Target audience

Target Audience

• Target audience for thrillers depends on the sub-genre. For example ‘chick flick’ trailer would target young teenage girls as they would relate to the characters and emotion in the film.

• Political thrillers would target men and women because they have an interest and have knowledge to the news approach is to a more older audience.

• Action thrillers tend to be aimed at older men because men enjoy the suspense within the film. The explosions, the rush and the weapons used.

• Romance thrillers need such as Cruel Intentions tend to target the audience to a young adults because they can relate to the drugs, sex, alcohol and the twisted minds/plot that are within the film. It tends to get a more female skew, the narrative focuses on love which females are interested in.

• The cinema audience in 2008 was predominantly young, with the 7-34 age group which is 40% of the population making up 64% of the audience.

• Teenagers and young adults were the most frequent cinema-goers in 2008, the table shows the pattern from pervious years.

• As you can see in the table predominantly the main character in these films are females, this already has a attachment to the film for females viewers and the same goes for males. I can take this to consideration that if I aim to go for females viewers I would use a female protagonist.

My target audience are going to a younger audience between the age of 16-20 or more. My main characters will come from a teenager categories so this will provide me a connection to the adenine. My gender of my target audience isn't exact as my age range although the gender of my target audience will be mainly girls, though boys could be attracted to the film also. Pic of friends