Technovation challenge workplan for week 9

Presentation SlidesLesson 9

Agenda

Topics• Finalize presentation slides• Building from your business plan• Creating your pitch

Activities

• Finalize your Business Plan (25 mins.)• Brainstorm and create your Pitch ( 40 mins.)• Create your PowerPoint Deck (30 mins.)• Generating Buzz for your app (20 mins.)• Wrap-up – (5 mins.)

Check-in: business plan• Complete all sections of your business plan:Team, company, and app nameExecutive SummaryProduct DescriptionMarket AnalysisStrategy & Implementation Financial Analysis

• Make sure you have received feedback from different sources for your business plan

The Pitch • The story of your app

Who, what, why, how? (when and where)• Sell your company to them

It’s worth investing with us because… Clear message in your slides How would you persuade a customer to purchase

your app?

Visual aid for your pitch• What are the major points to highlight for investors in

your app? The pitch – what your app is, who its for and why it’s

a good investment The deck – the accompanying presentation slides

• The pitch and deck should work together

Creating The Pitch

• Start with a Hook• Describe the app• Why is it a good investment?• Strong 1-sentence conclusion• All team members must speak

The Pitch - Worksheet Your Hook (quote, statistic, photo, skit, question, etc): TELL THE STORY: • Who: • What: • When: • Why: • How: Remember that all team members must speak in the pitch. Assign team members to the different parts of the presentation: Hook: _____________________________________________ Beginning: _________________________________________ Middle: ____________________________________________ End:______________________________________________

The Pitch-Technical Details • The pitch is 4 minutes long• Review last year’s format for ideas

Winning Team : http://www.youtube.com/watch?v=buY4F0ZPLu0 Brazilian Team : http://www.youtube.com/watch?v=uQ45poWMPiI

• Create the pitch in PowerPoint or save in PowerPoint format

• Avoid sounds & distracting transitions• Spell check and avoid too much text

The Deck (your presentation slides)

• Know your audience• Simple design• One idea per slide• Use images to support ideas in pitch– don’t use a lot

of text• Be organized – beginning, middle, end

How to start your deck• Start with plain formatting• 1st draft - focus on information• 2nd draft - visual appeal of your message• Add necessary graphics and quotes to reinforce your

message

Visual tips for slide deck

• Add screenshots of your app• Add relevant photos• Include graphics such as your competitor analysis and

screenshots of your app• Less text is better!

Generate some buzz

• Get people talking and show you are on to something

• You love it, me too!• Use social media to

spread the word• Build trust from investors

Use WeTech social media to generate buzz

• You can support your Pitch by showing the positive feedback it has gathered on social media

• Send your App ideas to be shared on WeTech Twitter and Facebook Page

• You can use snapshots of this feedback in your presentation

Wrap-Up

• A typed version of the final business plan should be ready for submission

• Gather evidence on the popularity of your App through social media

• Think about your Pitch and Presentation ideas• Work on prototype development:

Complete designing the functionality of your appTest it on a target user