Task 1

Task 1

Chema Madoz• Jose Maria Rodriguez Madoz is a Spanish

photographer that is best known for his black and white work. He liked to create illusions with everyday objects.

• His work is contemporary and traditional as he doesn’t use Photoshop

• Award winning art work from 1985-Present

Chema makes you look at objects differently. He brings new life and meaning to situations. He makes you think differently about how much things actually effect each other.There are a lot of things we judge by only a glance but Chema makes us look not just glance at his work. Everything he photographs has a message, a meaning. It’s not just a clever illusion or something that looks pretty.

Diorama Map by Sohei Nishino

• Photographed in September – November 2003 the Diorama Map is Nishino’s interoperation of the world. He travelled to many cities, he travelled not to change photography but for photography to change him. Obviously he photographed his journey and recreated it using the photo montage technique. This is when you collage photographs together to form one larger image. He didn’t use a map or a guide to create them. He used his memory and feeling so the maps aren’t accurate but they do contain the main buildings and landmarks. The images have a clear outline where the horizon ends. This makes it feel like he has travelled every inch of the earth. You can see the whole world through his eyes.

• This is a very traditional technique to use. It is a popular choice amongst the art photographers. It is all done by hand, none of it uses Photoshop the only technology used is the camera.

• It’s a historical technique with a modern twist as the image doesn’t actually add up to a real thing. It is what Sohei remembers and imagines.

Jerry Uelsmann

• Layering images can make them seem merged and as one. This changes the truth behind the image. Uelsmann was one of the first to make surrealist art this way. Even though he is now retired he still takes at least 100 images a year, selecting the best ten to release. His work has been on TV programmes, films and album covers.

Jerry uses negatives, enlargers, darkrooms and layering to achieve his final pieces. Even though there are easier ways to achieve these effects now Uelsmann likes to keep it traditional, saying that you can’t get the same effect if you use the new technology.