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Tea Annual Report 2018 RA Program May 2019
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Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

May 22, 2020

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Page 1: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Tea Annual Report 2018

RA Program

May 2019

Page 2: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

2

Introduction

The main goal of this report is to present the scope and scale of the RA tea program

in 2018 – calendar year. The report is written in order to inform our stakeholders and is

part of our commitment to transparency.

The report focuses on the key indicators related to:

o Program reach: RA tea production and multi-certification of this production

o Market uptake: sales of RA tea

This report is part of the Rainforest Alliance monitoring and evaluation system. Most of

the data in this report is collected via our traceability systems.

We do our best to make sure that all of the information in this report is accurate and

reliable, but as much of the data is collected by third parties, we are aware that

there may be some shortcomings.

We look forward to receiving your feedback. For more information, please contact

the Farm & Supply Chain Intelligence Department at [email protected]

Tea Annual Report 2018 - RA Program

Page 3: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Reach RA tea program

Estimated production

Multi-certification

Global Sales

Supply and Demand trend

Page 4: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Reach RA Tea program

Tea Annual Report 2018 - RA Program

Page 5: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

5

Geographical reach

Latin AmericaArgentina

Ecuador AfricaEthiopia

Kenya

Malawi

Mozambique

Rwanda

Tanzania

Uganda

Zimbabwe

Asia-PacificAustralia

Bangladesh

China

India

Indonesia

Japan

Nepal

Sri Lanka

Turkey

Viet Nam

In 2018, 427 Certificate Holders in 20 different countries across the globe are part

of the RA Tea Program

Page 6: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Program reach

▪ 8 % increase in Certificate Holders (from 397 to 427)▪ 0.10 % decrease in the number of producers (Similar numbers between 2017 and 2018)

+ 8%+ 8%

Tea Annual Report 2018 - RA Program6

Producers represents the number of individual farmers included in the scope of a certificate.

Certificate Holders refers to the number of certificates. Each certificate could be made of multiple individual farmers.

Production Ha is the Certified production area of the Certificate scope

Area (ha) Number of certificate holders Number of producers

Relative change

2017-2018:- 0.1%

Page 7: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

8%Relative growth 2017-2018

8%Relative growth 2017-2018

7

Program reach

# certificate holders

427# producers

878,182Area (hectare)

593,481

▪ 8 % increase in Certificate Holders (from 397 to 427)▪ 0.10 % decrease in the number of producers (Similar numbers between 2017 and 2018)

0.1%Relative growth 2017-2018

Producers represents the number of individual farmers included in the scope of a certificate.

Certificate Holders refers to the number of certificates. Each certificate could be made of multiple individual farmers.

Production Ha is the Certified production area of the Certificate scopeTea Annual Report 2018 - RA Program

Page 8: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

8

Number of producers per country

Others includes : Zimbabwe, Nepal, Argentina, Uganda, Japan, Taiwan, Bangladesh, Ethiopia, Australia, Ecuador, Mozambique

▪ On December 31st 2018, no valid certificates in Burundi, which explains the decrease▪ In Sri Lanka, 3 important groups (13.681 producers in total) had their certificate cancelled

Relative change

(2017-2018)

Tea Annual Report 2018 - RA Program

+7% -100% 8% 4% -1% 6% 12% -42% 15% -26% 0% 53%

Page 9: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

9

Number of Certificate Holders per country

Relative change

2017-2018:

Tea Annual Report 2018 - RA Program

6% 5% 56% 7% -5% 14% 0% 0% -9% 0% 11% -4%

Certificate Holders refers to the number of certificates. Each certificate could be made of multiple individual farmers

"Others" includes : Zimbabwe, Nepal, Uganda, Japan, Taiwan, Bangladesh, Ethiopia, Australia, Ecuador, Mozambique and Burundi

Page 10: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

10

Number of Certificate Holders Other countries

Relative change

2017-2018:

Tea Annual Report 2018 - RA Program

17% 25% 33% 0% 0% 0% 0% 0% 0% 0% -100%

Certificate Holders refers to the number of certificates. Each certificate could be made of multiple individual farmers

Page 11: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Producer’s estimated production

Tea Annual Report 2018 - RA Program

Page 12: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Global estimated RA production

Estimated production is based on certificate information from certificates valid on December 31st 2018

Main origins of RA supply are Africa and Asia:▪ 8 % increase in Asia▪ We have a new group certificate for Australia

Tea Annual Report 2018 - RA Program12

Page 13: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Estimated production per country

Others includes: Vietnam, Zimbabwe, Bangladesh, Burundi, Ethiopia, Ecuador, Japan, Mozambique, Australia, Nepal and Taiwan

Estimated production is based on certificate information from certificates valid on December 31st 2018

Relative change

2017-2018:

Tea Annual Report 2018 - RA Program13

12% 5% 8% -14% 5% 7% 85% 2% 21% 17% 32% -10%

▪ Decrease in Sri Lanka due to cancellation of 3 certificates

Page 14: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Estimated production per country

Others includes: Vietnam, Zimbabwe, Bangladesh, Burundi, Ethiopia, Ecuador, Japan, Mozambique, Australia, Nepal and Taiwan

Estimated production is based on certificate information from certificates valid on December 31st 2018

Tea Annual Report 2018 - RA Program14

▪ Decrease in Sri Lanka due to cancellation of 3 certificates

Page 15: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Multi-certification

Tea Annual Report 2018 - RA Program

Page 16: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Multi-certification

17Tea Annual Report 2018 - RA Program

Multi-certified represents the number of Rainforest Alliance Tea certificate holders that were also certified for one or more of the following schemes: Fairtrade; UTZ; Organic are included in the analysis.Other certifications include: ISO (2004, 2200, 9001, 2008, 14000, 14001) , ETP, Halal, HACCP, Trustea, SAS, SNI, OSHA, Occupational Helat & Safety, VietGap

• Combination with UTZ still the most common

Page 17: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Global sales

Tea Annual Report 2018 - RA Program

Page 18: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

19

Global sales

▪ Producers sales show a growth of 4% between 2017 – 2018

‘Global sales’ are all Approved sales from a company that bought from a producer.

Tea Annual Report 2018 - RA Program

Page 19: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

*Others includes: Bangladesh,Burundi,South Africa,Japan,Ethiopia,Australia,Taiwan,Mozambique,Ecuador,Nepal.‘Global sales’ are all approved sales from a company that bought from a producer.*Volumes include only made tea

Global sales

Relative

change

2017-2018:

20Tea Annual Report 2018 - RA Program

23% 14% 23% -20% 85% -9% -16% -44% 75% -53% 4% -10% 16% 78%

Page 20: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

*Others includes: Bangladesh,Burundi,South Africa,Japan,Ethiopia,Australia,Taiwan,Mozambique,Ecuador,Nepal.‘Global sales’ are all approved sales from a company that bought from a producer.*Volumes include only made tea

Global sales

21Tea Annual Report 2018 - RA Program

Page 21: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Supply and Demand trend

Tea Annual Report 2018 - RA Program

Page 22: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Supply-demand trend

27Tea Annual Report 2018 - RA Program

% of estimated production sold as RA

Page 23: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

Supply-demand trend by region

28Tea Annual Report 2018 - RA Program

Page 24: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers

rainforest-alliance.orgDe Ruyterkade 6

1013 AA, Amsterdam,

The Netherlands

233 Broadway, 28th Floor

New York, NY 10279

USA

Page 25: Tea Annual Report 2018 RA Program - Rainforest AllianceTea Annual Report 2018 - RA Program Production Ha is the Certified production area of the Certificate scope. 8 Number of producers