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Swipe, dip or tap?Designing trustworthy mobile payment experiences
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@skippr
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DesigningMobile PaymentExperiencesPRINCIPLES AND BEST PRACTICES FOR MOBILE COMMERCE
easier to understand? faster? safer? more inclusive?
How can we make money…
WANT DO NOT WANT
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DesigningMobile PaymentExperiencesPRINCIPLES AND BEST PRACTICES FOR MOBILE COMMERCE
New payment experiences must be convenient, meaningful & safe
Convenient = makes life easier & feels natural
Meaningful = sense of worth & understood value
Safe = unassailable security & financial privacy
A brief history of money
Olaus Magnus, History of the Nordic Peoples, On Trade Without Using Money, 1555
LESSON #1
Friction fuels innovation
textiles animal oilcattle
rope
sheep
metals garment
grain
Girsu (Iraq) 3300 AD
Coins, Song Dynasty 1130 AD
Coins, Song Dynasty 1130 AD
6000 BCBarter and commodity trade
7th CenturyLydian gold coins
12th CenturySong Dynasty paper bills
1717 Bank of England paper checks
, 1974
LESSON #2
Money is personal
pick up deodorant at the corner store
breakfast commute work lunch work commute dinner sleepread
breakfast commute lunch work commute dinner sleepreadwork
LESSON #3
Money works just fine already*
Accenture, 2015 North American Digital Payments Study
Average transaction times
Checks 64 s
EMV Cards 48.4 s
Debit Cards 44.4 s
Cash 28.5 s
Aite Group, Contactless payments, NFC in the US: Beyond Science Fiction. Jan 2008
We have to favor speed over spectacle
LESSON #3
Money works just fine already*
*results may vary
Global credit & debit card fraud in 2014
$16.31 BILLION
Nilson
LESSON #4
Security is more than just tech
Roger Pfund
LESSON #5
A transaction is a conversation
Mural by Desiderio Hernández Xochitiotzin, Tlaxcala City