online • pocket guides • mobile • print • events PUERTO RICAN CULINARY ENTERTAINMENT AT YOUR FINGERTIPS MEDIA KIT PACKAGES
Mar 23, 2016
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
online • pocket guides • mobile • print • events
PUERTO RICAN CULINARY ENTERTAINMENT AT YOUR FINGERTIPS
MEDIA KITPACKAGES
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
THE BEST PUERTO RICAN CULINARY ENTERTAINMENT NEWS, RESTAURANT SEARCH AND EVENTS GUIDE
www.sal.pr
1. SAL.PR TRAFFIC METRICSUnique visitors / Month 272% increase (+ 43, 000 in 2009)Sessions 283% increase (+ 54, 000 in 2009)Page Views 188% increase (+ 298, 000 in 2009)+ 3,000 Active Twitter followers+ 4,050 iphone app downloads since launch in Dec.09+ 3,700 www.iphone.sal.pr page views+ 21,600 www.sal.pr/wap page views
2. SAL! PRINT POCKET GUIDESOver 45K pocket guides distributed in 2009.
3. SAL! EVENTS AND SPONSORSHIPSSponsors Puerto Rico’s most widely recognized culinary events.
4. SAL! NEWS BUREAUSAL! Bureau: Presence in El Nuevo Día and Primera Hora print and web platforms via editorial and video content.
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
THE POSSIBILITIES ARE ENDLESS
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
PRINT• 1 Full Page Ad Deluxe Guides $10,000 Print-run: 5,000
5”x 8” cut area
Quality materials, exclusive and updated
content, distributed in local retail stores
• One Pocket Guide $20,000SAL! pocket guide is custom-tailored for clients’
audience and strategy based on SAL! brand. Print-run: 10,000
4”x 5.5”, 64pp.
Production process and guidelines are discussed upon agreement.
WEB• LEADERBOARD BANNER $66,000
728w x 90h pixels, $5,500 monthly
Homepage, standard media, rotating
MOBILEwww.iphone.sal.pr, $2,500 monthly x 12 months $30,000
Homepage, standard media, rotating, 216w x 54h pixels
ADDED VALUE
www. sal.pr/wap x 12 months
Homepage, standard media,
rotating, 216w x 54h pixels
TOTAL VALUE $126,000
APPROX. DISCOUNT 45%
TOTAL $70,000
Monthly fee $5,833
ANNUAL PREMIUM PACKAGE
* Digital and mobile campaigns go ‘live’ once all elements are received and verified.* Please refer to the SPECS page for more information.
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
ANNUAL MULTICHANNEL STANDARD PACKAGE
PRINT• 1 Full Page Ad Deluxe Guides $10,000 Print-run: 5,000
5”x 8” cut area
Quality materials, exclusive and updated
content, distributed in local retail stores
WEB• SKYSCRAPPER AD $54,000
120 x 400 pixels, $4,500 monthly
Homepage, standard media, rotating
MOBILEwww.iphone.sal.pr, $2,500 monthly x 12 months $30,000
Homepage, standard media, rotating, 216w x 54h pixels
TOTAL VALUE $94,000
APPROX. DISCOUNT 45%
TOTAL $50,000
Monthly fee $4,166
* Digital and mobile campaigns go ‘live’ once all elements are received and verified.* Please refer to the SPECS page for more information.
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
DIGITAL PACKAGERequires a minimum of 3 consecutive months
* Digital and mobile campaigns go ‘live’ once all elements are received and verified.* Please refer to the SPECS page for more information.
WEB• TOP RECTANGLE, $5,000 x 3 months $15,000
1 80w x 150h pixels
Homepage, standard media, rotating
• CENTERSTAGE, $2,500 x 3 months $7,500440 x 294 pixels
Homepage, rotating, specs discussed with client
MOBILEwww.iphone.sal.pr, $2,500 monthly x 3 months $7,500
Homepage, standard media, rotating, 216w x 54h pixels
ADDED VALUE
www. sal.pr/wap x 3 months
Rotating, 216 w x 54h pixels
TOTAL VALUE $36,000
APPROX. DISCOUNT 45%
TOTAL $20,000
Monthly fee $6,667
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
RESTAURANT PACKAGERequires a minimum of 3 consecutive months
WEB• 1 logo ad in TOP RECTANGLE which links to restaurant page in sal.pr
1 80w x 150h pixels
Channel page, standard media, rotating
Rate is per single advertised restaurant
TOTAL VALUE $1,500
APPROX. DISCOUNT 35%
TOTAL $975
Monthly fee $325
* Please refer to the SPECS page for more information.
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
WEB SAL.PR• LEADERBOARD BANNER: 728w x 90h pixels• TOP RECTANGLE: 180w x 150h pixels• CENTERSTAGE: 440w x 294h pixels• SKYSCRAPPER AD: 120w x 400h pixels
All of the above have a 30K limit, standard media, channel as specified in package. Please refer to http://promos.elnuevodia.com/demos/sal/kit/ for important and specific web production details.
MOBILEWAP and iphone: 216w x 54h pixels/ 5K limit/ JPG or animated GIF format
RESTAURANT PACKAGESTEMPLATE-BASED ADS> Choose from 2 templates supplied by sal.pr• Logos must be submitted in JPG, EPS or PDF formats.• Copy text must be no more than 10 words.• Please allow 3 business days for ad production.RESTAURANT AGENCY ADS> Have your agency or artist do the ad• Please refer to http://promos.elnuevodia.com/demos/sal/kit/
for web production details. • Custom creative ads available ar an additional cost.
Cut area3.75” w x 5.5” h
Cut area5” w x 8” h
Bleed area4”w x 5.75” h single page(.125” bleed)
Bleed area5.25”w x 8.5” h single page(.125” bleed)
Safety area3.25” w x 5” h
Safety area4.5” w x 7.5” h
POCKET FULL PAGE
DELUXE GUIDEFULL PAGE
SPECS PACKAGES
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
online • pocket guides
MEDIA KITSTANDARD
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
SAL.PR offers a range of Interactive Advertising Bureau (IAB) recommended dimensions and file size for standard and rich media advertising units. Below, some of the available advertising units in sal.pr.
For a complete list of sizes and web guidelines, please visithttp://promos.elnuevodia.com/demos/sal/kit/
HOMEPAGE ADVERTISING SPACES AD NAME HP STANDARD HP RICH MEDIA
Leaderboard Banner $ 5,500 $ 7,000TOP
Top Rectangle $ 5,000 $ 6,500
Skyscraper $ 4,500 $ 6,000
Large Rectangle $ 2,500 $ 4,000
Leaderboard Banner $ 1,500BELOW N/A
CHANNEL PAGES ADVERTISING SPACES AD NAME CHANNEL STANDARD CHANNEL RICH MEDIA
Leadeboard Banner $ 3,500 $ 5,000
Top / Middle Rectangle $ 2,500 $ 4,000
Skyscraper N/A N/A
Large Rectangle $ 1,500 $ 3,000
Leaderboard Banner $ 1,000 $ 2,500
VIDEO ADVERTISINGAD NAME HOME PAGE CHANNELS
Video Clip (3 Min Max.) $ 4,000 $ 2,000
Tv Commercial(30Ss Max.) $ 3,500 $1,500
Pre-Roll Ad (10Ss Max.) $ 2,000 $1,000
WEB
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
SAL! pocket guides are custom-tailored to enhance clients’integrated marketing strategies. SAL! works closely with clients to produce a dynamic product , offering editorial and print integration, photography and design services. Print-run quantities can range from 500 to 50,000, with options of 16, 24, 32, 36, 48, 56 and 64 pages.
Please contact an account executive at 787. 641-8000 for details.
SAL! POCKET GUIDES
* A production package detailing content, page positioning, text length and
guidelines, among other services, shall be discussed upon agreement.
CONTACT 787.641.8000 x2536 OR YOUR ACCOUNT EXECUTIVE 787.641.8000
EL DÍA INC.