SweetWorks Valentines Day 2016

Love your sales with Valentine’s Sixlets®.

Everyone’s favorite chocolatey candy is more popular than ever! Sixlets® sales continue to skyrocket with

a sweet new look that will boost seasonal sales.

1

The fun new look of Sixlets®

will win the hearts of more consumers.

B B B B B B B B B B B B B B B B B

B B B B B B B B B B B B B B B B B

Source: IRI Mulo-C, Total Candy, 2014 Calendar YTD ending 12/28/14

• Updated, modern logo • New 3D caterpillar • Eye-popping packaging

* Made in a facility that does not process nuts

Guilt-free Gluten-free

Nut-free* Worry-free

• Eye-popping packagingONLY

30CALORIES

PER 8-BALL TUBE

Source: IRI Mulo-C, Total Candy, 2014 Calendar YTD ending 12/28/14

Sixlets® grew

11X faster than the

category in 2014!

2

Source: SweetWorks® Confections, LLC.

SIXLETS® SALES ARE

IRRESISTIBLE

2012 20132014

+26.1%

+14.8%

SIXLETS®

SALES ARE IRRESISTIBLE

2012 20132014

IRRESISTIBLE

2012

+26.1%

+14.8%+19.9%

VALENTINE’S SIXLETS® LAYDOWN BAG 4 OZ.

• Individually wrapped 8-ball tubes fi lled with classic, chocolatey Sixlets®

in Valentine’s Day colors • Perfect for parties and attaching to Valentine’s Day cards

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B BB B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

Valentine’s DaySixlets® were+14.5% in 2015

Source: SweetWorks Confections, LLC

New trends and products to celebrate.

3

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

• Enjoy a superior selection of colors, fi nishes, shapes and sizes

• Products are perfect for baking, parties and decorating

Source: SweetWorks® Confections, LLC.

THE LOVE FOR CELEBRATION KEEPS

ON GROWING

2012 20132014

+75%

THE LOVE FOR CELEBRATION KEEPS

ON GROWING

2012 20132014

ON GROWING

® Confections, LLC.® Confections, LLC.®

+75%+104%

We’re giving retailers so many reasons to love the Valentine’s season. That’s because our Celebration by SweetWorks® line keeps growing in popularity.

4

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A fun new twist on a Valentine’s Day classic.

Top off your Valentine’s sales with our newest innovation.

New!

New!

New!

with our newest innovation.Top off your Valentine’s sales

BRIGHT PINK & WHITE CANDY CRUMBLE™ • Great-tasting, crushed hard candy in Valentine’s colors • Featuring a vanilla fl avor that’s ideal for baking• Available in shaker jars, peg bags or 2lb. bulk bags

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

Newfor 2016

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CONVERSATIONGUMBALLS STAND-UP BAG 8 OZ.• Printed 1/2” Gumballs feature a mix of Shimmer™ and Shine fi nishes• Stand them on-shelf or stock them on pegs

A red-hot selection of baking favorites.

5

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

With Celebration by SweetWorks®, it’s easy to create the ultimate baking destination in your store.

• Product is perfect for Valentine’s cupcakes, cookies, cakes and other baked goods • Merchandize in the baking aisle next to cake mixes and frostings or in seasonal baking sets

SHAKER JARS• Re-sealable shaker jars drive higher tickets and deliver strong seasonal profi ts

Baking

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6

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

SMALL PEG BAGS• Ideal for single use, with low price-point driving multiple purchases

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B BB B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

4th Largest Edible Cake Decorations Brand in the US

Brand in the US

Source: IRI Mulo-C, Edible Cake Decorating, 52 weeks ending 1/25/15

Source: IRI Mulo-C, Edible Cake Decorating, 52 weeks ending 1/25/15

4th Largest Edible Cake Decorations

4th Largest Edible Cake Decorations

4th Largest Edible Brand in the US

Source: IRI Mulo-C, Edible Cake Decorating, 52 weeks ending 1/25/15

Fastest-Growing Brand in the Baking Aisle

New!

Valentine’s parties mean big profi ts.

7

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B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

Celebration by SweetWorks® gives you the selection that consumers adore.

LARGE PEG BAGS• Large peg bags are perfect for candy buff ets, party favors and bigger projects

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• Large peg bags are perfect for candy • Large peg bags are perfect for candy buff ets, party favors and bigger projects

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

• Large peg bags are perfect for candy

• Get in on the growing do-it-yourself decorating and party-planning trend• Merchandize in your Valentine’s section or party aisle next to paper products, decorations and favors

Decorating

& Party

8

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

Source: Google Trends 2015

STAND-UP BAGS • See-through bags showcase our irresistible products• Stand them on-shelf or stock them on pegs

PARTY JARS• Larger size jars for larger projects• Available in Sixlets® or Gumballs

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

Source: Google Trends 2015

Candy Buff ets are more popular than ever!

300% increase in searches

since 2009

New!

New!

New!

New!

New!

Our bulk chocolates are love at fi rst bite.

9

B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B B

Grow your bulk sales with premium Celebration by SweetWorks® chocolate in beautifully colored foils.

FOIL WRAPPED BULK CHOCOLATE HEARTS & BALLS• Featuring the premium, all-natural chocolate everyone loves• Ideal for candy buff ets, party favors and more

Source: NPD Snack Track, February 2010

The average

American consumes

chocolate twice

a week!

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Loves me . . . . . . . loves me!

. . . loves me not . .

Valentine’s gifts that will boost your business.

10

B B B B B B B B B B B B B B B B B B B B B B B

For more than 50 years, Niagara Chocolates® has been providing the premium, all-natural chocolate that consumers crave.

Stock up on all of our giftable favorites.

MILK CHOCOLATE TEDDY BEAR• Ready for giving with a tag and bow

5-PIECE MILK CHOCOLATE TOOL KIT• Builds excitement in a gift-ready box

MILK CHOCOLATE BEAR POPS• Unwrap the perfect Valentine’s present

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Chocolate makes up 75% of Valentine’scandy sales

Source: NRF 2015 Valentine’s Day Spending Survey

Leverage Ovation® giftables to increase your profi ts.

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Show off your good taste with the Ovation® line of premium products. Their distinctly delicious fl avors and elegant packaging make them perfect

for Valentine’s sharing and gift giving.

OVATION® BREAK-A-PARTS• Made with all-natural, premium chocolate • Available in seven popular fl avors• Mint-Filled Break-A-Parts are the only fi lled variety on the market

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B B B B B B

11

MintFilled

AS SEEN ONFOOD FACTORY!

Source: NRF 2015 Valentine’s Day Spending Survey

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OVATION® STICKS• Individually wrapped sticks in attractive 3.5 oz. display boxes• Unique packaging makes them a tasteful gift

12

Candy is the

#1 Valentine’s Day

GiftOoh la la . . .

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OVATION® STICKS• Individually wrapped sticks in attractive

• Unique packaging makes them a tasteful gift

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13 G N KDKGLUTEN FREE MADE IN A FACILITY THAT DOES NOT PROCESS NUTS KOSHER KOSHER DAIRY

ITEM #93703Valentine’s Sixlets® 4 oz. Laydown Bag

ITEM #53751Bright Pink & White Candy Crumble™

1.3 oz. Small Peg Bag

ITEM #53752Powder Blue & White Candy Crumble™

1.3 oz.Small Peg Bag

ITEM #53754Lavender & White Candy Crumble™

1.3 oz.Small Peg Bag

ITEM #03301Shimmer™ Bright Pink Sixlets® 1.75 oz. Small Peg Bags

ITEM #93243Shimmer™ Coral Sixlets® 1.75 oz. Small Peg Bag

ITEM #93215Shimmer™ Turquoise Sixlets®1.75 oz. Small Peg Bag

New! New!

New! New! New!

ITEM #03305Shimmer™ White Sixlets® 1.75 oz. Small Peg Bag

ITEM #93252Red Sixlets®1.75 oz. Small Peg Bag

ITEM #03401Shimmer™ Bright Pink Pearls™ 1.75 oz. Small Peg Bag

ITEM #53543Shimmer™ Coral Pearls™ 1.75 oz. Small Peg Bag

New!New!

ITEM #43766Shimmer™ Bright Pink Sixlets® 4.5 oz. Shaker Jar

ITEM #43735Shimmer™ White Sixlets® 4.5 oz. Shaker Jar

ITEM #53851Bright Pink & White Candy Crumble™ 3.7 oz. Shaker Jar

ITEM #53852Powder Blue & White Candy Crumble™ 3.7 oz. Shaker Jar

ITEM #53854Lavender & White Candy Crumble™ 3.7 oz. Shaker Jar

ITEM #43742Red Sixlets®4.5 oz. Shaker Jar

ITEM #53781Red Pearls™ 5 oz. Shaker Jar

ITEM #53911Red & Shimmer™ White Mix Pearls™ 5 oz. Shaker Jar

ITEM #53783Shimmer™ White Pearls™ 5 oz. Shaker Jar

ITEM #53789Shimmer™ Bright Pink Pearls™ 5 oz. Shaker Jar

ITEM #43811Red & Shimmer™ White Mix Sixlets®4.5 oz. Shaker Jar

New! New!

New!

ITEM #93703Valentine’s Sixlets®

14

ITEM #03405Shimmer™ White Pearls™ 1.75 oz. Small Peg Bag

ITEM #53515Shimmer™ Turquoise Pearls™ 1.75 oz. Small Peg Bag

ITEM #54752Red Pearls™ 1.75 oz. Small Peg Bag

New! New!

ITEM #53711Red, White & Pink Hearts Mix Sweet Shapes™ 1.5 oz. Small Peg Bag

ITEM #53704Shimmer™ Pastel Hearts Mix Sweet Shapes™ 1.5 oz. Small Peg Bag

ITEM #53705Light Blue HeartsSweet Shapes™ 1.5 oz. Small Peg Bag

ITEM #53706Light Pink Hearts Sweet Shapes™

1.5 oz. Small Peg Bag

ITEM #53707White HeartsSweet Shapes™ 1.5 oz. Small Peg Bag

ITEM #04003Red Sixlets® 14 oz. Large Peg Bag

ITEM #03993Shimmer™ White Sixlets® 14 oz. Large Peg Bag

ITEM #04005Shimmer™ Bright Pink Sixlets® 14 oz. Large Peg Bag

ITEM #93943Shimmer™ Coral Sixlets® 14 oz. Large Peg Bag

ITEM #93915Shimmer™ Turquoise Sixlets® 14 oz. Large Peg Bag

New! New!

ITEM #54709Red, White & Pink Hearts MixSweet Shapes™ 12 oz. Large Peg Bag

ITEM #04379Shimmer™

Pastel Hearts Mix Sweet Shapes™ 12 oz. Large Peg Bag

ITEM #15006Red Gumballs8 oz. Large Peg Bag

ITEM #15003Shimmer™ Bright Pink Gumballs8 oz. Large Peg Bag

ITEM #75043Shimmer™ Coral Gumballs8 oz. Large Peg Bag

ITEM #75015Shimmer™

TurquoiseGumballs8 oz. Large Peg Bag

ITEM #15004Shimmer™

White Gumballs8 oz. Large Peg Bag

New! New!

ITEM #95113Shimmer™ Hot Pink Sixlets® 14 oz. Stand-Up Peg Bag

ITEM #95112Shimmer™ Light Pink Sixlets® 14 oz. Stand-Up Peg Bag

ITEM #95149Shimmer™ Coral Sixlets® 14 oz. Stand-Up Peg Bag

New! New! New! ITEM #95115Shimmer™ Turquoise Sixlets® 14 oz. Stand-Up Peg Bag

New!

15 G N KDKGLUTEN FREE MADE IN A FACILITY THAT DOES NOT PROCESS NUTS KOSHER KOSHER DAIRY

ITEM #95110Shimmer™ White Sixlets® 14 oz. Stand-Up Peg Bag

ITEM #95152Red Sixlets® 14 oz. Stand-Up Peg Bag

New! New! ITEM #75071ConversationGumballs8 oz. Stand-Up Peg Bag

ITEM #75147Shimmer™ Lavender Gumballs14 oz. Stand-Up Peg Bag

ITEM #05411 Shimmer™ White Gumballs14 oz. Stand-Up Peg Bag

ITEM #75143 Shimmer™ Sweet Escapes Gumballs14 oz. Stand-Up Peg Bag

ITEM #05402 Red Gumballs14 oz. Stand-Up Peg Bag

ITEM #75149Shimmer™ Coral Gumballs 14 oz. Stand-Up Peg Bag

ITEM #05401Shimmer™ Turquoise Gumballs14 oz. Stand-Up Peg Bag

ITEM #05407Shimmer™ Light Pink Gumballs14 oz. Stand-Up Peg Bag

ITEM #05404 Shimmer™ Hot Pink Gumballs14 oz. Stand-Up Peg Bag

ITEM #94819Shimmer™ Bright Pink Sixlets® 30 oz. Jar

ITEM #74017 Shimmer™ White Gumballs 34 oz. Jar

ITEM #94817Shimmer™ White Sixlets® 30 oz. Jar

ITEM #94852Red Sixlets® 30 oz. Jar

ITEM #74019Shimmer™ Bright Pink Gumballs 34 oz. Jar

New!

New!

New!

New! New!

New!

New!

New!

ITEM #50151Bright Pink & White Candy Crumble™ 2 lb. Bag Bulk

ITEM #50152Powder Blue & White Candy Crumble™ 2 lb. Bag Bulk

ITEM #50154Lavender & White Candy Crumble™ 2 lb. Bag Bulk

New!

New!

New!ITEM #74052Red Gumballs 34 oz. Jar

New!

BULK

16

ITEM #80104Shimmer™ Bright Pink Sixlets®2 lb. Bag Bulk

ITEM #80143Shimmer™ Coral Sixlets®2 lb. Bag Bulk

ITEM #80105Shimmer™ Lavender Sixlets®2 lb. Bag Bulk

ITEM #80115Shimmer™ Turquoise Sixlets®2 lb. Bag Bulk

New!New!FPO

ITEM #80101Shimmer™ White Sixlets®2 lb. Bag Bulk

ITEM #80108Shimmer™ Silver Sixlets®2 lb. Bag Bulk

ITEM #80109Shimmer™ Gold Sixlets®2 lb. Bag Bulk

ITEM #80152Red Sixlets® 2 lb. Bag Bulk

ITEM #80164Hot Pink Sixlets® 2 lb. Bag Bulk

ITEM #81068Red & Shimmer™ White Mix Sixlets®2 lb. Bag Bulk

ITEM #50301Shimmer™ White Pearls™

2 lb. Bag Bulk

ITEM #50315Shimmer™ Turquoise Pearls™

2 lb. Bag Bulk

ITEM #50304Shimmer™ Bright Pink Pearls™

2 lb. Bag Bulk

ITEM #50305Shimmer™ Lavender Pearls™

2 lb. Bag Bulk

ITEM #50309Shimmer™ Silver Pearls™

2 lb. Bag Bulk

ITEM #50310Shimmer™ Gold Pearls™

2 lb. Bag Bulk

ITEM #50353Red Pearls™ 2 lb. Bag Bulk

ITEM #50354Hot Pink Pearls™

2 lb. Bag Bulk

New!

ITEM #50361Red & Shimmer™ White Mix2 lb. Bag Bulk

ITEM #50403Shimmer™ Pastel Hearts MixSweet Shapes™ 2 lb. Bag Bulk

New!

ITEM #50009White Hearts Sweet Shapes™ 2 lb. Bag Bulk

17 G N KDKGLUTEN FREE MADE IN A FACILITY THAT DOES NOT PROCESS NUTS KOSHER KOSHER DAIRY

ITEM #50008Light Blue Hearts Sweet Shapes™ 2 lb. Bag Bulk

ITEM #50007 Light Pink Hearts Sweet Shapes™ 2 lb. Bag Bulk

ITEM #60304Shimmer™ Bright Pink ½” Gumballs 2 lb. Bag Bulk

ITEM #60301Shimmer™ White ½” Gumballs 2 lb. Bag Bulk

ITEM #60305Shimmer™ Lavender ½”Gumballs 2 lb. Bag Bulk

ITEM #60143Shimmer™ Coral 1” Gumballs 2 lb. Bag Bulk

ITEM #60115Shimmer™ Turquoise1” Gumballs 2 lb. Bag Bulk

ITEM #60105Shimmer™ Lavender 1” Gumballs 2 lb. Bag Bulk

ITEM #60101Shimmer™ White 1” Gumballs 2 lb. Bag Bulk

ITEM #60108Shimmer™ Silver 1” Gumballs 2 lb. Bag Bulk

ITEM #60109Shimmer™ Gold 1” Gumballs 2 lb. Bag Bulk

ITEM #60152Red 1” Gumballs2 lb. Bag Bulk

New!New!

ITEM #81439Ti� any Blue Foiled Balls Solid Milk Chocolate 10 lbs. per case

ITEM #81430Lavender Foiled Balls Solid Milk Chocolate 10 lbs. per case

ITEM #81440White Foiled Balls Solid Milk Chocolate 10 lbs. per case

ITEM #81438Silver Foiled Balls Solid Milk Chocolate 10 lbs. per case

ITEM #81427Gold Foiled Balls Solid Milk Chocolate 10 lbs. per case

ITEM #81058Red Foiled Hearts Solid Milk Chocolate 10 lbs. per case

ITEM #81059Fuchsia Foiled HeartsPeanut Butter FilledMilk Chocolate 10 lbs. per case

ITEM #81436Red Foiled Balls Solid Milk Chocolate 10 lbs. per case

ITEM #81424Bright Pink Foiled Balls Solid Milk Chocolate 10 lbs. per case

ITEM #81432Light Pink Foiled Balls Solid Milk Chocolate 10 lbs. per case

PEANUTBUTTER

ITEM #81062Pink Foiled HeartsSolid Dark Chocolate 10 lbs. per case

DARK

ITEM #60104Shimmer™ Bright Pink 1” Gumballs 2 lb. Bag Bulk

18

ITEM #81443Bright Pink Foiled Hearts Solid Milk Chocolate 10 lbs. per case

ITEM #81451Ti� any Blue Foiled Hearts Solid Milk Chocolate 10 lbs. per case

ITEM #81452White Foiled Hearts Solid Milk Chocolate 10 lbs. per case

ITEM #81450Silver Foiled Hearts Solid Milk Chocolate 10 lbs. per case

ITEM #81445Gold Foiled Hearts Solid Milk Chocolate 10 lbs. per case

ITEM #81447Light Pink Foiled Hearts Solid Milk Chocolate 10 lbs. per case

ITEM #04295Candy Hearts Red - Coated30 lbs. per case

ITEM #04296Crazy Hearts - Coated30 lbs. per case

ITEM #15917Orange Milk Chocolate6.17 oz.Break-A-Part

ITEM #15918Orange Dark Chocolate6.17 oz.Break-A-Part

ITEM #15919Raspberry Milk Chocolate6.17 oz.Break-A-Part

ITEM #15920Key Lime Milk Chocolate6.17 oz.Break-A-Part

ITEM #15921Almond Milk Chocolate6.1 oz.Break-A-Part

ITEM #15928Mint-Filled Dark Chocolate6.17 oz.Break-A-Part

ITEM #45800Ovation®Mint Sticks 3.5 oz. per box

ITEM #45801Ovation®Orange Sticks 3.5 oz. per box

ITEM #45802Ovation®Irish Cream Sticks 3.5 oz. per box

ITEM #50215Foiled Solid Milk Chocolate Teddy Bear3.5 oz. ITEM #86070

Milk Chocolate Tool Kit3.75 oz.

ITEM #81383Foiled Solid Milk Chocolate Bear Pop1.5 oz.

ITEM #50245Milk Chocolate Dinosaur “Surprise Egg”4.75 oz.

Contact your SweetWorks® Representative today.www.sweetworks.net

SweetWorks® Confections, LLC, A Chocolat Frey Company | 3500 Genesee St., Buffalo, NY 14225-5086

P: 877.261.7887 | F: 877.261.7894

© 2015 SweetWorks® Confections, LLC, A Chocolat Frey Company Confections, LLC, A Chocolat Frey Company

Sixlets®, Celebration by SweetWorks®, Pearls™, Sweet Shapes™, Shimmer™, Ovation®, Candy Crumble™, and Niagara Chocolates® are trademarks of SweetWorks® Confections, LLC. All rights reserved.