERATIONS BRINGS IMMEDIATE VALUE TO YOUR CUSTOMERS. Take a quick look at what you can do when you plug in and CONNECT to Digital Operations!

• Telcoms with applied analytics enable UTILITIES to channel data from tens of millions of smarts meters, providing real time information to prevent fraud, map customer behaviors to prevent burn outs and provide the data that takes the guesswork out of billing and maintenance.

• MANUFACTURERS depend on Telcoms to provide the infrastructure to track millions of packages from factory to receiving, improving revenue capture and reducing the cost of lost shipments.

• Customer Loyalty Programs, across many businesses, benefit from real time analysis of how products and services are being used and how real time analytics provide just in time maintenance before the user notices that service is degrading or unavailable.

• HEALTHCARE organizations leverage Telcom services to enable population health by enabling tele-medicine to bring medical services to remote geographies and immobile, underserved patients communities

HOW CAN YOU CONNECT WITH DIGITAL OPERATIONS? 3

ACTIONABLE INFORMATION

STRUCTUREDData stored in traditional relational databases (Examples: sales records, maintenance records, machine logs)

SITUATIONALMost often telemetry data

generated by devices referred to as IoT (internet

of things) devices (Examples: all types of

sensors from devices on equipment like set top

boxes, to transformers to transmission towers)

UNSTRUCTUREDData that doesn’t conform with a prescribed format, often stored in big data repositories

(Examples: photos from drones, maps, survey, ideos, audio files)

CONNECTING TO INFORMATION WITH HIGH BUSINESS IMPACT REQUIRES A COMPREHENSIVE ABILITY TO ANALYZE THREE TYPES OF DATA:

4

DIGITAL OPERATIONS FOR TELCOMS REQUIRES AN EXTENSIBLE, AGILE AND FAST SOLUTION.

Extensible: Underlying technologies are rapidly changing and use cases are becoming more mature. Telcoms should choose a platform where the underlying technology stacks and coding languages are obfuscated, where the focus is on the business not the coding language.

Agile: With more data and better analytics, demand by citizen analysts across the organization will increase. For these analysts, visualization unlocks the value of AI. Solutions have to adapt quickly to different data sets to decipher relationships between factors like customer relationships, network health and device health.

Fast: The need for speed isn’t taking a back seat to capabilities. In fact, faster ingestion needs to keep pace with the growing number of devices and the sheer, unparalleled growth of data from everywhere.

CONNECTING WITH A PLATFORM TO ENABLE DIGITAL OPERATIONS IS NOT A ONCE AND DONE. IMPLEMENTATION REQUIRES ADAPTING TO CONTINUOUS CHANGE.

Telcoms are experiencing increased demand for services in the home and in the business.

Innovation in AI is constantly changing the technology landscape.

Telcoms are under constant pressure to deliver higher share prices and dividends

to shareholders.

DIGITAL OPERATIONS IS A GAME CHANGER FOR TELCOMS.

5

MONETIZING DIGITAL OPERATIONS Telcoms are monetizing analytics by implementing machine learning and applying analytics to internal operations. One promise of digital operations is that it lowers the cost of doing business by reducing high dollar errors and increasing the productivity of expensive, skilled talent.

MOVE PAST ‘STORE THEN ANALYZE’: These types of models provide information like churn propensity, likelihood of upgrade devices or services and are used extensively in network planning.

INSTEAD – CHOOSE REAL TIME ANALYSIS:

Automated analytics provide the basis for faster intervention and improved outcomes. Consider the value of:

• Real time scoring of the customer experience based on care interactions;

• Real time reaction of a service to maintenance

• Impact of immediate feedback on device performance following an upgrade

ANALYTICS ENABLES OPERATIONS TO MOVE TO A SERVICE DRIVEN MODEL.

6

CONNECTING TO THE

SERVICE DRIVEN OPERATIONAL MODELThere are undisputed benefits of the service driven operations model. This model provides for one executive, responsible for the service experience - top to bottom. Better outcomes are possible with consolidated and centralized management of how a service is performing and how the customer is embracing the service. This vertical integration of service is a great idea!

The path to a service driven model may be cluttered with some negative side effects, like an unusually high number of false alarms. Distracted by false alarms, operations may miss the root cause. Time to resolution is elongated – increasing negative impact on service performance and availability overall.

Look at what CONNECTING to Digital Operations can provide!

• With analytics you have the ability to apply machine learning and statistical algorithms to baseline key metrics.

• Analytics enable Telcoms to detect anomalies and analyze the anomalies and the corollary relationships between them.

• By automatically grouping anomalies and their relationship telcoms can isolate actionable incidents. This reduces noise and directs fix agents to the root cause faster.

• With the right platform Telcoms create signatures and use predictive analytics to prevent similar problems in the future.

ISN’T IT TIME FOR YOU TO CONNECT TO DIGITAL OPERATIONS?

7

CONNECT TO DIGITAL OPERATIONS WITH VIA BY VITRIA THE COMPLETE JOURNEY TO DIGITAL OPERATIONS

Stages of the Digital Operations Framework

01 Real-Time Operational

Visibility

02 Advanced Anomaly Detection

03 Dynamic Population

04 Incident Life-Cycle

Automation

05 Dynamic Failure

Prediction

Prevent problems from occurring

Visualize Live & Break the Siloes

Find the problems sooner.

Ensure that the changes you are making

are for the better.

Solve the right problems faster

Automate paths to resolution

Collects health and performance indicators

in real time

Leverages powerful AI by detecting

meaningful anomalies

Awareness of the impact of operational

changes like new equipment and firmware

Decipher complex incident patterns in real time – understanding

impact and automating resolution

Dynamic failure prediction – solving

problems before impact to business

and customers

8

V I A

BETTER EFFICIENCY–RELIABILITY–SATISFACTION | LOWER OPEX–CHURN | NEW REVENUES

ACHIEVE DIGITAL OPERATIONS IN DAYS NOT MONTHS!

VIA BY VITRIA FOR DIGITAL OPERATIONS

FASTER GTM, LOWER COSTS AND RISKS

of digital operations solution implementation by using pre-designed solutions templates and a model-driven development approach

EXTENSIBLE AND SIMPLER data integration & correlation through pre-designed interfaces

PROVEN, COMPLETE AND SCALABLE platform technologies for most complex digital operation use cases, incorporating real-time computation, Artificial Intelligence and automation

COMPLETE digital operations roadmap incorporating real-time analysis and artificial intelligence to identify& correlate anomalies, enable data guidance to discover root-issues and predict incidents

OPEN framework where customers can tailor and expand the solutions beyond existing data sources and use cases

EXPERIMENTATION FRIENDLY allowing to rapidly test new hypotheses and increase operational efficiency

WHEN YOU COMPARE DIY + BIG DATA PLATFORMS WITH VITRIA'S SPECIALIZED APPLICATION FOR OPERATIONS YOU REALIZE THERE ARE MANY BENEFITS.

9

HOW DO WE DO IT?VIA

Solution Templates

End to end advanced analytics engine – from real time analytics and

visualization all through AI and automation

Open data lake – secure and scalable for historical and contextual forensics

Underlying platform offers prebuilt ingest interfaces to handle streaming data at scale and speed

ALL THIS ON A VISUAL LOW-CODE DEVELOPMENT ENVIRONMENT – EXTENSIBLE AND CUSTOMIZABLE! CONNECTING HAS NEVER BEEN SO ACHIEVABLE!

10

1111

CONNECT TO DIGITAL OPERATIONSEasy to Start with a single data stream or use case –

CONNECT with VIA SOLUTION ACCELERATOR –

the VIA platform and templates

Or Choose the VIA CORE PLATFORM AND TOOLS for serious developers

VITRIA®

ARE YOU READY TO CONNECT?READY TO CHANGE THE WAY YOU WORK? ARE YOU READY FOR VIA BY VITRIA?

Call today for a free consultation.

Watch how VIA agile analytics makes everyone an analyst!