swissair overview
Jun 22, 2015
swissairoverview
There are five members on the Board of Directors of Swiss International Air Lines. Bruno Gehrig has been Chairman of the Board since 2010. Bruno GehrigChairman Montie BrewerMember Jacques AigrainMember
aboutSwiss International Air Lines (SWISS) is the national airline of Switzerland. It serves 84
destinations in 40 countries all over the world from Zurich, Basel and Geneva. With a fleet of 90 aircraft, SWISS transports in the region of 16 million passengers every year.As the national airline, SWISS stands for Switzerland's traditional values and is committed to the highest standards of product and service quality
board of directors
Christoph FranzDeputy Chairman
Monika RibarMember
SWISS is part of the Lufthansa Group and a member of the Star Alliance, the world's biggest airline network.
global network
timeline200
92010
2012A new fleet of aircraft
debut out new logo and branding to the world on March 14th The flight from Zurich to Paris was our first of what is now 6 times daily.
On 5 October, commercial flights on most routes were gradually resumed thanks to a federal emergency loan of over CHF 450 million. This happened partly to ensure the accessibility of Switzerland as a business location, as well as to establish a basis for the creation of Swiss. The prevention of a complete collapse of Swissair, avoided the collapse of the other airline-related businesses in the group.
At 15:45, CEO Mario Corti announced a cessation of flight operations due to the security risks caused by the crossing of the Flight Duty Regulations. Their corporate credit cards were blocked… In addition, all tickets sold were voided.
how we shine
1 2 3765 of our owned routes are direct flights. Customers appreciate one leg flyingAnd have rewarded us with their loyalty.
our routesRanked in the top 5 For world airlines every year since 2010 .
our serviceDomestic pricing allows citizens of CHto fly at a 30% discount rate.
domestic pricing
4 5 6Our SWISS program is among the best in the industry. Member earn a free upgrade after 3 flights.
rewardsSince reforming in 2011we learned from mistakes and have made aggressive financial moves to stay ahead.
strategyBy partnering with AF we were able to add 19 routes and 140 crew members at 31
air france partner
Team
the teamOliver Evans
Chief Cargo Officer
Peter Wojahn
Chief Technical Officer
Lorenzo Stoll
Head of Western Switzerland
Date of birth 17.08.1953 Date of entry 01.04.1991 Nationality FRMarital status DELanguages FR, EN
Date of birth 27.08.1941 Date of entry 01.06.1991 Nationality DEMarital status MLanguages DE, EN
Date of birth 23.04.1971 Date of entry 05.06.1999 Nationality CHMarital status MLanguages DE, EN, FR
SERVICES
SERVICESSERVICE
SSERVICE
S
SERVICES
SERVICESSERVICES
SERVICES
services1Cargo stats not available
air cargo
2Charters for up to 25 passengers. Price upon request.
prive’ charters
3Competitive rates. Flat lay beds. M 3 star food
first class
analysis
data
analysis
market survey profit
16.4% 68.2% 23.8%
SWISS is part of the Lufthansa Group and a member of the Star Alliance, the world's biggest airline network.
SWISS is part of the Lufthansa Group and a member of the Star Alliance, the world's biggest airline network.
Details unavailable
analysis GRAPH
15%We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
expectations
share
survey
price
profit
return purchase
analysis CONVERSION
45%We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
expectations
share
survey
price
profit
return purchase
GRAPH
RESULT
83%
analysis CONVERSION
45% SALES
85%EU SATISFACTION
79%CREDIT PURCHASES
92%
analysis
of passengers approve of our service and price*
*aggregate
77%Result
solutions
marketing
marketing85%Market
We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
47%Survey
We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
25%Costs
We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
marketing
FeedbackMetrics The Media
76 nine 56%We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
We look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
marketing
85% 15% 90% 10% 65% 35%
Plan Share Profit
worldwide45
countries
500Msales
16languages
headquarters
headquarters
Geneva CHWe look to make out passengers experience a great one. From booking to food and beverage to luggage pickup we do our best always.
Employment
9% de2% fr
MZ
author
563 W Arlighton Place #210Chicago Ill. [email protected]
Zach Layton
Mike Joyce For creating swissted the inspiration for some of these slides.
Thank You
SSWISS air.All data and photos were taken from their web page with permissions.
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