Task 3: What have you learned from your audience feedback ?

TASK 3: WHAT HAVE YOU LEARNED FROM YOUR AUDIENCE FEEDBACK?

BY LOUIS EARLE

WHAT HAVE I LEARNED FROM AUDIENCE FEEDBACK?

We gained constructive criticism through the feedback we received in the questionnaires and oral feedback we received from people who viewed the drafts. We were told to make the plot more explicitly clear and to add another few dynamics to make it more interesting.

We found that when we started to add more characters and more plot twists to add depth to our storyline and expand our creative ability our trailer got a lot more interesting, plus we managed to make a lot more worthwhile edits to the footage we already had which ultimately made out trailer a lot more professional and creative.

THE FIRST TRUTH SCRIPT

FINAL TRUTH SCRIPT

The issue that came up the most with our original draft for the trailer was that it was not entirely clear what the narrative was not as engaging as it could be. It was easy for the audience to lose interest. The majority of people who watched the trailer commented that there was something missing from it that would make the trailer a lot more interesting. Here’s the first draft of our trailer.

The feedback we received was not particularly surprising as we knew that our trailer was not quite at the level that we wanted to hand in once it was finalised. We had also only properly filmed once or twice prior to editing the footage, this was due to the fact that on the days we did film we managed to get a lot done in a short time. Subsequently this made us a bit more lax with the amount of filming that we did, combined with various difficulties with cast members, often leaving large gaps between filming dates.

After watching many thriller trailers it became evident that there are often many minor storylines running underneath the master storyline. These minor storylines are often introduced in order to add more dynamics to the film and often each storyline comes together in the end in order to contribute to a much larger and more impactful conclusion. Therefore we introduced a storyline where the main character decides to search out the person who gave her the drug which allowed her to hear people’s thoughts, in the process she enlists the help of a private detective who has his own problems which she uses her newfound telepathic powers to uncover. I feel that we have used the idea of subplots in the same way as thriller films such as Pride and Glory and Seven.

FILM POSTERThere were a few issues regarding the initial editions of our posters, as noticed by both teachers and casual observers of our work. Most complaints came in terms of relevance to the lot and relation to the trailer.

1ST DRAFT OF MAGAZINE COVER

This date would make the poster 4 years older than it is.

The logo looks poorly cut.

The logo is on top of the main character’s head when it should be behind.

The lightning bolts seem a bit out of place.

The smoky background looks random and unrelated.

This is some of the feedback we received from the first draft of our magazine poster, when people were asked about their initial impressions having seen it once.

FINAL DRAFT OF MAGAZINE COVER

Clearly there have been a high levels of improvement. It looks much more like a real Little White Lies magazine cover rather than something made on Photoshop. The words in the background also give more of an indication to the storyline subject (telepathy).

We have removed the largely irrelevant and confusing lightening bolts and made the poster more relevant to the storyline.

There is a colour scheme which is much more relevant to the plot of the film, it favours darker colours and is more engaging as a result.

FILM POSTER

1ST DRAFT OF FILM POSTER

The title looks very basic.

The hooded figure looks very basic and not like a character on a film poster at all.

The captions look very basic, in the same way as the title.

The black background feels pointless.

FINAL DRAFT OF FILM POSTERThe final draft of our poster is a much higher quality than our first attempt. This is evident although not a whole lot has been changed about the main images. The main change being that the hooded figure in the first draft has been replaced by a red pill. The main improvements come from what we have added, which includes a new title, reviews and credits as well as a release date. All of these were missing from the first draft, and subsequently didn’t make the poster look as professional as it could have.