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    Sustaina

    V

    bility in Supplyhain

    BY

    ERNIKA AGARWAL

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    us a na e

    Abukhader and Jonson ( regar ng og s cs an s

    1. What is the im

    2. What is the im

    og s cs an upp y

    2004) posed two important questionspp y c a n an na ura env ronmen :

    pact of logistics on environment?

    pact of environment on logistics?

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    Impact of logistics on enby using carbon assessm

    For example: Cotton

    Canada.

    Thus because of that sowarehousing is required tmarkets.

    Chainironment can be easily conceptualizednt.

    .

    e form of lo istics activities such aso bring cotton/ cotton products to these

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    Seuring and Muller (2008) dmana ement as:

    The m a na e m e nt o m a te

    c o o p e ra t io n a m o ng c o m p g o a ls fro m a ll t h re e d im

    ,fro m c u sto m e r a nd sta ke ho

    fined sustainable supply chain

    ria l in fo rm a tio n a nd c a ita l flo w s a s w e ll a

    a n ie s a lo ng th e sup p ly c h a in w h ile ta king nsio ns o f susta ina b le d e ve lo p m e nt , i.e .

    ,ld e re q u ire m e n ts.

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    r p e

    The triple bottom line (abbrevknown as " people, planet, pro

    measuring organizational (anecological and social.

    om ne

    ated as "TBL" or "3BL ", and alsofit " or "the three pillars")

    societal) success: economic,

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    us a na

    The achievement of sustain s mp e con ons:

    The worlds current use o

    constraints their standardThe management of pladegradation that makesgenerations to match ouour h sical surroundin s

    y n upp y a n

    bility requires us to meet two deceptively

    minerals, fuels and the products of the soil

    of living below us.et must avoid pollution, disruption or

    it sustainably more difficult for futurer material prosperity, health or pleasure in.

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    ey e r

    1. Ener consum

    2. Water consumpti

    3. Greenhouse as

    4. Waste generatio

    s or us a na y

    ion

    on

    emissions

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    Sustainable developmen

    the present without com u ure. ar rom requ r ng

    recognizes that the problcannot be solved unless

    developing countries pla

    ur ommon u ure,

    The Brundtland Commission

    (UN World Commission on Environment &

    seeks to meet the needs and aspirations o

    romising the ability to meet those of thee cessa on o econom c grow ,

    ms of poverty and underdevelopmente have a new era of growth in which the

    a large role and reap large benefits.

    evelopment)

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    us a na

    Industry Sector

    Power & Energy

    Mining

    etro eum an Refinery

    y n a or n an

    List of Companies1.TATA power2. Reliance Power

    1. Coal India Limited2. Hindalco

    .

    2. BPCL

    1. ITC 2. Rallis India Ltd.

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    Industries Ma or SustainablAutomotive Efficient Supply Ch

    vehicles Green Infr and energy usage iprocess Provision ofalternative sources

    planting at IT camptechnologies Focus

    an ng n erne an o ethe usage of paper

    loan rates for the p

    Retail Eco friendly producGreen Buildings Altmanagement

    Initiatives

    in Management Development of innovative fuel efficstructure for offices and factories Conservation of w

    n the processes Optimization of material managemen employee buses to reduce carbon foot print Utilizatio

    f energy

    ,

    uses Reduction of travel using innovative communicat on reduction of paper in the offices

    an ng an e n ro uc on o ac y as re uc Innovative product offerings provision of preferential

    rchase of hybrid vehicles and construction of LEED de

    ts and packaging Eco friendly sourcing Recycling initirnative Energy sources Energy, water and waste

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    o a e

    sustainability field. GRI prom

    for organizations to becom .

    GRIs Sustainability Reportinall companies and organizaunderstand and communic

    GRI's mission is to make sustone which hel s to romotglobal economy.

    GRI is an international not-f

    guidance and support to or

    Source: https://www.globalreporting/Pages/default.as

    or ng n a veotes the use of sustainability reporting as a way

    more sustainable and contribute to

    Framework is a reporting system that enablestions to measure,te this information.

    inability reporting standard practice;and mana e chan e towards a sustainable

    r profit-organization based in Amsterdam. Its

    ganizations.

    reporting.org/information/sustainability- x

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    Sustainabilit RTren

    The National Voluntary Guidelines onSocial, Environmental and EconomicResponsibilities of Business (NVGs) release

    by the Indian Ministry of Corporate Affairs

    sustainability and inclusiveness into corebusiness practice.

    launched GREENEX at Bombay stockexchange in India is introduced to assessenergy efficiency performance ofcompanies.

    There are around 80 Indian companiesfrom various sectors that have beenreporting, and there are about 60companies, who publicly declare thatthey follow the GRI Guidelines on almost

    ,

    social and governance performance,although the rigour and details vary.

    ortin Practices &s in India

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    overnmen nThe Companies Bill, 2012.The Lok Sabha (Lower Housethe Companies Bill. The Actspen on ac v es re a e o

    DPE Guidelines on CSR and S e annua emoran um o

    Sector Enterprises (CPSEs) andobjectives for a CPSE, in whicSustainable Development.

    Annual environmental audit

    Reporting in the environment an raw ma er a consumpprescribed standards), quantiwastes, impact of pollution cresources and the cost of pro

    .

    a ves n n a

    f Indian Parliament) in December 2012 passedakes it mandatory for profit-making companies to

    .

    stainability, 2013. n ers an ng o e ween en ra u c

    Government Ministries defines the targets anda fixed percentage is defined for CSR and

    eport.

    l statement includes parameters such as watern, po u on genera e a ong w var a ons romties and characteristics of hazardous and solidntrol measures on the conservation of natural

    duction, and additional investment proposals for

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    overnmen nCorporate Responsibility for

    A charter promoted by theinitiative aims to o be ond prevention and control of pwaste minimization, in-plantechnolo ies in environmen

    large businesses in the 17 hiNational Voluntary Guidelin

    ,

    The Indian Ministry of Corpo

    Guidelines on Social, Enviro us nesses are encourageprovisions articulated in theaddressed across the value

    a ves n n a Environmental Protection (CREP), 2003.

    Central Pollution Control Board of India, thiscom liance with re ulator norms for

    ollution, through various measures includingprocess control, and adoption of clean

    tally-intensive industries. CREP is mandatory for

    hest polluting sectors in India.s on Social, Environmental & Economic

    .

    ate Affairs launched the National Voluntary

    mental & Economic Responsibilities of Business.o move eyon e recommen e m n mumdocument and to ensure CSR issues arechain.

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    as c u py an

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    ere can we c eve us a na y

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    Pr

    curement

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    n

    The idea that it is not the pr perspective to the inclusionservice providers.

    In an organization aiming fgiven a crucial role in reduccontrol emissions stemming

    ro uc on

    ducts competing with each other but supply-of suppliers, sub-suppliers, customers and

    r sustainability, the procurement activities areing the environmental footprint as they mainlyfrom the upstream suppliers.

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    us a na

    Sustainable purchasing is all abfactors into account in purcha

    w a your pro uc s are ma ehas made them

    While Green procurement is aimed at ensuring pr

    waste reduction, reuse and recycling.

    e rocuremen

    ut taking environmental and socialing decisions. Its about looking at

    , w ere ey come rom an w o

    ducts or materials meet environmental objectives e.g.

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    us a na

    Sustainable procurement wperspective

    Social injustice (for exampleviolation of the basic humato incorporate sustainable

    e rocuremen

    s and is often initiated from an ethnical

    the situation of the coffee farmers) and therights (child labour) triggered consumer reactiractices.

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    To simplify the selection of sup environmental certifications ar

    1. Fairtrade

    2. Marine stewardship coun3. Rainforest alliance

    4. Carbon trust

    5. LEED

    6. ISO 14001

    co a es

    liers, certifications or ecolabels of external and.:

    il

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    Supply Cha

    Storage Facilities

    Coffee GrowersVendors

    Re

    n of Starbucks

    Roasting PlantsWarehouses

    Distribution Center

    tailers RetailersRetailers

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    Operations:Equatorial BeltHi h ualit aSend dried bea

    Storage facilitie

    GPS tracking d

    d service

    rowers

    s by shipStora e Facilities

    s

    vicesp

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    Operations:

    More than 40,

    Inventory:

    Sends to Distr

    Center

    b

    truc

    Vendors

    00 suppliers

    bution

    Truck

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    oas ng

    Major

    Operations n , n

    Roast, de stone

    Packaging:Automated

    Palletizing s Inventor :

    Store palletized

    n s are ouses

    s er am taste profile

    Roasting Plants

    oxinstems Warehouses

    caf in warehouseTruck

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    Operations:oca e reg ona y 24 hours / 5.5 days a week Outsources distribution to 3PL

    Inventory: Push/Pull boundaryr er supp es rom ven ors

    Hold packaged products and mercha

    Information

    Technolo HighJump Software s Supply Chain E

    Streamline Product Distribution

    Distribution Center

    Warehouses

    diseRetailers

    ecution Solution to

    ruc

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    Operations More than 10,500 Stores locat Company owned and license Standardized re ulations

    Relationship

    ManagementInventory

    Periodic Review Coffee, milk and paper prod

    Food

    products:

    Four

    times

    a

    Information Technolo Computers information syste

    e a ers

    d globally e a ers

    Truck

    cts: Once per week

    eeky

    s

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    Focus

    on

    high

    quality

    and

    ser Pays premium prices

    Preferred customer

    ice

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    rocurem

    Long

    term

    relationships Mutually beneficial

    Relationship management

    an mra

    St

    en : e a ons ps

    osin a vendor is like losin employee you lose the ney and time you put into n ng em, o n am n, rbucks Vice President of

    .

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    orpora e

    oc

    Fair

    Trade

    Movement Price setting

    Focus on value of entire supp

    Coffee for Conservation Pro

    Improves quality while focusi Current Regions:

    Tanzania

    Rwanda

    Kenya Ethiopia

    espons y

    y chain

    ect

    ng on environmental sustainability

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    ver Maintains relational capital

    Focuses on ualit and urit Education

    Strategic retail locations

    ra egy

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    oc a espoIn 2013 starbucks continued to live up to thatin communities, and minimized their environm

    Starbucks have developed strong, long-term r make sure that they can buy the high-qualityall of their coffee will be rown usin ethical tr

    They opened first Farmer Support Center in C(Coffee and Farmer Equity) Practices. AroundC.A.F.E. Practices standard.

    Community Involvement

    - - opportunities for job-ready disengaged youth.Starbucks awarded an initial $1 million grant fLeadersUp , that will bring community-based r

    ra n ng o young peop e.

    s es o ar uc sission of ethnical sourcing of products, investedntal footprint.

    elationships with farmers all over the world, tooffee that their customers. By 2015 it hopes that

    adin and res onsible rowin ractices.

    sta Rica in 2004 to implement our C.A.F.E.95% of the coffee purchased in 2013 met the

    -

    r the development of a nonprofit corporation -sources to provide job and leadership skills

    http://www.starbucks.com/responsibility/global-report

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    nv ronmeRecycling: Starbucks is committed to reducinespecially when it comes to recycling.

    collection and serve 25% of beverages in reusRecycling in Stores : In the last year, 70% of Stabut rec clin is reliant on the local availabilitsome local communities that provide a minimGreener Cups: Over the years, Starbucks has lenvironmental impact of the one-use cups.Energy: The energy used in Starbucks stores mfootprint.

    Water: Starbucks reduced their water use bynear ng our goa o a sav ngs y .Green building: We also expanded our greencountries, and the inclusion of green building s

    a ewar s p nthe waste which their stores generate

    ble cups.

    bucks stores recycled at least one type of wastef commercial rec clin . However there are alsol cost or non-commercial recycling.unched numerous initiatives to decrease the

    kes up nearly 80% of their entire carbon

    ore than 21% over our baseline levels, and are

    building program, with LEED-certified stores in 18trategies in all remodels and new construction.

    http://www.starbucks.com/responsibility/global-report

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    ro uc e

    Design for environment (DfE) o .

    1. Selection of materials

    .

    3. Design for cleaner produc4. Desi n for sustainable con

    gn or env ronmen

    eco-design is becoming the major concern for

    tionsum tion.

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    egu a

    Some of the essential regulatio1. Restriction on the use of c

    2. Registration, Evaluation, A

    3. Regulations on packaging

    ory ramewor

    s are:rtain Hazardous substances (RoHs)

    thorization and Restriction of Chemicals

    and packaging waste

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    eanCleaner production attempts to imaterials and prevent undesirable

    delivery of products and services tThe following concepts can be inc

    1. Eco-efficiency

    2. Waste minimization

    3. Pollution prevention

    4. Green Productivity

    er ro uc onprove the efficient use of energy and rawpollution during production process and

    customers.orporated:

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    ean1. Reduce the consumption of raw materials

    unit of product.

    2. Increase productivity by ensuring a morewater.

    .

    emission.4. Reduce the environmental impact of pro

    env ronmen a y r en y u co e ec ve

    5. Reduce at source the quantity and toxicit

    released.6. Eliminate use of toxic and dangerous mat

    er ro uc on and energy used in the production of each

    fficient use of raw materials, energy and

    uct throughout their lifecycle by design ofpro uc s.

    y of all emissions and waste generated and

    rial.

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    ac ag ng

    Globally packaging industr .

    Packaging is required for pr

    However packaging is alsoenvironment if not properly

    EU has given a number of d

    or e env ronmen

    has a turnover of around US $5000.

    ctically all goods.

    , .

    ne of the main waste steam that can harm theanaged.

    rective for packaging and packaging waste.

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    og s cs an

    Environmental issugrowing concern fThese issues complSCM, increasing cKey trends and th

    i. Globalization

    .

    ren s a ec ng

    s have been an area ofor business on a global scale.icate the job of logistics andsts and limiting options.ir impact are as follows:

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    Globalization has increased tremen

    Due to that geographical length ofattendant environmental issues of fu

    For Example: FOOD MILES

    Food miles is a term which refers to troduction until it reaches the cons

    Food miles are one factor used wheincluding impact on global warmin

    It includes getting food to the consu

    ously since 1970.

    upply chain have increased along with theirel use and emission.

    he distance food is transported from the time ofmer.

    n assessing the environmental impact of food,

    mes but also getting waste food way to landfill.

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    CASE: Lindt Chocolate

    ource: w zer an

    Destination : India

    ,

    1396 k B roa

    1125 k

    By trai

    388 k

    878 miles (6239km)

    g of CO 2 381 kg carbon, it would create a rox:

    g of CO 2 307 kg carbon

    , it would create approx:

    of CO 2 106 kg carbon

    Source: www.foodmiles.

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    ar on oo pr nof Modern Suppl

    Annual greenhouse gas

    increasing day by day.

    A carbon footprint is historicaldefined as " the total setsof greenhouse gas emissionscaused by an organization, eproduct or person .

    Around 72% of the total GHGto CO 2.

    There is a dire need to controemission in all spheres of theproduct life cycle.

    nv ronmen a ssessmenChains

    ly

    vent,

    is due

    l the

    http://en.wikipedia.org/wiki/Greenho

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    Carbon Assess ent In Supply

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    Carbon AssessChTo allow economies to meet thei

    introduced three flexible mecha

    The first two of these are the Join

    to gain emission credits, and theallows countries to gain emission

    ro ects in develo in countries.

    The third mechanism is Emissionswhich serves as an economic inc .

    pollutants allowed to be emittedemission allowance, it will have t

    ,

    ent In Supplyins emission restrictions, the Kyoto protocol

    nisms .

    Implementation mechanism , which

    Clean Development mechanism , whichcredits by financing emission reduction

    Trading (also known as carbon trading)entive for companies to reduce pollution, ,

    . If a company wishes to exceed itsbuy emission credits from companies

    .

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    re

    Freight transport is the most.

    The proportion of environmvaries strongly between diffnetwork and the product/s

    As supply chains are beco

    chains.

    ranspor

    visible issue for making logistics activities in

    ntal impact of transport and transport intensityrent supply chains depending on the nature ofrvices.

    ing more and more global, even simpler

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    ransp

    Different transport modes are:

    1. Sea Freight

    2. Rail Freight

    3. Road Freight

    4. Air Freight

    . pe nes

    r a on o es

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    m s s o

    The choice of transportatio

    i. Characteristics of mode

    ii. Operational Factors

    iii. Cost

    iv. Service requirements

    ar on m ss ons y var ousselecting the transportationthe supply chain.

    http://lipasto.vtt.fi/ can promodes.

    y ranspor o es

    modes is influenced by

    mo es er an can a so pa y a ma or ro e ormode in order to reduce the overall emission of

    ide data on carbon emission by different

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    ac ors o co

    Operational Factors:

    Availability of infrastructure

    Fuel taxations to lower emis

    .

    Cost and Service requireme

    Perishability plays an impor

    Consignment Factors

    Truck load or less than truc

    s er w en c oos ng

    sions

    nts

    ant role

    load

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    ssess

    The environmental balance of

    Emission from Construction

    Operational Emission

    ng e mpac

    arehouse consists of two levels:

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    an a

    LEED (Leadership in EnergyBuilding Council

    from building research esta

    Both the schemes measurer thscores based on several weighenergy and other emissions, enenergy consumed, the amoun

    s o assess e

    nd Environmental Design)from U.S Green

    lishment in UK

    sustainability of warehouses by awarding pointed criteria's such as embedded carbon,d-of-life issues such as disposal of materials andof natural resources used etc.

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    http://www.innervision-design.co.uk/breeassessments.html

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    emper Temperate control wareho

    The thickness of the insulatitherefore also reduces the

    Thus carbon at the operatioincreases.

    ure con ro ese not only depend on the ability to achieve

    .

    n material reduces the temperature lossnergy for constant temperature adjustment.

    nal stage is reduces but the embedded carbon

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    oca menTechnology and increasing

    Issues of health and safetyworkplace design.

    on o sus a na y ncomplexity of supply chain require new skill sets

    eed to be considered in the warehouse and

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    Reve se Logistics

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    Reverse supply chain refers to the move

    Reverse lo istics is the rocess of lannefficient and effective inbound flow and information for the purpose of recoveri

    ment of goods from customer to vendor

    in im lementin and controllin thestorage of secondary goods and relatedg value or proper disposal.

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    Reverse LogReverse processes as defined by Dekke

    Col l ec t ion refers to all activities rend

    Insp e c tion / sep a ra tio n denotes all oproduct is in fact re-usable and in w

    Re p ro c e ssing means the actual tranProduct/ component/ material. Thisincludin rec clin , re air and remcleaning, replacement and re-asse

    Disposal is required for products thatreasons. Disposal may include trans

    Re-distribution refers to directing reuphysically to moving them to futureand storage activities.

    istics Processr et al. (2004) follows:

    ering used products available and.

    erations determining whether a givenich way, it results in splitting the flow of

    -

    sformation of a used product into a usabletransformation may take different formsnufacturin . In addition, activities such asbly may be involved.

    cannot be re-used for technical or costortation, land filling and incineration steps.

    sable products to a potential market andsers. This may include sales, transportation

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    RecoveryOnce the product is returned back therebe used in order to retrieve maximum val

    Product recovery options include the f

    Component recovery options include

    components to obtain reusable comp

    Material recovery option is through re

    the take back. The objective of recoveryeconomic value as reasonably possible, twaste.

    ptions in RLre different recovery decisions that cane from the product such as:

    abrication of products.

    isassembling products into its

    onents.

    ycling.

    process is to recover as much of thehereby reducing the final quantities of

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    Remanufacture Re

    The aim of remanufacturing is tobring used products up to the

    quality standards that are as goodas new as those for new products;

    The process involved are similar torefurbishin

    Reuse:

    The aim is to select the part/product that can be reused

    It involves selective disassembleand inspection of potentiallyreusable parts

    cycleThe aim is to reuse materials fromused products and components;

    Recovered materials are separatedinto categories;The material can be used toproduce original products and

    It is also referred to as assertrecovery.

    The aim is to sell the returnedproducts again in either primarymarket or second hand market;Old or new parts can be used in theprocessing of the product so that itmeets pre specified quality

    .

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    ssues n eWhen managing, coordinating and cohave to be taken into consideration byperformance (Blumberg, 2005). These is

    Unc e rta in flow o f m a teria ls usuallycondition are unknown to the com

    Cu stom e r sp e c i fic since return flo

    Tim e c ri tic a l ly of critical importanthe need to process returned itemsreuse or disposal;

    Va lue m a x im isa tio n the choice ofoption;

    Flexibility processes connected w ac y, ranspor a on e c. ;

    M ult ip a rty c oo rd ina t ion in order tchain processes a proper timely co

    , .

    erse upp y a ntrolling reverse supply chain processes certain issuescompanies in order to achieve economically viablesues are:

    the time of product return or returned productanies;

    s depend on end users or customers, comprehensive

    e in reverse supply chain management and repair isas fast as possible in order to make them available for

    the most appropriate returned product value recovery

    ith product returns have to support flexible capacity

    avoid slowdowns and inefficiencies in reverse supplymunication has to be established among the parties

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    Closed-LoopA supply chain in which for c a n ac v es are n egra eclosed-loop.

    Reverse logistics network e between the market that relethe market for new produmarkets coincide, then it isnetwork.

    upply Chainard and reverse supplys sa o e one o a

    tablishes a relationshipases used products andcts. When these twoalled a closed loop

    e ee o r ose oop upp y

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    Chain I

    Scarcity of resources . Limit

    closing of the material loopnatural resources.

    Increased product liabilities

    forcing manufacturers to pr enforcing take back laws w espons ty . EPR is d

    accept significant responsior disposal of products.

    p pp yToda `s Industr

    d availability of natural resources has led to. ,

    is a logical solution to the excessive use of

    . Increased pressure from the customers is

    ctice take back policies. Many countries arehich is the policy principal of Extended Producerfined as a policy approach in which producers

    ility, financial and/or physical, for the treatment

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    a nd ethics

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    Cases such as use of child l

    source from other countries.

    The issue of child labour in cissue.

    The kit kat killer campaign

    The use of water resourceswho should be responsible f

    The reports on Dirty Laundr putting pressure on global c

    ybour at Nikes factories and its supplier

    ,

    hocolate industry is another important welfare

    by greenpeace accused Nestle of cutting

    y Coca-Cola, India raised the question aboutor depletion of water resources.

    and Detox campaign by greenpeace arelothing brands to clean up their supply chains.

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    s , orporaEconomic benefits due to g

    Such problems are normallyrisk called REPUTATIONAL RI

    Once the trust with customthe brand, leading to a fall i

    s s w y suc r s s are conwhich is a way to reduce th

    e oc a espons ylobal sourcing and distribution are irresistible but

    . revealed by NGOs and create a new type ofK.

    rs are broken, there is a tendency to boycottn market share.nec e o orpora e soc a espons y

    se risks.

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    oc aSocial responsibility emphas

    Means of production shouldtotal socio-economic welfa

    In every society there are sresponsibility. These forces i

    oc a ns u ons

    Labour laws

    Social consciousness

    espons yes on relationship between corporate and the

    be employed that leads to enhancement ofe

    cial laws which form the basis of socialclude;

    References

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    Web pages

    www.sustainablemeasures.co

    http://www.rallis.co.in

    . .http://ccl.gov.in

    http://www.hindalco.com

    http://www.iocl.com

    www.bharatpetroleum.com

    http://www.reliancepower.co.

    http://www.tatapower.com

    p: www.cxo o ay.com s ohttp://www.ibef.org/india/Sust

    htt : www.financialex ress.cclimate-change-risks-into-biz-o

    /indicators

    in

    ry e-sus a na y- ac or- n- n an- us nessesinableDevelopment.aspx

    m news ma in -how-cor orate-india-is-convpportunities/401247/

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