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global e-news for travel, tourism, meetings and incentives, exhibitions & aviation. Founded in 1997 MAY 2013 GUADALAJARA, the city of Musicby Dimitri Laspas . FOR HONG KONG AND CATHAY PACIFICby Pamela McCourt Francescone. QUITO NEW PROJECTTENSIONS TAKE TOLL ON TOURISM IN LEBANON. UNESCO WORLD HERITAGE ASIA’s HOT SPOT… by Caroline-Artemis Laspas. BURMA/MYANMAR - THE NEXT ASIAN TIGER . LEIPZIG BECOMING A POPULAR CONFERENCE CITY. WORLD’S LARGEST CRUISE SHIP TO CALL INTO UK PORT. HAWAIIAN AIRLINES SERVICE TO CHINA IN 2014. 10TH ANNIVERSARY, BEIJING INTERNATIONAL TOURISM EXPO. AMSTERDAM READY FOR CITY WIDE CONGRESSES. TATW Monthly 2013 © www.tourismaroundtheworld.co.uk
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Page 1: TatWm May 2013 edition

global e-news for travel, tourism, meetings and incentives, exhibitions & aviation. Founded in 1997

MAY 2013

● GUADALAJARA, the city of Music…by Dimitri Laspas.

● FOR HONG KONG AND CATHAY PACIFIC… by Pamela McCourt Francescone.

● QUITO NEW PROJECT…

● TENSIONS TAKE TOLL ON TOURISM IN LEBANON.

● UNESCO WORLD HERITAGE ASIA’s HOT SPOT… by Caroline-Artemis Laspas.

● BURMA/MYANMAR - THE NEXT ASIAN TIGER . ● LEIPZIG BECOMING A POPULAR CONFERENCE CITY.

● WORLD’S LARGEST CRUISE SHIP TO CALL INTO UK PORT.

● HAWAIIAN AIRLINES SERVICE TO CHINA IN 2014.

● 10TH ANNIVERSARY, BEIJING INTERNATIONAL TOURISM EXPO.

● AMSTERDAM READY FOR CITY WIDE CONGRESSES.

TATW Monthly 2013 © www.tourismaroundtheworld.co.uk

Page 2: TatWm May 2013 edition

Letter from the Editor

Dear Friends and Colleagues,

Welcome to the May edition of TOURISM AROUND THE WORLD MONTHLY.

This month sees the 2nd Posidonia Sea Tourism Forum take place in Athens, Greece. It is amazing how much of our lives depend the sea or we choose the sea to be a part of our lives. In tourism we see it through the eyes of a cruise liner passenger or by paddling in the warmth of its shoreline waters. Remote islands depend on the sea for their livelihood of fishing and the transportation of supplies from the mainland and almost certainly for the arrival and departure of annual tourists. The activities we do in the sea from fishing, surfing and snorkelling to just bobbing up and down in its gentle current, it is so much a part of us.

With two thirds of the earth covered in sea water, we are deeply connected to it with over 80% of the world’s population living within 100km of the sea and three quarters of the world’s mega cities located on coastlines. More than 90% of goods traded between countries are transported by sea.

We enjoy the sea and all it has to offer in one way or another. For example, the Great Barrier Reef is the largest living structure on Earth and can be seen from space. The other coral reefs around the world comprise less than 0.5% of the ocean but over 90% of marine species depend on them. The tropical reefs border 109 countries and many of those are some of the least developed countries in the world, but reef degradation is taking place in 93 countries.

Through tourism, and positive government directives our waters are continuing to be protected and creating tourism opportunities to preserve this vital natural resource. So next time you are by the sea, relax and take a moment to wonder at the glistening waters, the lapping waves and the fresh salty sea spray hitting your face. It is a special natural resource we cannot live without.

We hope you have a good May 2013 and enjoy this edition of TOURISM AROUND THE WORLD MONTHLY

your favourite e-journal! With best regards, Caroline-Artemis Laspas editor & co-founder

The Degol lado Theatre of Guadalajara , Mexico

GUADALAJARA

the city of Music

by Dimitri Laspas, publisher

If you want to experience the true Mexico, then there is one place to head for; Guadalajara. It is the 10th largest city in Latin America and is Mexico’s 2nd largest city located in the centre of the country. It is also known to be one of the most beautiful cities, which gives it the name of the ‘The Pearl of the West’.

It is the capital of the Jalisco State and is one of the largest urban centres in North America. It is the historical centre of Mexico and is a growing metropolis with a magical buzz day and night, full of plazas, churches and monuments.

Guadalajara has brought a number of things to today’s Mexican way of life including the drink tequila and the sombrero hat. It is also the birthplace of Mariachi music. Food is also become an important part of Guadalajara’s culture from street taco stalls to cafés and elegant restaurants situated in restored colonial mansions.

Cultural tourism is one of the most important economic activities in the city, especially in the old historic centre. Guadalajara is a renowned educational city with 6 universities, 2 culinary institutes and a thriving art scene. There are 22 museums, which include the Regional Museum of Jalisco, the Wax Museum, the Trompo Mágico children's museum and the Museum of Anthropology.

However, any trip to Guadalajara must include a tour of the town of Tequila, the birthplace of the famous drink of the same name! A visit to one of the tequila distilleries allows you to learn about the tequila-making process and taste different varieties of the spirit. All the tequila in the world, (60 million gallons per year), is produced in this region. The town of Tequila is home to an 18th century church and the National Museum of Tequila. Another way to experience the tequila region is aboard the Tequila Express tourist train that departs from Guadalajara and includes a distillery tour and lunch at a Mexican hacienda, live mariachis and folk dancing, all harmoniously combined with tequila tasting!

Fountain The Sacri f ice of Quetzalcoat l , P laza Tapat ia

Guadalajara has a wonderful mix of colonial era and independence era buildings in the historic district. One place not to be missed is the beautiful 17th century Plaza of the Crosses, where Guadalajara's cathedral is located. Inside there are 9 altars and 3 chapels and the French organ is one of the largest in Mexico. The Palacio de Gobierno, or government palace, can be found in the Plaza de Armas nearby and dates back to the 18th century.

The Liberty Market is one of the largest traditional markets in Mexico, and the biggest public market in the western hemisphere. Located on 3 levels, it offers over 2,600 stalls. Sellers include handicrafts, clothes, shoes, flowers, produce, leather goods, traditional candies, electronics, household items, and food stalls.

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The Cul tural Inst i tute of Cabanas, Guadalajara, Mexico

GUADALAJARA

the city of Music

by Dimitri Laspas, publisher

The World Heritage Site of ‘El Instituto Cultural Cabañas’ is home to over 50 spectacular murals painted by Mexican, Jose Clemente Orozco, which are located inside the main chapel and are a major tourist attraction for the city, giving it the name of the ‘Florence of Mexico’.

The ‘Plaza Pepe Guizar’ or as the locals call it the ‘Plaza de los Mariachis’, was named after the composer of the song ‘Guadalajara’ and was refurbished a few years ago turning it into a hub for young Mexicans and a lively nightlife.

Across the city and surrounding region, there are many parks and forests to explore, offering all visitors to the city whether it be for business or leisure a unique and authentic experience of Mexico and its fascinating way of life.

This year, the city of Guadalajara is host to the international heritage event, CULTOUR Fair jointly with the MITM Americas from 2-4 October 2013. As a location for conventions and events, the tourism infrastructure in the city offers more than 20,000 hotel rooms across all categories and boats the Expo Guadalajara which is the main exhibition space with 119.419m2 of construction, making it Mexico's largest and 3rd biggest venue in Latin America. The city is an obvious city to host the CULTOUR Fair and MITM Americas events that brings business opportunities for the region, Latin America and the Caribbean via pre-selected hosted buyers from European, the USA and Asia for B2B meetings.

Guadalajara, with its strong cultural identity has given Mexico its internationally known iconic image. It is therefore the place to be in Mexico for a truly authentic Mexican discovery! ■

global e-news for tourism, travel, m.i.c.e, exhibitions and aviations

TOURISM AROUND THE WORLD MONTHLY is a global e-journal for the travel and tourism, M.I.C.E, exhibitions and airlines industries. It provides accurate, detailed, informative and useful information and is produced in English. Started in 1997 it has an ever-growing circulation. It is also the official global media support for several key exhibitions within the industry.

M.I.C.E.

TOURISM AROUND THE WORLD MONTHLY ist ein globales e-journal für reise und tourismus, M.I.C.E, messe und ausstellungs und airlines industrien. Es bietet akurate, detailierte, informative und brauchbare Informationen und ist hergestellt in Englisch. Seit dem Beginn im Jahre 1997 hat es eine kontinuierlich steigende Auflage. Es ist auch die offizielle globale Medium Unterstützung für viele Zielmessen und Ausstellungen inerhalb der Industrie.

www.tourismaroundtheworld.co.uk

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TOURISM

AROUND THE WORLD

QUITO NEW PROJECT

As mentioned in the April edition of TOURISM AROUND THE WORLD MONTHLY, the investment project of more than UK£84, (Euro€100) million and an area of almost 12 hectares, Quito wants to become one of the 5 best destinations in Latin America and the world, following the constru-ction of a new Convention Center. Business tourist numbers are expected to increase hugely, genera-ting an economic impact of at least UK£52, (Euro€61) million per year.

This is the 1st project of its kind in Latin America, specifically made for business conventions. The main reason this project will succeed is due to connectivity; Quito is in the middle of the continent therefore it makes it convenient for tourists to move easily. The New Metropolitan Convention Center in Quito will include a convention centre, events and exhibitions area (21,151sqm), an entertainment arena (10,557sqm) and complementary and parking areas (27,500sqm). The construction of the Quito Metro will be vital to move tourists around the city. The metro will have 15 stations and involve the construction of 23km of Metro line.

TENSIONS TAKE TOLL ON TOURISM IN LEBANON

The World Travel & Tourism Council is predicted a decline by 2.1% this year in the tourism industry’s contribu-tion to the Lebanese economy, in view of already falling hotel occupancy rates down 30% year-on-year in the 1st quarter of 2013. Some hotels have already reduced staff, closed down a number of floors in the hotel and put on hold various refurbishment plans to save money. In order to help boost

tourism, the Tourism Ministry, has launched a programme to promote the country as a holiday destination in partnership with Taste Lebanon, a U.K.based company that organises culinary tours to Lebanon. With events in neighbouring Syria having a negative effect, the tourism industry of Lebanon, as always continued to start strong and prove that nothing will hold it back.

The Temple of Olympian Zeus, Athens, Greece

ETOA AND ATHENS COLLABORATE TO BOOST TOURISM

The European Tour Operators Association (ETOA) and the city of Athens are joining forces to boost tourism to the capital of Greece, the ‘cradle of Western civilization’. With a fam trip attended by 60 professional tour-operator-buyers, they will also take part in a workshop entitled ‘Travel Trade Athens’ where each buyer will have a series of up to 32 meetings with relevant local suppliers, such as hotels and visitor attractions. As well as such structured networking Travel Trade Athens is providing delegates with a familiarisation visit that includes stops at the Benaki Museum, National Gardens, Greek Parliament and the new Digital Planetarium. The City of Athens, in its effort to boost the City’s visitor economy and establish Athens among the most popular destinations in Europe, follows an enhanced strategic planning for marketing and promotion. The Travel Trade Athens event is an important and vital step towards achieving this goal.

WORLD’S LARGEST CRUISE SHIP TO CALL INTO UK PORT

The world’s largest cruise ship, Oasis of the Seas, will offer cruises in Europe for the 1st time in autumn 2014, including making its 1st ever port of call into Southampton, UK. Accommodating 6,400 guests at total capacity, Oasis of the Seas is longer than 4 football pitches, wider than almost 6 London buses parked end-to-end, and is a huge 225,282 Gross Registered Tons. When Oasis of the Seas arrives in Southampton, it will be 40% larger than any other cruise ship to ever dock in the UK

and will join 2 further Royal Caribbean International cruise ships based in the port. Royal Caribbean International is proud to have a long heritage of ships calling in and based from Southampton. With a range of exclusive features onboard such as its very own Central Park, a real outdoor park about the size of a football pitch filled with more than 12,000 real trees and plants, an 82 foot-long zip wire, a hand-crafted

carousel, a huge open air theatre – the AquaTheater - rock climbing walls and surf simulators. The ship features 16 decks packed full of activities and entertainment and huge open air spaces and more activities for families than have ever been seen at sea before. The UK cruise industry saw a record 1.7 million British take a cruise in 2012, a 10% increase in holidaymakers embarking on cruise ships in a UK port of call. The economic impact of the largest ship in the world arriving in Southampton is expected to generate around UK£2.5 (Euro€3) million of additional revenue for the city and surrounding area.

PULLMAN PARIS LA DEFENSE

After recent refurbishment, the Pullman Paris La Défense Hotel can now offer 382 designer rooms. The hotel is located in the heart of La Défense, the 1st business district in Europe and close to the Convention & Exhibition Center, CNIT. The Champs-Elysées and Bois de Boulogne are just 10 minutes from the hotel. The hotel offers 4 boardrooms and 5 meeting rooms entirely modular and fully equipped with state-of-the-art technology and natural light. Like all Pullman hotels, it offers the brand ‘signature’ services including ‘home Welcomer’, Pullman bed, free Wi-Fi in the entire hotel, Connectivity Lounge by Microsoft, the Nespresso Experience as well as a concept of meeting Co-Meeting. Pullman is to refurbish all its 5 capital hotels by the spring of 2014 (Pullman Paris Montparnasse, Pullman Paris La Défense, Pullman Paris Tour Eiffel, Pullman Paris Airport CDG and Pullman Paris Bercy).

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TOURISM

AROUND THE WORLD

GOLF COURSES OF AUSTRALIA AND ACCOR IN PARTNERSHIP

Australia’s largest hotel and resort group, Accor, has signed a partnership agreement with Great Golf Courses of Australia (GGA) to provide a range of inspiring golf itineraries to showcase the best of Australia. Worth an estimated UK£17, (Euro€20) billion annually, the international golf tourism market is a lucrative business that Australia is ideally positioned to develop, with its wide range of world-class courses and its high-profile international golfers. 'Great Golf Courses of Australia' is an innovative marketing collaboration between the country's premier golf courses, Tourism Australia and its State and Territory tourism partners. It provides access to Australia’s leading golf courses, as well as providing a comprehensive and centralised resource for golfers, media and trade to access information on Australia’s leading golf courses and iconic golf tourism experiences. Golf is one of a small but growing number of tourism experiences to be included under Tourism Australia’s ‘Best of Australia’ banner – alongside Luxury Lodges of Australia, Great Walks of Australia and Great Winery Experiences of Australia. Accor is the largest operator of golf resorts in Australia, with a network of 13 golf resorts in NSW, Queensland, Victoria, South Australia and Western Australia. The partnership will involve the 2 groups promoting and selling golf itineraries in a wide range of potential markets, including the Americas, Europe and particularly Asia, where Accor is the largest hotel operator. The itineraries will be for golf enthusiasts providing an opportunity for individuals, incentive groups and special events to combine the best of golf with outstanding resorts and destinations.

SCOTLAND’S CANALS

British Waterways Scotland is to be known as ‘Scottish Canals’, with a Scotland board gaining more control over its operation. The change will allow for a closer control and better use of the facilities helping to create a more successful country, with opportunities for all to flourish, through increasing sustainable economic growth. One of the more dramatic developments in the waterways over

The Falk i rk W heel , Scot land , UK.

the past years has been the Millennium Link and the construction of the Falkirk Wheel. Scottish Canals is expected to continue to work in partnership with public, private and 3rd sector organisations to develop the country’s canals. Recent initiatives include the launch of the Great Glen Canoe Trail, Scotland's 1st formal canoe trail and the ongoing Helix project which will not only improve access to the Forth & Clyde Canal at the River Carron but also regenerate green belt between the Falkirk and Grangemouth communities. The Millennium Link was an ambitious UK£84.5, (Euro€100) million project to restore navigability across Scotland on the historic Forth & Clyde and Union Canals. A major challenge was to link the Forth and Clyde Canal, which lay 35m below the level of the Union Canal. The 2 canals had been joined at Falkirk by a flight of 11 locks across 1.5km, but these were dismantled in 1933, breaking the link. The answer to reconnect the 2 canals was the spectacular The Falkirk Wheel - the world's first and only rotating boat lift, which also commemorated the Millennium as an iconic symbol. Scotland's Canals have seen a great start to 2013 with an additional UK£4.6, (Euro€5.45) million investment from the Scottish Government. The investment will bring forward a number of major infrastructure projects which will impact on tourism, regeneration, sport and living on the water. This is in addition to previously announced grant-in-aid for Scottish Canals of UK£10, (Euro€11.90) million for 2012-13. Projects to benefit include the regeneration of Pinkston Basin to develop a purpose built paddle sports centre - a 1st step in developing a 'corridor of sport' along the Glasgow branch of the Forth & Clyde Canal; improving cycle links and towpaths, improving public accessibility to the Forth & Clyde canal in various areas, a ‘Living on Water’ initiative with provision of residential moorings for floating villages, new footbridges, the Great Glen Canoe Trail and the implementation of camping sites and facilities at 7 hubs along the Caledonian Canal. Scotland's canals provide a stunning setting for water based leisure activity-supporting tourism, educational opportunities and the economy. This major investment will make a positive impact on the local communities, will attract significant tourism into Scotland, create jobs and stimulate business growth that will benefit the wider Scottish economy.

DUKES LONDON TARGETS GULF FEMALE TRAVELLERS

3 Time World Travel Awards winner, Dukes London, has finished its refurbishment. With 90 rooms, including 11 high-end suites and the hotel’s exclusive 700sq.ft Penthouse overlooking Green Park, guests heading to the UK capital will be able to enjoy the striking mix of classic and contemporary design elements. A member of Small Luxury Hotels of the World, the new-look suites have been refurbished in soothing pastel tones complemented by striking yet comfortable furnishings. The introduction of an all-women floor targets female leisure and business travellers from the Gulf region particularly.

The dedicated women-only rooms attracts ladies in search of discreet service and a culturally acceptable location, offering specially designed feminine touches and a female room attendant to handle all guest relations, room service and housekeeping requirements. Suite guests have access to a full range of luxurious

facilities and amenities including a marble bathroom, large writing desk, etc. Named European Boutique Hotel of the Year and the World’s Leading Classic Hotel at the 2012 World Travel Awards, the 5 AA Red Star hotel also features a 24 hour gym, traditional hammam and menu of spa therapies, as well as signature dining venue Thirty Six, which serves classic British dishes with a modern twist, and the popular Perrier-Jouët Champagne Lounge. ■

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AVIATIONS AROUND THE WORLD

FOR HONG KONG AND CATHAY PACIFIC EXCELLENCE IS THE NAME OF THE GAME

With Hong Kong topping the list of the world’s most visited cities, Pamela McCourt Francescone looks at how Cathay Pacific is enhancing its levels of excellence at home and abroad.

Hong Kong has ousted New York and Paris as the world’s most visited city according to a Euromonitor International survey that looks at the number of international arrivals at major destinations worldwide. And, with its sights set on new levels of excellence, Cathay Pacific, the special administrative region’s airline, has announced a series of innovations to boost and add services and redefine convenience in its long-haul markets.

Ms. Si lv ia Tagl iaferr i , Sales Manager

“By redefining convenience we mean offering our customers the best of all worlds,” said Cathay Pacific Chief Executive John Slosar. “First, products that are second to none including our new long-haul Business Class, winner of the Skytrax Best Business Class in the World award. Second, people and service that have earned us recognition as a five-star airline. And third, the choice to travel when it is convenient with multiple frequencies throughout the day. Whether getting passengers to their destinations on a

nonstop flight or connections via our convenient, world-renowned hub in Hong Kong, we are working to expand the network in a way that brings additional flight options to our customers. It is just another way we are giving passengers more reasons to choose Cathay Pacific.”

The new enhancements include additional flights to four major cities, Toronto, Los Angeles, Bangkok and London - the 5th daily flight between London Heathrow and Hong Kong upping the weekly frequencies to 35 - offering more options and convenience with increased connectivity for passengers travelling through the Hong Kong hub and the introduction to many of its flights of the new Premium Economy. Silvia Tagliaferri, Cathay Pacific’s Sales Manager for Italy and Malta, stresses the airline’s commitment to excellence. “We have just introduced the new Premium Class to our Boeing 777-300ER Milan flights and before the end of 2013 it will also be added to our Rome-Hong Kong flights. We developed this new class in perfect Cathay Pacific style, interpreting the concept of Premium Economy as being synonymous with comfort and space. Our goal is to be able to offer our passengers a travel experience of excellence in all classes. In practical terms this means that passengers in Premium Economy check in at special counters and have a 25-kilo baggage allowance and on board they find extra-large pillows and a menu that includes snacks and fresh fruit.”

This commitment to passengers also extends to ground services with the First Class Lounge in The Wing, the airline’s flagship lounge at Hong Kong International Airport, recently reopening following an extensive renovation. The 1,697sq.m lounge, together with the Business Class Lounge, where renovations were completed last year, offers unparalleled levels of comfort and service to passengers flying out of Hong Kong. When it opened its doors in 1998 The Wing set a new standard in airline ground service and the redesign of the lounge incorporates a number of innovative environmental features. For example, the architects selected bamboo and eucalyptus - both from sustainable sources - as two of the key materials in The Wing, and natural light is utilized to the full throughout the lounge.

global e-news for tourism, travel, m.i.c.e, exhibitions and aviations

TOURISM AROUND THE WORLD MONTHLY is a global e-journal for the travel and tourism, M.I.C.E, exhibitions and airlines industries. It provides accurate, detailed, informative and useful information and is produced in English. Started in 1997 it has an ever-growing circulation. It is also the official global media support for several key exhibitions within the industry.

M.I.C.E.

TOURISM AROUND THE WORLD MONTHLY ist ein globales e-journal für reise und tourismus, M.I.C.E, messe und ausstellungs und airlines industrien. Es bietet akurate, detailierte, informative und brauchbare Informationen und ist hergestellt in Englisch. Seit dem Beginn im Jahre 1997 hat es eine kontinuierlich steigende Auflage. Es ist auch die offizielle globale Medium Unterstützung für viele Zielmessen und Ausstellungen inerhalb der Industrie.

www.tourismaroundtheworld.co.uk

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AVIATIONS AROUND THE WORLD

LUFTHANSA - THE NEXT GENERATION

When you think of working for an airline the two main ideas are for a pilot or air steward. However, on the Be-Lufthansa.com portal under the heading Apprenticeship, there are a wide range of job opportunities on offer. The companies in the Lufthansa Group offer a much wider range of career options - currently about 30 apprenticeship and traineeships and 16 degree courses.

The online platform is the key to a successful application. Thre is also access via Facebook, Twitter and Lufthansa’s own blog. Targeting social media saw 2.5 million visitors in 2012 making the Lufthansa Group have one of the best-performing employer websites. But even with such technology, Lufthansa wishes for personal contact with those wished to work this them and therefore the ‘Be-Lufthansa’ team is present at trade fairs and hosts information days.

CHINA AIRBUS DEAL

China welcomed French President Francois Hollande with a deal expected to be worth billions for 60 Airbus planes. The President was the first Western leader to meet China’s new president, Xi Jinping. France accounts for just 1.3% of China’s foreign trade compared with around 5% for Germany. France had a trade deficit with China of UK£22, Euro€26) billion in 2012. The aircraft agreement was signed by both Airbus and a state-controlled holding company that imports planes into China. It includes a new order for 42 medium-range A320 aircraft and 45 orders for long-haul A330 aircraft that were frozen last year by Beijing in response to the European Union’s plans to impose an airline carbon tax. China’s deal with Airbus could be worth at least UK£5, (Euro€6) billion. A significant portion of the planes will be manufactured in China at an Airbus factory in Tianjin.

EMIRATES 1st TRANSATLANTIC FLIGHT

From October 2013, Emirates Airline is to launch a direct service between Milan and New York, the airline’s only trans-Atlantic service. Linking Italy directly with America, the new route will provide an important connection between Continental Europe and the US. In addition to the existing passenger market between Milan and New York, Emirates has timed its flight schedule to ensure maximum connectivity for other key feeder markets. On arrival in the US, passengers can then take advantage of Emirates’ partnership with JetBlue with connections across the US, including the West Coast. Operated by a Boeing 777-300ER, the flight will be an extension of one of Emirates’ existing 3 daily, Dubai to Milan flights and with the stop-over will give passengers the chance to experience a new destination or to break their journey on longer trips.

QATAR AIRWAYS ARRIVES IN CHICAGO

Effective from June, the new route to Chicago demonstrates Qatar Airways’ commitment to expand across the Atlantic with the hope to officially become a member of the oneworld alliance that will provide vitally important US market and have a stronger network around the world. This is the 5th destination in North America for the airline. Operating 3 times a week, Chicago becomes destination number 126 in the airline’s worldwide network. Qatar Airways now operates 24 passenger flights a week between the United States and Doha - daily from New York, Washington DC and Houston and the new thrice-weekly services from Chicago.

HAWAIIAN AIRLINES SERVICE TO CHINA IN 2014

Hawaiian Airlines plans to launch a non-stop service between Honolulu and Beijing, China in April 2014, once its gets the necessary approvals. The new service, Hawaiian’s 10th new international destination since November 2010, will allow visitors from China’s capital city to access Hawaiian’s extensive network, serving the Hawaiian Islands and U.S. mainland. With a network of flights between the islands and from Hawai’i to 11 cities in the U.S. mainland, Hawaiian is in a great position to offer the multi-stop itinerary that many visitors from China prefer. The Hawai’i Tourism Authority estimates the new service will generate $81 million in annual visitor expenditures and UK£5.50, (E6.50) (Euro€6.5) million in tax revenue for Hawai’i. The China market continues to grow and Hawai’I anticipates further growth in 2013, with an increase in arrivals of 25% to 144,910 visitors and expenditures up 27% to UK£226, (Euro€268) million.

UNITED INCREASES SERVICE TO CENTRAL AMERICA

United will begin a year round weekly route from its hub at Washington-Dulles International Airport and both Guatemala City, Guatemala, and San Jose, Costa Rica. The airline will also start weekly year-round services between Chicago O’Hare and San Jose. All routes will be operated with Boeing 737-800 aircraft. The new flights complement United’s existing service to Guatemala City and San Jose from the airline’s hubs in New York and Houston. And will strengthen United’s Latin American route network and provide more convenient travel options for passengers.

5 NEW INTERNATIONAL DESTINATIONS FROM THAI SMILE

Thai Airways International’s business unit THAI Smile has introduced 5 new international destinations to meet passenger demand and expand its market reach. The new roundtrip international flights are Bangkok-Mandalay 5 flights a week, Bangkok-Ahmedabad twice a week, Phuket-New Delhi twice a week, Phuket-Mumbai twice a week, and Phuket-Kuala Lumpur 4 flights a week. These destinations add to THAI Smile’s existing service to: Macau, Chiang Mai, Surat Thani, Phuket, and Krabi. THAI Smile is the new choice for passengers who enjoy trendy, friendly, and worthy service based on THAI standards at affordable prices ■ 8 www.tourismaroundtheworld.co.uk

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W at Phu Temple, Champasak, Laos

UNESCO WORLD HERITAGE

ASIA’s HOT SPOT

by Caroline-Artemis Laspas, editor

When any of us go on holiday it is more than likely that at one point we will include a visit to the city’s or country top tourist site, which is more than likely to be registered as an UNESCO World Heritage Site. Across the world more and more sites are being awarded this prestigious protection which in turn helps attract more tourists. Asia continues to be a

focal point for tourism growth and new destinations launching onto the tourism map, such as Myanmar and Laos being placed in the spotlight. Some Asian destinations have well established UNESCO sites and have well set up tourism offering around such sites, but with new destinations comes new temples and wonders for hunger tourists to explore and discover.

Here we look at some of the Asian top sites

Cambodia: Angor Wat is one of the most important archaeological sites in South-

East Asia and the largest religious site in the world. The actual protected site is Angor which covers over 400km2 of forest, and includes the Angkor Archaeological Park.

China: The Great Wall is an architectural feat and can be seen from space.

Spreading over 8,850kms construction of the Great Wall began over 2,000 years ago. It is made up of several walls joined together over many dynasties and centuries.

India: The Taj Mahal is one of the most famous buildings in the world, the last

resting place of Shah Jahan's favourite wife, Mumtaz Mahal. It is one of the 7 new wonders of the world and one of 3 World Heritage Sites in Agra.

Indonesia: The Tropical Rainforest of Sumatra covers over 2.5 million hectares

and consists of 3 parks: Gunung Leuser National Park, Kerinci Seblat National Park and Bukit Barisan Selatan National Park. The site holds the greatest potential for long-term conservation of the distinctive and diverse environment including many endangered species including the endemic Sumatran orang-utan.

Japan: The Golden Pavilion is the

most popular tourist attraction in Japan and Kyoto. It was built as a retirement villa for Shogun Ashikaga Yoshimitsu in the late 14th century. It was burnt down in 1950, but rebuilt exactly to the original. The focus is on the temple and surrounding gardens being in total harmony with one another. Covered in gold leaf, the temple is reflected in the pond and the pond's reflection on the building.

The Golden Pavi l ion, Kyoto, Japan.

Republic of South Korea: Changdeokgung Palace was built in the 15th century

and consists of a number of official and residential buildings set in a garden. The site is an exceptional example of Far Eastern palace architecture and design, blending harmoniously with the surrounding landscape.

Laos: Vat Phou and Champasak cultural landscape, include the Vat Phou Temple

and is amazingly well-preserved and over 1,000 years old. It was designed to express the Hindu vision of the relationship between nature and humanity, using an axis from mountain top to river bank to lay out a geometric pattern of temples, shrines and waterworks extending over some 10km.

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Durbar Squares , Khatmandou, Nepal

Mongol ia, The Orkhon W al l .

UNESCO WORLD HERITAGE

ASIA’s HOT SPOT

by Caroline-Artemis Laspas, editor

Mongolia: The Orkhon Valley spans over

21,967 hectares on both banks of the Orkhon River and includes numerous archaeological remains dating back to the 6th century. The site also includes Kharkhorum, the 13th and 14th century capital of Genghis Khan’s Empire. The grassland is still grazed by Mongolian nomadic pastoralists.

Nepal: The Kathmandu Valley consists of 7 groups of monuments and buildings

which display the full range of historic and artistic achievements for which the Kathmandu Valley is world famous. The seven include the Durbar Squares of Hanuman Dhoka (Kathmandu), Patan and Bhaktapur, the Buddhist stupas of Swayambhu and Bauddhanath and the Hindu temples of Pashupati and Changu Narayan.

Vietnam: The Imperial Citadel of Thang Long - Hanoi was built in the 11th

century marking the independence of the Dai Viet. It was built on the foundations of a Chinese fortress dating back to the 7th. The site reflects a unique South-East Asian culture specific to the lower Red River Valley, at the crossroads of influences from China in the north and the ancient Kingdom of Champa in the south.

To be honest the list we have compiled could be pages longer and each entry having a rightful and valued place. It is great that the UNESCO list is an ever growing one of newly discovered, recognised natural, cultural and manmade sites, needing protection for generations to come! ■

2 Piazza Garibaldi, IT-42015 Cirreggio, Italy.

T.: +39 0522 642 294, F.: +39 0522 642 700

E.: weltstudio (@) libero.it

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M.I.C.E AROUND THE WORLD

1ST REGIONAL FORUM POLAND-CHINA

The 1st Regional Forum Poland-China brought together decision makers and representatives of province and city authorities from Poland and China. Partnership co-operation between cities and regions has already flourished for a long time and have been most successful. Such initiatives have included high level visits to each country, the ‘Go Out Policy’ strategy and ‘Going Global Strategy’, by China and the Polish ‘Go China’ strategy. In December 2011 a joint declaration on establishing a strategic partnership between Poland and China was signed. The Forum presented the most valuable Polish - Chinese initiatives on offer, with a prize to the winning idea as well as developing strongly ties among the citizens of each country to become more interested in each other and to become friendlier. It is not only China that Poland is focusing on the month of April was dedicate to the whole of the Asia market with workshops about Asia. One meeting brought together government officials and representatives of the regions and cities, both from Poland and China. The 1st Forum in Gdansk, is the ideal location as it is the place where the Chipolbrok headquarters is - the first international Chinese company founded in 1951. In addition, in Warsaw a conference was held hosting delegates from China, Japan and India. The conference was organised with EU Project 6.3. Innovative Economy Operational Programme ‘I like Poland’.

AMSTERDAM READY FOR CITY WIDE CONGRESSES

From last month and onwards, Amsterdam Marketing will be able to guarantee organisers of international, city wide congresses the availability of a maximum of 16,000 hotel rooms in Amsterdam. Amsterdam Marketing has also given them permission to offer their customers hotel rooms with the ‘I amsterdam approved’ quality seal as part of the package. The congress and the hotels must specify beforehand how many rooms they can offer the city wide congress organisers. By doing so, the city will be able to target bids for large conference proposals in an efficient and fast way. This new system was achieved by the Task Force City Wide Congresses, a collaborative between

Amsterdam’s large business hotels, the Amsterdam RAI and Amsterdam Marketing, amongst others. Over the last 3 years hotel capacity in the Amsterdam Metropolitan area has increased significantly from 25,000 to 30,000 rooms. As a result, Amsterdam is better equipped to accommodate large congresses and further extend its position as international congress city. Large congresses are of great importance to Amsterdam with a growth of 47% in the number of participant days in 2011 by large congresses. Hotels in the 3, 4, and 5* category will participate in the ‘I Amsterdam approved’ guarantee. The term ‘city wide congresses’ refers to multiple-day congresses with at least 5,000 international participants. Amsterdam continues to be one of the top 10 congress cities in the world. The new agreement between hotels and Amsterdam RAI will enable Amsterdam to stand even stronger in the international competitive bidding process for business.

FRANCE MEETING HUB

The France Meeting Hub is a new large event created by ATOUT FRANCE to promote France as an innovative destination at the heart of the MICE industry. It will run from 1-4 October 2013. Located in Marseille, the 2013 European Capital of Culture, this 1st edition will welcome 151 worldwide hosted buyers to meet with 80 French M.I.C.E. professionals through Incentive trips, Meetings with pre-programmed appointments, networking parties and fam trips. In addition a half day session with meetings and worldwide renowned speakers will be organised to encourage exchanges between hosted buyers and industry professionals. The show aims to promote the diversity and the quality of the French offering; educate customers about France as a destination; reinforce relations between industry professionals; and gain loyalty from foreign clientele.

BIG IMPACT-THE MICE INDUSTRY

Business tourism is a big industry sector. ICCA reports that in 2011, more than 10,000 international events were held worldwide, of which 2,500 were held in Latin America, providing revenue of more than UK£586, (Euro€693) billion. International events contribute in many ways to the development of economies. Especially when international congress in various sectors like medical, technological, cultural, come to a city. In 2011 the economic flow as a result of holding events in Mexico, was UK£12, (Euro€14) billion. The goal is to reach 7% of GDP. Measuring the return on investment of hosting an event can significantly increase the percentage of GDP the sector contributes to a nations economy.

MOROCCO TOURISM INVESTMENT FORUM

The Morocco Tourism Investment Forum (MTIF) took place on the 15-16 April 2013 at the Hyatt Regency Casablanca. Organised by Bench Events and the Moroccan Agency for Tourism Development (SMIT), the event was a meeting point of tourism industry stake-holders and investors, focusing on the Moroccan tourism incentives, investment opportunities, services and products. Morocco has long been a tourist attraction with its historic surroundings, bustling medinas, and adventures into the Sahara. Lately, it is has also been drawing attention for another reason: foreign investment. Tourism is one of the country’s fastest growing economic sectors and with its proximity to Europe, improved infrastructure, and political stability, makes Morocco an ideal investment opportunity. With the quality of the topics presented and debated within the forum, the Morocco Tourism Investment Forum was considered the launching platform for many win-win partnerships between developers, operators and finance providers.

GOING BEYOND & LOOKING AHEAD 100 YEARS WITH MECI

In commemoration of the 10th Anniversary of MECI, clients, associates and partners with 54 A-team veteran staffs honoured MECI’s 3650 days of achievements in the Korean M.I.C.E. industry. MECI, a proud member of ICCA, IAPCO and INCON Group, has been at the forefront of MICE innovation in Korea and beyond. MECI, the M.I.C.E. Industry Award Winner and the Best Convention Hosting PCO decorated by the Korean government will continue its legacy to win your heart in the future and beyond! ■

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ASIA AROUND THE WORLD

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CHINESE VISITORS TO THAILAND REACH ONE MILLION 1

st QUARTER 2013

With a dramatic 93% growth in arrivals from China, Thailand’s visitor arrivals also reached a record total of 6,828,718 in January-March 2013, up 18.94% from 2012 figures. China’s total of 1.12 million visitor arrivals made it the 1st time that any country had crossed the one million mark in the space of 3 months. The growth was mainly due to the Chinese New Year in February 2013. In addition, major markets like Russia, Korea and India show strong double figure growth as well as from Japan. For the first quarter period all regions grew well except the Middle East. Visitors from East Asia totalled 3,623,713 (+28.50%), Europe 2,131,719 (+10.28%), the Americas 331,070 (+8.71%), South Asia 313,634 (+16.03%), Oceania 250,124 (+6.07%), Middle East 139,499 (-1.20%), and Africa 38,959 (+6.70%). East Asian visitor arrivals comprise the biggest market share of all visitors. A total of 3.62 million or 53.07% were from East Asian countries. Apart from China, the other top sources of arrivals were Malaysia (627,759), Japan (408,048), and Korea (350,529). The ASEAN countries in total generated over 1.48 million arrivals, with spectacular growth by Brunei (+73.11%), Indonesia (+35.13%), Myanmar (+23.27%), Singapore (+22.90%), Vietnam (+5.02%), Philippines (+4.42%), Malaysia (+1.94%) except Cambodia declined by 11.69% and Lao PDR (-16.64%). European visitors saw Russia, Germany and UK as the top source markets. Sweden saw huge growth helped by the winter charter flights. Belgium, Ireland, Switzerland, Spain and France also saw growth. Arrivals from the Americas showed a growth of 8.71% to 331,070. Arrivals from Canada were up 4.57%. Latin American markets such as, Brazil were up 21.11% and Argentina +18.28%. Arrivals from South Asia grew by 16.03% to 313,634. India topped the list with arrivals up by 18.21% to 249,350. Arrivals from Australia were up 5.55% to 224,530 and from New Zealand arrivals were up 11.29% to 25,016. Arrivals declined by 1.20% to 139,499. This was mainly from a decline in arrivals from the UAE who took advantage of the weak Euro and travelled to European destinations. Egypt (+28.02%), Israel (+11.70%), and Kuwait (+11.21%) saw good results. Finally arrivals from Africa were positive due to the South African market. In 2013, Thailand is confident that if the global, regional and local situation remains stable, Thailand will receive 24.14 million arrivals, generating a projected tourism income of UK£23.8, (Euro€28) billion.

VISIT MALAYSIA YEAR 2014

Visit Malaysia Year 2014 is set to start as it means to go on with the hosting of the 33rd ASEAN Tourism Forum (ATF) in Kuching, Sarawak, from 16-23 January. The event will be the perfect start to the annual campaign. Tourism Minister YB Dato’ Sri Dr. Ng Yen Yen accepted the ATF 2014 flag from ATF 2013 host nation, Laos. The 33rd ATF will be the premier international event to start ‘Visit Malaysia Year 2014’, which will display the best of Malaysia and celebrate ‘Malaysia-Truly Asia’. A wide range of activities and events has been lined-up for the whole year to cater to the interest of different types of travellers. The Tourism Minister said that Malaysia is honoured to continue the spirit and tradition of the ASEAN Tourism Forum, having hosted the 1st ever forum in 1981, as it embraces the role of being a catalyst for change in tourism policy and development, subsequently improving the economic and social standing among ASEAN countries. For the ATF 2014, Malaysia has chosen the theme ‘ASEAN - Advancing Tourism Together’. As in previous years, the 2013 ATF at the Lao ITECC in Laos, saw strong participation from the Malaysian delegation comprising 52 hoteliers, travel agents, theme park operators and state tourism boards (Sarawak Tourism Board, Sabah Tourism Board and Tourism Selangor), who targeted over 400 international buyers. During the 3-day event, Tourism Malaysia made 155 appointments with international buyers, who were at its booth to engage with representatives of Malaysian businesses and tourism organisations. With ‘Visit Malaysia Year’ and ‘ATF’ in 2014, Malaysia is definitely the place to be in Asia!

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ASIA AROUND THE WORLD

The Shwedagon Pagoda in Yangon, Myanmar/Burma

JAPAN TOURISM BOOST

Japan tourism industry is bouncing back after the tragic earthquake and tsunami in 2011. The positive boom is due to the weakening yen. Japan’s currency has so far depreciated by almost 20% against the US dollar since mid-November, the biggest drop in the yen value since 1992. It is expected that the yen will continue to depreciate by another 10% by 2014. As a result local tourism is seeing the benefit with domestic tourism increasing due to high costs of foreign travel. Tourists from all over Asia are also eager to take advance of the value for money Japanese holiday. The traditional May holiday was expected to draw over 22.2 million Japanese domestic travellers; a record since 1969! Tokyo Disneyland expects a record number of visitors in 2013 at 27.7 million annual visitors compared to 27.5 million in 2012. Foreigners make up about 3% of the resort’s customers. Overseas tourists to Japan have also risen with 857,000 overseas travellers in March; a jump of 26% from 2012 figures. This is the 2nd highest tourism result ever. Travellers from Southeast Asia, from Korea and China are expected to increase due to the currency exchanges. In the 1st 2 months of 2013 the total number of Thai travellers was already up by 31% over 2012. Thai tourists to Japan are expected to increase by 15% this year. Japan’s budget airlines are also helping the tourism boost as well as the relaxation of entry conditions to Japan for Southeast Asian travellers. Malaysia and Thailand are likely to be granted waiving visa facilities while the Philippines and Vietnam could be granted multiple-entry visas. Japan has targeted a total of 25 million foreign visitors by 2020, compared to 8.37 million in 2012. The achievement was close to the record of 8.61 million foreign travellers of 2010. It represented an increase of 34.6% over 2011, when international tourist arrivals dropped to 6.22 million. In 2013, the government expects to reach the 10 million visitors target.

MYANMAR/ BURMA - THE NEXT ASIAN TIGER

Myanmar is on the brink of a major boom in many industries including tourism. With a population of 48 million, the country has an eager, low-cost workforce ideal for labour-intensive manufacturing that helped place other Asian nations like South Korea to Malaysia to where they are today. The nation’s natural resources of timber and minerals are ideal for foreign investment and its strategic location between China and India offers opportunities for mega growth. Since the end of WW2, when Myanmar, then known as Burma was one of the region’s richest nations, but was unable to build on that and is now one of the poorest. Neighbouring Thailand, Malaysia and Singapore built strong identities and nations as we know them today. However, a new democratic awakening is taking place as Myanmar opens her doors to tourism, investment and trade. With the release from years of house arrest of the long-suffering pro-democracy opposition leader, Aung San Suu Kyi, which gave her the right to campaign for a seat in the nation’s government, greatly assisted in lifting years of sanctions imposed by the EU and USA. Economically, the country has a long way to go, but has huge potential, but needs to focus on its development, infrastructure and training its workforce to become more attractive. If it can succeed in this, growth could reach 7% or 8% annually, and per capita income could triple by 2030. Already tourism and hospitality forums have taken place to highlight the potential, hotel investment is taking place and the government has announced several plans to develop various sectors in tourism.

SINGAPORE EXPERIENCE AWARDS

The 5th edition of the Singapore Experience Awards returns to recognise and celebrate the shining stars of Singapore’s tourism sector. The annual search for the industry’s most outstanding individuals and organisations has begun. The Awards are organised by the Singapore Tourism Board (STB). Experience providers are evaluated on their delivery of a holistic visitor experience of both product and service, emphasising that a great experience goes beyond price differentiation and product delivery. The Awards honours outstanding individuals and organisations in all tourism-related industries, namely Attractions, Business Travel and MICE, Dining, Experiential Learning, Entertainment, Healthcare, Hospitality and Retail.

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Singapore

THE SIMPLE LIFE IN LAOS

The island of Kho (Donekho) is opening its doors to the outside world and encouraging tourists to visit the island to learn its culture and language and how to relax and enjoy a simple life style. Under the Lao Pilot Project in Champassak, which is supported by the Japan International Cooperation Agency, visitors are shown how they can experience the simple pleasures of life, like learning how to weave, catch fish from a boat and follow healthy pursuits such as swimming in the river or jogging around the island and, most of all, finding real happiness in staying with the hospitable and friendly villagers. Done Kho is a small island in the Mekong River located 15kms upstream from the city of Pakxe, with a population of just 450 people. It has a quiet serenity and charm that is yet to be discovered by most tourists and therefore its relaxing atmosphere in natural surroundings remain unspoilt. The island is not connected to mains electricity so there are no poles and no street lighting. Some locals own generators to use basic electrical appliances; so take a good torch with you! With no electricity, there are no activities like bars and restaurants but that is part of the attractive tranquillity of the island. It is also why only a few tourists a year venture to the island. You can only get to the island by boat and once there your accommodation will be in a local home stay with local food, eaten on the floor chatting around the pakhao (wooden food tray). Bathroom facilities are basic with washing done in the open air yard. Some locals also bathe in the river. Done Kho offers beautiful sunrises and stunning sunsets. This island takes you completely away from the hustle and bustle of everyday city life with no vehicles, loud music or mass tourism. This is truly a last frontier!

THAILAND’S NEW TOURISM MINISTER

Mr. Somsak Pureesrisak has been appointed Minister of Tourism and Sports for Thailand, replacing Mr. Chumpol Silpa-archa, who passed away in January 2013. Mr. Somsak is an electrical engineer by training and holds a Master's degree in Development Administration. He has twice served as Governor of Suphan Buri Province in Central Thailand and is a member of the Chart Pattana Party, which is part of the coalition government currently in power. Mr. Somsak’s appointment was confirmed by Thailand’s ruling King. Mr. Somsak confirmed that he would make visitor safety and security a primary focus of attention, an issue of growing importance worldwide.

VANCOUVER’s NEW VOICE IN CHINA

Tourism Vancouver has announced that the Chinese singer-songwriter Wanting Qu will be Vancouver's first-ever tourism ambassador in Mainland China. The young Vancouver-based artist has reached stardom in China with her debut album Everything In The World and her hit song ‘Drenched’ reaching the top of the charts. Born in Harbin, China, Wanting perfected her craft in Vancouver at the age of 16 when she started composing her own music. She is a passionate fan of the city and looks forward to producing a series of videos that feature the destination through her eyes. The videos will focus on winter and summer adventures, sustainability, health and lifestyle, culture and cuisine. As part of this exciting new ambassador relationship, Tourism Vancouver will be awarding four lucky fans from China a trip of a lifetime to join Wanting for special excursions to both Vancouver and Whistler. China is one of Vancouver's fastest growing visitor markets with an overnight visitor volume of 150,000 in 2012. Visits are expected to grow by a further 16% in 2013. Tourism Vancouver's strategy in China is to focus on high-end independent and incentive travel; in concert with partners Whistler, Victoria and the Province of British Columbia. ■

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GERMANY

AROUND THE WORLD

GERMAN NAVY SAILING VESSEL VISITS LONDON

Press and VIPs were recently welcomed on board the German Navy’s training vessel the ‘Gorch Fock’ as guests of the German Embassy and the German National Tourist Office (GNTO). The ship is currently conducting a training tour for naval cadets and was berthed at the South Quay in the West India Docks in London for a brief period. Guests were introduced to the crew and told of the vessels history. The beautiful barque-rigged tall ship, built in 1958, is the oldest serving warship of the German Navy - equipped with state-of-the-art technology. Germany has a long shipbuilding and naval heritage which today can be seen throughout various cities along the North Sea Coast; Bremerhaven showcases Germany's maritime heritage as a shipbuilding centre, international port and home to museums, research institutes and cultural organisations. In Kiel, the Gorch Fock is as much part of the cityscape as the huge ferries docked at Scandinavia quay. Nearby medieval Lübeck is a UNESCO world Heritage Site and Rostock, with its romantic city harbour is a must for anyone fascinated by the maritime lifestyle past and present. Klaus Lohmann, director on the German National Tourist Office (GNTO) for UK and Ireland added: “it was a privilege to be able to welcome guests on board the Gorch Fock. Germany not only has a maritime heritage but also a ‘royal heritage’, a ‘musical one’ and of course a ‘fairy-tale heritage’ among others; for me, being on the Gorch Fock is my “dream come true”.

FRANKFURT - A GREEN OASIS

With warmer days ahead in Frankfurt, if you are looking for rest and relaxation head to the great outdoors! The ‘Wäldchestag’ (‘Forest Day’) forest festival ranks amongst the city’s favourite folk fairs, attracting locals and visitors to the municipal forest with rides, music, food and activities to enjoy. The event takes place each year over the Pentecost. Outdoor enthusiasts flock to the Palmengarten, Frankfurt’s famous botanical gardens, for the annual Rose and Light Festival, which has been running since 1931. The 3 day event ends with the Light Festival of music and dance with thousands of candles and illuminations lit everywhere followed

by a firework display. Those who prefer the more active outdoor life will find the Main Cycling Track perfect. The banks of the Main are ideal for many types of sporting activities. The Main Cycling Track, has been awarded 5* of quality by the National German Cycling Association (ADFC). The trail travels through many beautiful Franconian and Hessian landscapes. Rest and relaxation may also be found at the many cosy beer gardens, traditional wine taverns and excellent restaurants situated along the route. Aside from the natural location, visitors of Frankfurt also have the chance to visit the city’s many parks or the beautiful ‘Gardens of Nice’, scenically situated on the banks of the River Main. Either way, there’s no shortage of nature in the Main metropolis. Come and see for yourself!

LEIPZIG BECOMING A POPULAR CONFERENCE CITY

The initiative project ‘Feel the spirit ... do-it-at-leipzig.de’ is unique all over Germany. It unites 48 partners - conference hotels, congress centres, event locations, agencies, PCOs and carriers, who join their efforts to promote the conference city. With an increase of 13.4%, the highest in any major German city, Leipzig again reached a record number of overnight stays in 2012. Participants of congresses, conferences and events have a considerable share in this. The www.do-it-at-leipzig.de has been re-launched with the user in mind and offers a modern layout and new additional features including a new partner structure, a quick search on the cover page and a shortlist feature. In addition to the web presence, the conference brochure ‘Meetings & Events in Leipzig’ has also been revised. With regard to congresses and conferences, Leipzig has become a premier player. This growing status was helped by the city hosting the 2011 ICCA World Congress and improved Leipzig’s image and its international status as a conference city. The CCL Congress Center Leipzig is the 1st to receive the Meeting Experts Green Award in the category Sustainable Event. Acknowledgement was given for the transfer concept for the 2011 ICCA World Congress, which relied solely on public transport. Leipzig has also been the ‘Member in Focus’ of the German Convention Bureau (GCB). The marketing package that comes along with this provides the chance to place special emphasis on Leipzig and its initiative project ‘Feel the spirit ... do-it-at-leipzig.de’.

No.1 CULTURAL TRAVEL DESTINATION – GERMANY LEADS THE WAY

Destination Germany is one of the most popular tourist destinations in Europe and is the No.1 cultural travel destination for Europeans. With so many cultural treats including 37 natural and cultural UNESCO heritage sites the top 100 can be found at www.germany.travel/top100. The top 3 attractions are the Neuschwanstein Castle, Bavaria followed by the Europa-Park, Baden-Württemberg and Cologne Cathedral. Germany was ranked 5th out of 50 nations worldwide as a cultural destination. In 2014 the German National Tourist Board will put Germany's UNESCO World Heritage sites at the centre of its global marketing activities under the banner 'UNESCO World Heritage – sustainable cultural and natural tourism'. The UNESCO status is not only of great importance to Germany, but it also highlights the quality of its tourism product. In partnership with the German Commission for UNESCO and German UNESCO World Heritage Sites Association, intensive marketing activities will raise the international profile of Germany's UNESCO World Heritage sites and promote cultural tourism to Germany. A joint logo will provide a common thread through all communications. Of the 962 listed UNESCO world heritage sites, 44% are in Europe, and 37 of them are in Germany. Only 3 other European countries have more world heritage sites. The 'UNESCO World Heritage site' designation is a travel incentive for 34% of cultural tourists, which means that having world heritage status is like having an international seal of quality. The German UNESCO sights are spread across the whole country and show that collectively Germany is a comprehensive sophisticated destination and that any trip to any of its towns, villages or cities will prove an exciting one with plenty to see and do, which is why Germany continues to attract ever growing numbers of tourists each year. ■

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EXHIBITIONS AROUND THE WORLD

10TH

ANNIVERSARY: BEIJING INTERNATIONAL TOURISM EXPO (BITE) 21 - 23 JUNE 2013 - CHINA NATIONAL CONVENTION CENTRE

The year 2013 marks the 10th anniversary of the Beijing International Tourism Expo (BITE) 2013. Recognised as one of the leading expositions catering to the business and leisure tourism sectors in China, the BITE series has come a long way, opening up countless business opportunities for industry players, introducing new destinations, as well as highlighting new industry trends and future directions. Last year’s edition saw a total of 929 exhibitors and 220 trade buyers from 80 countries and regions, as well as 43,314 domestic and international visitors.

“China’s immense population of over 1.35 billion is a very lucrative tourism market for both the local and international tourism industries. As the Chinese gain more freedom and flexibility to decide where and when to travel, the potential and growth for outbound and inbound travel is increasing, especially with the government recognizing the various benefits of tourism and drawing up various national strategies to further develop the tourism industry,” said Mr Edward Liu, Group Managing Director of Conference & Exhibition Manage-ment Services Singapore, international organizer of the BITE series. The latest report by UNWTO’s World Tourism Barometer showed that China’s outbound travel expenditure reached UK£66, (Euro€78.50) billion in 2012, making China the ‘1st tourism source market in the world’ in terms of spending. The report credited the growth to rapid urbanisation, rising disposable incomes and relaxation of restrictions on foreign travel.

Such trends have allowed the volume of international trips by the population to grow from 10 million in 2000 to 83 million in 2012.

Mr Liu added, “These trends will be of great advantage for BITE 2013. Especially with the report showing that tourism revenues generated by Chinese travellers surged 40% last year from UK£48, (Euro€56) billion in 2011 to UK£66, (Euro€78.50) billion in 2012, we expect a greater turnout of trade visitors as well as travel enthusiasts at BITE 2013.”

BITE 2013 estimates to attract 900 exhibitors from 90 countries and regions, as well as 45,000 trade and public visitors. The International Hall this year will see tourism and travel organisations from Brazil, Canada, Greece, Indonesia, Malaysia, Russia, South Korea, Thailand, Turkey, Yemen, the Maldives and many others showcasing their exotic destinations to the visitors.

Soft Opening of BITE 2013’s International Hall on 20th June for trade visitors only: As one of the unique highlights this year, the International Hall will open one

day earlier on the 20th of June exclusively for trade visitors, so as to better facilitate business discussions and meetings between international exhibitors and trade buyers. Other highlights include the Buyers and Sellers’ Meeting Sessions, Pre-scheduled Appointment Programme and the Destinations’ Presentations Sessions. Partnering with the Beijing Municipal Commission of Tourism Development, BITE 2013 will continue its success from previous years, positioning itself as the springboard for international players to propel themselves into China’s lucrative outbound tourism market. BITE 2013 will continue to be the ideal platform for the fostering of travel business partnerships between exhibitors, trade buyers and visitors. www.bitechina.com.cn

19th MITM AMERICAS IN GUADALAJARA, MEXICO

The 19th edition of MITM Americas, Meetings and Incentive Travel Market, will take place in the city of Guadalajara, Mexico from 2-4 October 2013, sponsored by Guadalajara’s Convention Bureau. Guadalajara has been exhibiting in MITM Americas for many years and wanted to host 2013 edition. The city has already been the venue of MITM Americas in 2000 and 2005, so they are aware of the benefits and big promotion that the fair brings to the destination. Being Mexico’s 2nd important city, Guadalajara is a perfect venue for MITM Americas, not only because of its wide and varied MICE offering, but also because it is easily reachable from many cities worldwide. The last MITM Americas good evaluation by its exhibitors is an assurance that the edition in Guadalajara will also be a success. Participants described it as a forum to seek and obtain potential business and they highlighted the quality of its attending buyers.

BTEXPO 2013 - 10TH EDITION: 11-12 DECEMBER 2013

BTExpo is the major event for Tourism Professionals in Belgium. It opens its doors every year for 2 days and is exclusively B2B. It aims to improve business contacts between producers of travel products and sellers. BTExpo has the support of the main Belgian travel magazines and travel associations. BTExpo also welcomes the M.I.C.E industry. A visit to BTExpo is the key to increasing your business and to remain up-to-date and to personally meet with your present and future business partners!

ABTA PARTNERS AFRICAN TRAVEL MARKET

The African Business Travel Association (ABTA) and Akwaaba Travel Market have announced a partnership agreement that will see them work together to host the 9th African Travel Market to take place in Lagos, Nigeria from 23-25 October 2013. African Travel Market is the only annual international Travel Fair in West Africa, drawing 7,000-10,000 delegates from over 20 countries worldwide. It not only boasts a large amount of visitors but also excels in the promotion of the 80+ exhibitors from the region’s leading hotels, airlines, travel agents, tour operators and similar industry suppliers that participate in the event. In addition to the trade show aspect of the event, several educational sessions will run alongside the event.

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CHENGDU INTERNATIONAL TRAVEL FAIR RETURNS FOR ITS 2ND INSTALLMENT 6-8 DECEMBER 2013

As Western China’s 1st largest tourism exhibition, the inaugural Chengdu International Travel Fair (CITF) held in 2012 was a great success in reaching out to Western China’s travel and tourism industries. Featuring over 118 exhibitors from 28 countries and regions, CITF 2012 attracted over 32,000 trade and public visitors. The 2nd instalment will be held from 6-8 December 2013 at Century City New International Convention & Exhibition Centre.

The latest World Tourism Barometer report by United Nation World Tourism Organization (UNWTO) showed that China’s outbound travel expenditure reached UK£66, (Euro€78.50) billion in 2012, while volume of international trips by the population grew from 10 million in 2000 to 83 million in 2012. The report also showed that tourism revenues generated by Chinese travellers surged 40% last year from UK£48, (Euro€56) billion in 2011 to UK£66, (Euro€78.50) billion in 2012.

With such observations by UNWTO, China’s immense population of over 1.35 billion continues to be a very lucrative tourism market for both the local and international tourism industries. The UNWTO has also established Chengdu as an observation point for Sustainable Tourism Development.

Apart from the above tourism developments, Chengdu is identified as an important hub for business, finance, transportation, communications and technology. Ranked first in total economic output amongst China’s western provinces, Chengdu is also projected by renowned US magazine Forbes to be the first in the fastest growing cities in the next ten years. Such observations are optimistic for

Chengdu as well as Western China’s tourism sector. Estimated to attract over 200 exhibitors from 40 countries and regions, as well as 43,000 trade and public visitors, CITF 2013 aims to play bigger strategic role in providing the ideal platform for local and international stakeholders to enhance their business exchanges and co-operation; as well a one-stop venue serving the tourism and travel needs of the general public. The CGITE series is organized by Conference & Exhibition Management Services Pte Ltd (Singapore), co-organized by CEMS (Beijing) Conference & Exhibition Co., Ltd and supported by Chengdu Municipal Tourism Administration, Chengdu Municipal Bureau of Exposition and the Chengdu Culture & Tourism Development Group L.L.C.

SEA TOURISM INDUSTRY MEETS THE GREEK GOVERNMENT

On 28-29 May 2013, senior international policy and decision makers from the world's top cruise lines and yachting companies will join Greek government officials, regulators, and local authorities of port destinations in a unique lineup of sea tourism industry experts at the 2nd Posidonia Sea Tourism Forum. Policy discussions will determine growth prospects, infrastructure issues and future sustainability for the region’s sea tourism with top executives from major cruise lines and the international yachting industry: Royal Caribbean Cruises, Carnival Corporation, TUI Cruises, Costa Cruises, AIDA Cruises, Celebrity Cruises, Silversea Cruises, Seabourn Cruise Line, Paul Gauguin Cruises and Louis Cruises, MYBA - The Worldwide Yachting Association, ICOMIA Marinas Group, Fraser Yachts Worldwide, D-Marin Marinas Group, MDL Marinas Group, The Superyacht Cup, French Riviera Ports Authority have confirmed their participation at the Forum. The debate is going to be of great importance for the future development of Sea Tourism in the region. A key issue of the Greek agenda is the port and marinas privatization plan with more than 10 ports, and 48 marinas worth approx. UK£210, (Euro€249) million set for privatisation. An important feature of the 2nd Posidonia Sea Tourism Forum will be the exhibition, already counting more than 30 destinations that have booked a stand, showcasing the added value they can offer to both cruise and yachting itineraries. The special B2B meetings scheduled for the 2nd day of the Forum have also attracted the market’s interest. The B2B meetings provide the opportunity to meet in person with top representatives of the international cruise industry to present destinations and services and discuss how cruise lines can gain benefit from including them in their itinerary. www.PosidoniaSeaTourism.com

ATMEX 2013 ADVENTURE TRAVEL EVENT

The Adventure Travel Trade Association (ATTA) is partnering with Visit Mexico and the State of Veracruz on the 2nd annual Adventure Travel Mexico (ATMEX) trade fair. From 14-18 August 2013, over 400 inbound Mexican operators, outbound tour operators, international buyers and media will gather to learn more about the benefits of offering adventure travel and will develop partnerships to grow the adventure travel industry in Mexico. The success of ATMEX in 2012 as well as the Adventure Travel World Summit in Chiapas in 2011 has created growing awareness in Mexico of the sustainable benefits of adventure travel. Visit Mexico understands the economic and social advantages of the adventure travel industry with its focus on building the infrastructure, education and brand awareness that supports adventure travel. Recent trends point toward more travellers wanting an experiential trip that goes deep into the nature and culture of a destination. Mexico has a mature tourism industry and wishes to further develop the adventure sector, which supports larger rural areas that are not included in traditional tourism. Prior to and following ATMEX, Veracruz and other Mexican states will offer a series of hosted familiarisation trips for qualified buyers and media that will showcase the destination. Veracruz is known for its relaxed atmosphere, culinary delights and its adventure activities and cultural highlights such as El Tajin, one of Mexico’s finest archaeology parks. The ATTA is creating educational seminars for ATMEX as well as inviting key outbound buyers from around the world with an interest in adventure travel trips to Mexico. ■

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