Tamarac Youth Soccer League Sponsorship Package · PDF fileTamarac Youth Soccer League Sponsorship Package 2011 – 2012 Season. 2 Table of Contents ... 2011-2012 Tamarac Youth Soccer

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Tamarac Youth Soccer League

Sponsorship Package

2011 – 2012 Season

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Table of Contents

Introduction to the League……………………………………………………………………………………….. 3

Facts About the Tamarac Youth Soccer League……………………………………………………………... 3

Our Web Site………………………………………………………………………………………………………. 4

Visitor Statistics – Overall 5

Visitor Statistics – 2010-2011 Season 7

How Visitors Access TamaracSoccer.com 7

Top 25 Most Popular Pages 7

Samples of our Most Popular Pages 8

Field Layout………………………………………………………………………………………………………... 10

Sponsorship Levels……………………………………………………………………………………………….. 11

Web-Only Sponsorship 11

Basic Sponsorship 12

Enhanced Sponsorship 13

Premium Sponsorship 14

2011-2012 Tamarac Youth Soccer League Sponsor Agreement……………………………………………. 15

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Introduction to the League: Let’s Kick Together The Tamarac Youth Soccer League is a non-profit, 501(c)(3) organization registered with the State of Florida, Department of State. The league is 100% run by volunteers, from the board of directors to the coaching staff. We take great pride that we can provide the children of Tamarac and Broward County an opportunity to learn TEAMWORK, DEDICATION, LEADERSHIP SKILLS, SPORTSMANSHIP and THE JOY OF ATHLETICS in fun and competitive environment.

A Community Effort The costs involved in running the league are numerous, from uniforms and insurance to equipment and referees. Unfortunately, only a portion of our financial needs are met through registration fees, which are intentionally kept below $130 to allow as many kids to participate as possible.

We need help from the business community to help us achieve our goals. This league could not function without support from organizations like yours in the form of corporate sponsorships. Your assistance provides an opportunity for children who otherwise may not be able to participate in a sports league of this caliber.

Mutually Beneficial Partnership The contributions made through our sponsorship program help pay the costs of running the league, provides free registration scholarships for low-income families, and enables us to purchase equipment that will benefit every player in the league.

In return, the Tamarac Youth Soccer League will put you in front of an audience of families from Tamarac and surrounding cities. Our sponsorship program provides you with a blend of options that include in-person and online marketing opportunities.

If you have any questions about the league or any of the sponsorships available in this package, please feel free to contact our board via e-mail at [email protected] or by phone at 954-242-7089.

Facts About the Tamarac Youth Soccer League

• Tamarac Youth Soccer League is the largest youth sports program in the City • Over 430 children participated during the 2010-2011 season • An estimated crowd of over one thousand people show up to our weekly Saturday game days • Registration numbers have grown each year since our founding in 1997 • The league has four to five age divisions that play on six soccer fields at the Tamarac Sports Complex

2011-2012 Board Members Joe Torok, President Matthew Waggoner, Vice President Staci Lang, Treasurer M.J. Bosco, Secretary Beth Lucas, Registrar Glenn Weintraub, Communications

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Our Web Site The Tamarac Youth Soccer League’s primary method of communication is via our Web site: www.tamaracsoccer.com. An analysis of our Web logs for the 2010-2011 shows its importance to the players and parents, and demonstrates why it can be a valuable marketing tool for our sponsors, even when our season is over.

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Visitor Statistics

Month Total Visitors Avg. Visitors / Day Unique Visitors % Repeat Visitors July 2010 1,222 38 892 27.0% August 2010 1,853 57 1,227 33.8% September 2010 2,228 71 1,332 40.2% October 2010 2,288 71 1,301 43.1% November 2010 3,519 113 1,528 56.6% December 2010 3,665 114 1,727 52.9% January 2011 5,105 159 1,947 61.9% February 2011 5,224 180 1,882 64.0% March 2011 2,070 64 1,393 32.7% April 2011 819 19 606 26.0% May 2011 873 19 613 29.8% June 2011 760 15 491 35.4% July 2011 1,038 27 872 16.0%

Month Page Views Avg. Page Views/ Day Avg. Page Views / Visit July 2010 1,457 45 1.2 August 2010 2,133 66 1.2 September 2010 2,895 93 1.3 October 2010 3,503 109 1.5 November 2010 7,720 249 2.2 December 2010 8,485 265 2.3 January 2011 13,439 419 2.6 February 2011 14,308 493 2.7 March 2011 2,802 87 1.4 April 2011 1,306 42 2.2 May 2011 1,309 40 2.1 June 2011 852 27 1.7 July 2011 1,551 48 1.8

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NOTES

� 2010-2011 season was held from November 2010 to February 2011 (twelve games) � Game one: December 4, 2010 � Final games: February 26, 2011 � Closing Ceremonies were held on March 26, 2011 � Off-season months are March through October � Registration for 2010-2011 season ran from August 7th to October 8

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� Practices for 2010-2011 season started the week of November 9th

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Visitor Statistics – 2010-2011 Season (November through February)

Month Total Visitors Avg. Visitors / Day Unique Visitors % Repeat Visitors

Season Totals 17,513 144 4,586 73.8%

Month Page Views Avg. Page Views / Day Avg. Page Views / Visit Avg. Visit Length

Season Totals 43,952 363 2.5 2:20

How Visitors Access TamaracSoccer.com People that visit the Tamarac Youth Soccer League Web site are doing so using a variety of devices.

• Mobile devices accounted for 20.6% of visitor all traffic to the site • Windows-based computer represented 64.9% of devices used • Mac computers were used by 4.2% of visitors

Top 25 Most Popular Pages

December 2010 January 2011 February 2011 March 2011

Home Home Home Home

Schedules Schedules Schedules Schedules

U8 Schedule U8 Schedule U11 Schedule Teams

Teams U11 Schedule U8 Schedule News

U11 Schedule Teams U6 Schedule Photos

U6 Schedule U6 Schedule Teams U11 Teams

U14 Schedule U14 Schedule U14 Schedule Registration

U8 Teams U8 Teams U11 Teams U11 Schedule

U11 Teams U11 Teams U8 Teams U8 Teams

U6 Teams U6 Teams U6 Teams Contact Us

Photos Photos Photos U6 Teams

News News News U6 Schedule

U14 Teams U14 Teams U11 Spain U14 Teams

Coaches Coaches U8 Storm Troopers Parents

Contact Us Registration U14 Teams Coaches

Registration U11 Barcelona Registration U6 Fire

Parents Parents Coaches FAQ

FAQ U8 Holland Parents U11 Spain

Sponsors U11 Colombia U11 Barcelona U8 Schedule

U11 Barcelona Contact Us U11 Zimbabwe U14 Schedule

U8 Holland U11 Spain U11 Colombia U14 Brazil

U11 Boca Juniors U8 Storm Troopers U8 Fireball Sponsors

U11 USA U8 Fireball Contact Us U11 Zimbabwe

Join e-Mail List U11 Strikers U6 France U8 Storm Troopers

U11 Colombia U11 USA FAQ U6 France

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Samples of Our Most Popular Pages

The League Schedule page is consistently among the most popular pages visited

Each division has a main schedule page where game results and standings are posted

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Team pages include player rosters, game schedule and photographs submitted by parents

League newsletters are sent out 2-3 times a month, on average

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Field Layout

Red circles denote prospective locations for game sponsor signage

Note: Signage locations are subject to change based on field configurations and number of teams. The 2010-2011 soccer season consisted of four age divisions. The 2011-2012 season may have a fifth division, depending on registrations.

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Sponsorship Levels Sponsorship is a great way for businesses to participate in our league, and a very inexpensive way to promote their services to a targeted audience of families / potential customers. Not to mention that all sponsorship packages are tax deductible. Your help through league sponsorship will be acknowledged accordingly. The following are our sponsorship levels:

Web-Only Sponsorship…….……………………….………………………………………$100

Recognition on the Tamarac Youth Soccer League Web site (www.tamaracsoccer.com)

� Random run-of-site banner ad in Sponsors box on all pages (top right of page as shown on page 8)

Sponsors box banners are 150 x 100

Banner ad specifications: GIF, JPG or PNG format, no larger than 150k. Rotating and animated banners are allowed.

� Personalized "About Sponsor" page (banners can be directed there or to your own Web site)

� Sponsorship messaging will be remain on the site through July 31, 2012

Recognition at Closing Ceremonies

� Your logo on a league “Thank You Sponsors” banner

All banner ads and sponsor page content must receive prior approval from the Board. No unreasonable content will be denied.

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Basic Sponsorship…….……………………….………………………………………$300







Game Day Sponsorship

� Sole sponsorship of a mid-week game day, featured as "Today's Games Sponsored By…"

Game day to be determined by the league

� Small signs (approximately 24” x 18”) on all fields with your logo, phone, address and Web site

� Game day sponsor signage at concession stand

� Display area under 10' x 10' tent to promote yourself


� Your logo on a league “Thank You Sponsors” banner

� 6’ display table to promote yourself

Includes small banner with your logo, phone, address and Web site

� Announcement during Ceremony

Company name, address, phone number and brief description of your services

Sponsorship Plaque


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Enhanced Sponsorship…………………………………………………………………$500




Banner ad specifications: GIF, JPG or PNG format, no larger than 150k. Rotating or animated banners are allowed.

� Random leaderboard banner ad placement atop League Standings page (page shown on page 8)

This is our second-most visited page, as demonstrated on page 6 (Schedules)

Leaderboard banners are 728 x 90





� Sole sponsorship of a weekend game day, featured as "Today's Games Sponsored By…"

Game day selected by sponsor based on available dates

� Small signs (approximately 24” x 18”) on all six fields with your logo, phone, address and Web site




� Your logo on a Thank You Sponsors banner


Includes banner with your logo, phone, address and Web site



Sponsorship Plaque


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Premium Sponsorship…………………………………………………………………$1,000





� Leaderboard banner ad atop League Standings, Division Schedules and League Teams pages

These are consistently among our most visited pages

Leaderboard banners are 728 x 90




Banner ad on league e-mails

� Banner ad (728 x 90) messaging per e-mail message

e-Mail sponsors will rotate if there are more than one premium sponsor

League e-mails sent to parents and coaches throughout the season

Over 20 e-mails were sent during the 2010-2011 season


� Sole sponsorship of a weekend game day, featured as "Today's Games Sponsored By…"

Priority status to select preferred game day

� Small signs (approximately 24” x 18”) on all six fields with your logo, phone, address and Web site



� Option to sponsor second game day sponsorship if any dates are open


� Your logo on a Thank You Sponsors banner


Includes banner with your logo, phone, address and Web site



Sponsorship Plaque


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2011-2012 Tamarac Youth Soccer League Sponsor Agreement

Company Name

Contact

Address

City, State, Zip

Web Site

e-Mail Address

Authorized Signature

Tamarac Youth Soccer League is a 501(c)(3) not-for-profit organization and will provide you with a letter stating that your donations are tax-deductible. Please select one of the sponsorship levels listed below.

□ Web-Only Sponsorship ($100)

□ Basic Sponsorship ($300)

□ Enhanced Sponsorship ($500)

□ Premium Sponsorship ($1,000)

Please mail this completed form with your payment (checks made payable to Tamarac Youth Soccer League) to: Tamarac Youth Soccer League c/o Joe Torok, President 7838 Nutmeg Court Tamarac, FL 33321 Please send your logo and promotional information to [email protected]. The Tamarac Youth Soccer League reserves the right to review all content.

Official Use

Check # ____________ Date ____________ Accepted by___________________ Amount ____________ End date of sponsorship____________________

Tamarac Youth Soccer League Sponsorship Package · PDF fileTamarac Youth Soccer League Sponsorship Package 2011 – 2012 Season. 2 Table of Contents ... 2011-2012 Tamarac Youth Soccer

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