Talvinder Singh (Venture – Tushky) An Entrepreneur from IIT Bombay Srishti Chandra B Arch (IV Yr) 08110040
Talvinder Singh (Venture – Tushky)An Entrepreneur from IIT Bombay
Srishti ChandraB Arch (IV Yr)
08110040
Talvinder Singh
• Did aerospace engg from IITB
• Joined an education firm for a year and a half
• Quits to launch his venture Tushky
Tushky - Discover, book and offer unique local experiences
CUSTOMERS Why Book from us: One-stop portal for unique
local experiences
GUIDES Why offer experiences: Meet people with
common interests, make money doing what you love
Few Handpicked Experiences
ACTIVITIES + TRAVEL
• Live in Tree House• A walk through Dharavi Slums• Play Bows And Arrows For A Change• Craft a Candle
His Early Days
• Belongs to a small village from Punjab
Prepared for JEE on his own – Tuning Point in life as
Taught him what hard work can doTaught him to be a self made man
College Days which hint at his capabilities
• Founder of Dance club at IITB – Good association with cultural activities
• Started 3D advertisement for events – Innovative & creative ability
• Launched a digital design studio, Made income in lacs per month – Enterprising
• Mastered sound remixing, his remixes used in DID (Dance India Dance) – Art of perfection in whatever he does, Brought him in contact with renowned remix artists (Networking)
After College
• Worked with an education firm for a year and a half
• Handle their video conferencing and digital education plans
• After implementing those plans successfully, he quit his job
Next Step
• Got involve as a co-founder in digital educational venture
• Spent 8 months working on it
• Left it because of not good understanding in terms of ideas and working methodology with other co-founders
REALIZATION Never expects others to see eye to eye with you and don’t
compromise on your originality for anyone’s sake
Then comes TUSHKY
• E-commerce platform to discover, book and offer unique and hidden local experiences
• Disrupt the legacy of travel companies by connecting travellers with local, lesser known or unknown guides
• Anyone who loves to share his small world with travellers can be a guide
Reasons for going with TUSHKY
• No logistics part involved – Most troublesome
• Innovative ideaz combined with economic pricing of services
• Already had good networking with artists, performers and guides
Why the name - TUSHKY
• Enabled tight integration with social sites on his site, easy to PUSH content to social network
• The PUSH, got modified to TUSH
• And then to TUSHKY
TUSHKY is the name of our mascot which is a monkey, who loves to wander, explore places, explore activities and share them with everyone.
Initial Capital Required
• Approx 1 lakh• worked on build – learn – build model
Talvinder Singh – “Well, a lot of unquantifiable emotional capital was required to start. Real capital should not be an issue for an entrepreneur”
His Mentor
• KUNAL SHARMA – Venture Mexus Education• IITB alumni
AS
Discussion helps evolve ideas Discusses with him at every step, benefitted by his
guidance and experience
Challenges Faced in Initial Days
• Not from travel sector: which helped in a way Because we were able to see a need-gap
• Convince near and dear ones apprehensive
why is he becoming a travel agent
• Rests of the challenges are part and parcel of an entrepreneur’s journey.
Current Status
• Successful serving customers with full satisfaction
• Office at Mumbai with growing staff
• Good turnovers increasing exponentially
• Building customer loyalty at an increasing rate
Working Methodology
Precision in work, perfectionist • Himself makes sure that each deal offered on
site is worth the cost and offers some unique experience.
• Also collects customer’s feedback to ensure quality of service provided
Working Methodology
Believes in knowing the basics of all work involved in successfully carrying out his venture
• Does ground work with his hands at the beginning of every new step
• Personally attends the staff dealing with that part
Working Methodology
Constantly experimenting with new ideas
• Built up India’s first Inbound employee engagement program for corporate with his existing activities/travels
• It offers Fun hobby based activities at Workplace to engage employees for better productivity and retention
Working Methodology
Kept flexible timings of office
• Allows employees to come and leave office as per their timings, just that they have to finish assigned work
• Even he comes office attending his meetings and leaves office after 12 at night, no fixed schedule
Working methodology
Collaborated office with another entrepreneur from IITB
• Share office rent and other resources at office with his venture
• Some common staff
• Economic and advisable as both under same phase, helps at times of need
Working methodology
Networking
• Treasures his networking ability
• Knows how to cash on it
• Build up connections by making his presence at important conferences, gatherings and other opportunities
Working methodology
Build-Learn-build model
• Launches a service before waiting it to get perfect
• Evolves it based on experience and feedback• Incorporate changes and thus make it perfect
Working methodology
Ready to add new dimensions, Expands customer base
• Always on look out for new opportunities where these experiences offered can be used
• Enters new domains, eg. collage fest, hotel concierge service, employee engagement
Working methodology
Takes up challenges
• Never stays back from an opportunity due to lack of resouces
• Takes up big events and then fights to arrange resources to make it big
Success
• Increasing customer base
• Increasing no of guides
• Big companies signing up for employee engagement eg. Schlum
• Adding new services like hotel concierge service, employee engagement
Lessons Learnt
• Hard work brings success• Be innovative• Follow your passion• Don’t compromise on your originality for anyone’s
sake• Build up strong networking with people• Discussion helps evolve ideas• Be a perfectionist• Constantly evolve with experience
THANK YOU