30 January 2019, 16:00 (GMT) TaylorMade Golf Company Announces New 2019 Golf Bag Lineup Next Generation of Golf Bags are the Company’s most Technologically-Advanced, Feature- Filled Models to Date BASINGSTOKE, Hants. (January 30, 2019)– TaylorMade Golf is the industry leader in product innovation and technology, which is no exception when it comes to golf bags. TaylorMade announced today the release of its new 2019 golf bag line, which utilise the company’s popular and proven FlexTech™ technology. Combining ultimate functionality with aesthetically appealing design elements, the 2019 TaylorMade golf bag line utilises premium materials with increased attention to detail in every aspect of creation, resulting in the company’s most well-rounded, ergonomic golf bags to date. ⏲
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TaylorMade Golf Company Announces New 2019 Golf Bag Lineup ... · pockets on the side of the bag that are made possible by the unique design built into the center ball pocket. The
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30 January 2019, 16:00 (GMT)
TaylorMade Golf Company Announces New2019 Golf Bag LineupNext Generation of Golf Bags are the Company’s most Technologically-Advanced, Feature-
Filled Models to Date
BASINGSTOKE, Hants. (January 30, 2019) – TaylorMade Golf is the industry leader in
product innovation and technology, which is no exception when it comes to golf
bags. TaylorMade announced today the release of its new 2019 golf bag line, which utilise the
company’s popular and proven FlexTech™ technology. Combining ultimate functionality with
aesthetically appealing design elements, the 2019 TaylorMade golf bag line utilises premium
materials with increased attention to detail in every aspect of creation, resulting in the
company’s most well-rounded, ergonomic golf bags to date.
⏲
In 2019, the company has placed continued emphasis on the category that has realised
significant growth – nearly tripling its market share – in the last three years. This has been
accomplished by utilising extensive consumer research and an
overhauled development process to create golf bags with strength, durability and efficiency
from the ground up.
There are two primary features that highlight each of the new 2019 bags: the
company’s proven FlexTech base system & an all-new self-adjusting strap system that allows for
a stable, comfortable carry. The FlexTech base system is a multi-piece collapsible base that
allows for easy deployment with additional space that negates club crowding. The all-new self-
adjusting strap system allows golfers to have balanced bag without having to adjust
cumbersome straps. Without a back pad the straps are more effective when utilised as a single
or double configuration.
FlexTech and FlexTech Waterproof Stand Bags
Highlighting TaylorMade’s 2019 golf bag line are the FlexTech and FlexTech Waterproof golf
bags, featuring a unique construction that has each main side pockets built into the center of the
golf bag to create a single piece construction that allows for more storage without adding
weight.
The overall design was a result of market research that showed a significant percentage of
people who purchased the previous generation bag also use them in carts in addition to walking
during rounds. The bag was designed for more pocket space and features a cart strap
passthrough to allow easy access to the oversized apparel pocket through a unique single piece
construction.
In addition to the FlexTech Stand Bags, TaylorMade is also introducing the first generation of
the FlexTech Waterproof Stand Bag, designed to appeal to customers seeking protection from
the rain with the same performance features as the FlexTech bag. The FlexTech Waterproof
Stand Bags offers 5 waterproof welded pockets and an umbrella holder.
Further validating the bags at the highest level, TaylorMade Tour staffers Jon Rahm,
Beau Hossler & Chez Reavie, among others, will be carrying the FlexTech Stand Bags this week
at the Waste Management Phoenix Open in Scottsdale.
FlexTech Stand Bag:
Weighing only 2.4 kilograms, the FlexTech Stand Bags are each offered in 4 colourway options
and have been designed with the following features:
5-way organisational top
Water-resistant, seam-sealed valuables pocket with micro suede lining
Anti-split stand system
Full length dividers to eliminate club crowding
11 pockets
FlexTech colourways: titanium/blood orange, charcoal, blood orange/black, and
Headquartered in Carlsbad, California, TaylorMade Golf is a leading manufacturer of high performance golfequipment with industry-leading innovative products like M5/M6 metalwoods, M5/M6 irons and TP5/TP5X golfballs. TaylorMade is the #1 Driver in Golf and also a major force on the PGA TOUR with one of the strongestathlete portfolios in golf, that includes Dustin Johnson, Rory McIlroy, Jason Day, Jon Rahm, Rickie Fowler andTiger Woods.