SWIMS Shoes SS 2012

Seduce The Rain

Seduce The Rain

SPRING / SUMMER 2012 - MEN’S

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Seduce The Rain

PreludeSWIMS is a Norwegian lifestyle brand, which is known for reinventing the galosh (overshoe). By adding additional functionality, lots of colors and a contemporary shape, the company has created a humble renaissance for the galosh throughout major metropolitan cities around the world.

SWIMS strives to create functional and smart products with paramount quality.

The SWIMS LoaferContinuing the SWIMS’ philosophy of ”Reinventing Classics”, I have turned my focus to a real classic - the loafer. The style has been made for decades and is popularly worn across continents. It’s an evergreen. Being made of delicate materials, its utility is limited. Most of them have one serious limitation in terms of functionality: They don’t combine well with water. I wanted to extend their utility by using high-tech materials and state-of-the-art technology.

My objective was to design a loafer I could wear in the ocean so that I don’t scrape my feet on rocks or coral, something to wear by the pool or on the deck of a boat, a comfy loafer I could “loaf” around in a beach town instead of my flip-flops. (No offence to flip-flops – they’re great too!)

The SWIMS loafer is a product of my own experience, my appreciation of functional design, and my obsession with altering classics.

Enjoy the summer!

Johan R., Founder.

the swims story

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Seduce The Rain

meet the swims loafer…thoroughly:

Anti-bacterial meshDurable and flexible

TPU outer shell

Anti-bacterial EVA insole with

ventilation systemAdaptable and

breathable nylon

DrainageBreathabilityWater resistantNon-marking

natural rubberAnti-Slip

Ventilation gills

ANTIBAC.

ANTIBAC.TPU

men´s

Seduce The Rain

penny front loafer

1. navy / light gray 5. java brown

4. optical white

2. light gray / blue 6. navy

3. black 7. regatta blue

men´s

Seduce The Rain

lace front loafer

1. navy

2. black 5. navy / white

3. regatta blue / orange

4. optical white / navy

men´s

Seduce The Rain

flat front loafer

1. vibrant yellow / white 3. red / white

2. regatta blue / white 4. navy

men´s

men´s

Seduce The Rain

wave front loafer

1. black & velvet (flocked side) 3. nile blue

2. green spurse 4. midnight shadow blue

men´s

Seduce The Rain

“andrea” shoe

• Leather and canvas lining• Durable canvas and nylon upper• Comfortable multi-layer outsole incl. heavy

leather board and crepe rubber • Ventilated footbed

2. navy / black

3. off-white1. gunsmoke gray

men´s

Seduce The Rain

“fabio” shoe

• Leather and canvas lining• Signature SWIMS rubber toe cap• SWIMS “cashmere” nylon upper with multiple

airvents• Ventilated footbed

3. off-white1. navy / black

4. gunsmoke gray2. off-white / orange

men´s

Seduce The Rain

“matteo” shoe

The Urban HikerContinuing the brogue pattern used in our previous FW collection, SWIMS now creates a fusion shoe with multiple stylistic expressions.

• Leather and canvas lining• Durable rubber toe cap• SWIMS “cashmere” nylon upper with multiple

airvents• Comfortable “running” sole • Ventilated footbed

2. navy / black

3. off-white1. gunsmoke gray

Seduce The RainSeduce The RainSWIMS AS - DRAMMENSVEIEN 118 - 0273 OSLO - NORWAY - [email protected]

NORWAY/SWEDENSWIMS ASDRAMMENSVEIEN 118 0273 OSLO NORWAY [email protected] PH: +47 21 39 70 61 WWW.SWIMS.COM

DISTRIBUTOR USA/CANADAWANT LEV INC. 225 CHABANEL STREET WEST, SUITE 915 MONTREAL, QC H2N 2C9 CANADACONTACT: SIMONA TARONI [email protected] PH: +1 514 904 4463545 WEST 25TH STREET, 11TH FLOOR NEW YORK, NY 10001 PH: +1 212 414 5814

DISTRIBUTOR ITALYBESCOM S.R.L CORSO ITALIA 12 28100 NOVARA ITALYCONTACT: MATTEO BESOZZI [email protected] PH: +39 0321 6236 46

DISTRIBUTOR GERMANYBRANDS-TO-WATCH FRAUENBACHSTR. 4 83339 CHIEMING GERMANYCONTACT: LUTZ KLEIN [email protected] PH: +49 (0)8664 92 73 70

DISTRIBUTOR SPAINBAVIERA MODA, S.A. VALGRANDE 8 28108 ALCOBENDAS SPAINCONTACT: CLEMENTE GOMEZ DE ZAMORA [email protected] PH: +34 913 9333 00

AGENT FRANCEDBA SHOWROOM 7, RUE D’ABOUKIR, 75002 PARIS FRANCECONTACT: EDOUARD BAZERLI [email protected] PH: +33 1 42 36 99 08

DISTRIBUTOR SWITZERLANDBAG & CO. AG STREHLGASSE 8 8001 ZÜRICH SWITZERLANDCONTACT: ROGER ALTMEYER [email protected] PH: +41 43 534 05 22

AGENT FINLANDFI AIKON OY EHRENSVARDINTIE 21 00150 HELSINKI FINLANDCONTACT: JUKKA HUKKATAIVAL [email protected] PH: +358 968 01 770

DISTRIBUTOR RUSSIALIFESTYLE ACCESSORIES GROUP 38A POKROVKA STR. MOSCOW 105062 RUSSIACONTACT: KRISTINA SHAKHOVA [email protected]: +7 495 220 5 578, +7 495 226 20 36

AGENT DENMARKOSVIC LINDEGAARDSVEJ 7 2920 CHARLOTTENLUND DENMARKCONTACT: GORM JENSEN [email protected] PH: +45 28 30 30 39

DISTRIBUTOR JAPANJACK OF ALL TRADES CO LTD. BARBIZON 3 2-9-6 SENDAGAYA SHIBUYA-KU TOKYO 151-0051 JAPANCONTACT: LLOYD SEINO [email protected]: +81 3 3470 0990

DISTRIBUTOR MIDDLE EASTHIELDBRIGGELLA MILLSBRADFORD BD5 0QA UKT: +44 1274 525 500F: +44 1274 525 535EMAIL: [email protected]

DISTRIBUTOR MEXICOEXPORTACIONES DEL FUTURO S.A DE C.VCIRUELOS #190, PISO -4BOSQUES DE LAS LOMAS, MEXICO D.F 11700TEL:(52 55) 4336 [email protected]

DISTRIBUTOR UKTHE BUTLER COMPANY , LONDON1-3 FRENCH PLACELONDON E1 6JB, UK

DISTRIBUTOR POLENHEGO’S & FRIENDSUL. CYBERNETYKI 2/202-677 WARSZAWA, POLANDTEL./FAX. +48 22 403 03 70

distributor’s

Seduce The Rain

women´s

lace front loafer

1. java brown5. red

2. navy / white6. almond gold & velvet (flocked side)

3. silver & velvet (flocked side)7. optical white

4. pink / white8. vibrant yellow / white

men´s

Seduce The Rain

Seduce The Rain

women´s

1. lavendel4. black

2. navy5. soft pink

3. red6. java brown

penny front loafer

men´s

Seduce The Rain

Seduce The Rain

SPRING / SUMMER 2012 WOMEN’S