Target audience profile

R ‘N’ B

& HIP HOP

Mood board

From the mood board you can tell that the target audience for ‘Essential’ magazine is aimed at teens to adults , both males and females.

They are interested in the history of R&B and its background and how it grew.

As well as their personal interest and what they enjoy doing

Short analysis on mood board

Audience Serena’s Story

Both males and females Age 16-23 year olds Genre/ Style: R&B Hip-hop

Serena is a 16 year old female who lives in East London with her two little sisters and her mother. Serena is taking on the AS levels such as Media and Music. She enjoys writing music and playing the piano. Serena is someone who enjoys listening to music in her spare time and is always up to date with the new celebrity gossip and new trends.

Target Audience Profile