Tattle mag media kit v6

MEDIA KIT 2013

the parenting mag with swag

parenting

celebs

fun

projects

current

CUTEtrends

smart

fashionable

creative

ideas

interesting

stylishfresh

informative

products

trendy

CELVER

decor

tattle was conceived by the belief that necessity is the mother of invention. We were walking around just like you… with 3 different magazines stuffed in our purses, our brief cases or diaper bags. Why couldn’t we find fashion trends, parenting tips, and celebrity news all in the same place? At that moment we realized there was a need for simplicity.A source where we could get everything we craved in one place. And suddenly, there itwas- tattle! tattle has become the Neapolitan ice cream of the magazine world…with a variety of flavors to satisfy your many tastes, but without all the distractions of toomany toppings.

Welcome to tattle...the parenting mag with swag.

Thank you in advance for joining us…get ready to live it up, enjoy life, and tattle!

In Every IssueCeleb Photos w/ kids

Tattle Tales—our blog/column

Tattle Mail—Readers submit anecdotes

we request (ie– Shit my kids ruined, funny quotes

by kids, funny drawings by kids)

Feature Article

Gotta get it— must-have new product spotlight

Celeb interview

Room Décor

Parties (styled b’day, holiday, etc parties for kids)

Mom/Dad entrepreneur

Philanthropic– featured charity

Beauty

Style— moms, baby, kids, tween

Entertainment—movies, music, books, apps

Shopping

Fitness & Health

Parenting & Family

Inspirational section

Designer/Artist of the month—clothing, interior

décor, event coordinator, artist

Contest/giveaway

Our Audience

87%F E M A L E

13%M A L E

Total Audience:

Median Age: 33

Median HHI: $63,745

73% Homeownership

86% Mothers

Style & Brand Conscious

MAGAZINEPrint & Digital

WEBSITE, IPAD, MOBILE SOCIAL MEDIA

A Multiplatform Lifestyle Brandtattle connects with readers wherever they are.

Actor liv Tyler’s son Milo strolls in style. In two easy steps, your little one can, too.

Blue stripe zip up ($40, avail-able at bestdressdkidscom)

adidas kid’s campus Suede ($39, available at oldfactory store.com)

StarKID!

74% of moms and 50% of dads hug their teenagers daily.

12 tattle

s

Tattle_interior.indd 4

6/5/12 11:29 AM

Extensive Reach & Meaningful Connections

Circulation &Distribution

Frequency: Monthly

Format: Print & Digital

Circulation: 50,000

Pass-Along Rate: 2X

Readership: 100,000

Areas Targeted: New YorkLos AngelesSanta BarbaraChicagoIndianapolisWashington DCAtlantaDallasNew OrleansSeattleMiamiOrlando

Tampa

s

Our distributionis growingevery day.For specificdetails and pricing please call ourhome office

This is the magazine that you have been waiting to advertise in! We have workeddiligently to give tattle the edge it takes to meet the needs of our advertisers. tattle has that seemingly elusive appeal that will draw in your dream customers – the stylish, fun, trendsetters who are highly influential amongst their friends. She is the reader who finds something she likes, is the first to buy it, and then tells everyone about it.

Advertising with us will mean being part of an amazing adventure. Reach new customers who can’t wait to see what you have to offer. Make new contacts via our online network. We are on the fast track, but still have hometown values.

and be thrilled with where we take you.

Advertising & Marketing OpportunitiesWe want you to grow with us...

8”W x 11”H(Ads Don’t Bleed)

9.5”W x 12.5”H(Ads w. Bleed)

3.843”W x 11”H(Ads Don’t Bleed)

8”W x 5.375”H(Ads Don’t Bleed)

2.458”W x 11”HVertical

(Ads Don’t Bleed)

Rates & Specs

Back Cover

Inside Front Cover

Inside Back Cover

Full Page

Half Page

1/3 Vertical

$6,650

$6,000

$5,600

$5,150

$3,200

$2,200

$133

$120

$112

$103

$65

$44

Keep safety 1/4” in from TRIM and BLEED is 1/8” out from TRIM. Image areas intended to bleed shouldextend 1/8” beyond the trim.

PREFERRED FILE FORMAT: Hi-res PDF files.

The Hi res files must have:

1. All fonts embedded

2. The correct mode (i.e. CMYK or Grayscale)Never RGB or LAB or embedded color profiles.

3. All spot colors MUST be converted to CMYK

4. Resolution: 300 DPI for all submitted imagesand files.

5. All ads must have position marks for non-bleed ads and trim & bleed marks for bleed ads.

6. Knockout type should be no smaller than 7 pt.Serifs should be .007 minimum thickness. Black type on ads should be solidblack and not 4/C.

ADSIZE/LOCATION

ADRATE

PRICE PER1000

READERS

PRINT

All advertising materials, questions regarding materials andextensions, and related matters should be directed to:

[email protected] or call 813-839-8704

Added-value: Contact us to discuss event sponsorship opportunities, effective email blasts or product placement opportunities that will place your products, services, launches and promotions in front of the exclusive target audience you want to reach.

Rates & Specs (cont.)

Home/Front PageAds show on front page, and on all other pages of the site.

Medium Rectangle – 300px w x 250px h

Half Page – 300w x 600h

Full Banner – 468w x 60h

Wallpaper/Skin1900w x1200h total size. Center is 980 px width;left and right panels are 460 px width each.

3:1 Rectangle – 300w x 100h

Category Pages (ie) Celebs, Style, Beauty, Décor, etc.Ads show on the specific Category front page,as well as all of its subcategories.

Medium Rectangle – 300w x 250h

Half Page – 300w x 600h

Newsletter

Medium Rectangle – 300 w x 250 h

Half Page – 300w x 600h

ONLINE

Contact Us

TAMPA, main office4230 S. MacDill Ave., Suite ITampa, FL 33629813.839.8704

EDITOR IN CHIEFJennifer [email protected]

EXECUTIVE EDITORAmy [email protected]

CIRCULATION DIRECTORJen [email protected]

[email protected]

[email protected]

PUBLIC [email protected]

tattle...you know you want to!