Change I Challenge I Create I Competitiveness A – CBD (Samsung Confidential) 1 Samsung Electronics America Consumer Business Division December 4-6, 2014
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Aug 06, 2015
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Change I Challenge I Create I CompetitivenessSEA – CBD (Samsung Confidential) 1
Samsung Electronics America
Consumer Business DivisionDecember 4-6, 2014
Change I Challenge I Create I CompetitivenessSEA – CBD (Samsung Confidential)
Tab S Challenge Tour – Atlanta, GA
• SEC Fanfare – Georgia World Congress Center– Overall Fanfare Attendance: 24,732– Overall Tab S Challenges: 2,850– RTS Trainings & Workshops: 592– Tab S chosen over 98% of Time over Competitor Product
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Change I Challenge I Create I CompetitivenessSEA – CBD (Samsung Confidential)
2012 Review
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Tab S Challenge Tour – Atlanta, GA
Change I Challenge I Create I CompetitivenessSEA – CBD (Samsung Confidential)
Tab S Challenge Tour – Atlanta, GA
Even though we did not have a separate Workshop Table, Ron
and Imran were able to use demo devices to speak with any visitor to share more features and gain more excitement around the Tab
S.
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Change I Challenge I Create I CompetitivenessSEA – CBD (Samsung Confidential)
Tab S Challenge Tour – Atlanta, GA
Many visitors were impressed with the overall screen quality of the Tab S.
Showing the embedded demo videos to customers really showed the quality of the display and was a great lead in topic on how they used their devices and how the Tab S can benefit them.
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Change I Challenge I Create I CompetitivenessSEA – CBD (Samsung Confidential)
Tab S Challenge Tour – Atlanta, GA
Visitors were really blown away by the capabilities of SideSync 3.0 and the
ability to answer messages or phone calls on the Tab S.
“That is one feature I like on my iDevices, but after buying a Note 4 phone, that is
the selling feature for the new Tab S. I will be buying one after the game for sure”
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Change I Challenge I Create I CompetitivenessSEA – CBD (Samsung Confidential)
Tab S Challenge Tour – Atlanta, GA
“That display is incredible. I’m surprised I haven’t heard of this Tab S before now.”
“I hate to admit it, but this is better than my iPad. I struggle with the storage space, but being able to
add 128gb is impressive!”
“I am a big Samsung fan and my whole house is Samsung. I’m drawn to the quality of the products
and this (Tab S) is another quality Samsung product.”
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