SUPERIOR ONLINE April 2012

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guard fashion & art photography • www.superior-mag.com

#April2012

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STATION–BERLINLUCKENWALDER STRASSE 4–6, 10963 BERLIN

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FASHION TRADE SHOW FALL/WINTER 2012/2013

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FASHION TRADE SHOW FALL/WINTER 2012/2013

International brands for contemporary jewellery and watches - www.schmuckraeume-berlin.de

„Die Grande Panama –

weil Erfahrung und

Anspruch mit der Zeit

wachsen.“ Rainer Brand

Zum 20-jährigen Jubiläum präsen-

tieren wir unsere Automatikuhr der

ersten Stunde im größeren Format

mit mehr Spielraum für Zeiger, Datum

und Ihren Stil.

Die Grande Panama zeigt Sinn für

das Besondere: Zifferblatt aus

massivem Sterlingsilber, Saphirglas

bombiert und hartentspiegelt und

Rotor schwarzvergoldet.

www.rainerbrand.de · [email protected]

Friedenstraße 9 · D-63872 Heimbuchenthal

Telefon 06092 5372 · Fax 06092 6903

Grande Panama, 40 mm

AZ_Panama_Gr_215,9x279,4.indd 1 05.04.12 12:10

International brands for contemporary jewellery and watches - www.schmuckraeume-berlin.de

„Die Grande Panama –

weil Erfahrung und

Anspruch mit der Zeit

wachsen.“ Rainer Brand

Zum 20-jährigen Jubiläum präsen-

tieren wir unsere Automatikuhr der

ersten Stunde im größeren Format

mit mehr Spielraum für Zeiger, Datum

und Ihren Stil.

Die Grande Panama zeigt Sinn für

das Besondere: Zifferblatt aus

massivem Sterlingsilber, Saphirglas

bombiert und hartentspiegelt und

Rotor schwarzvergoldet.

www.rainerbrand.de · [email protected]

Friedenstraße 9 · D-63872 Heimbuchenthal

Telefon 06092 5372 · Fax 06092 6903

Grande Panama, 40 mm

AZ_Panama_Gr_215,9x279,4.indd 1 05.04.12 12:10

Eth

ical

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4th–6th July ewerk Berlin

International Trade Fair for Exclusive Ecological Design

4th – 6th JULY 2012HOTEL ADLON, BERLIN

2‘12DON´T MISS OUR NEXT EVENT IN

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connected to fashion

T O YOU.C O N N E C T E D

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contained in the editorial content are those of

the contributors and not necessarily those of

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careful control Superior Magazine accepts no

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Any reproduction in whole or in part without

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PUBLISHER Tom FelberCHIEF EDITOR V.i.S.d.P. Tom Felber / [email protected] DIRECTOR Marc Huth / [email protected] DIRECTOR Jesse BenjaminEDITORIAL DEPARTMENT [email protected] [email protected] MANAGEMENT [email protected]

CONTRIBUTORS Benjamin Becker, Laura Cammarata, Mar-cus Schäfer, Nadine Ijewere, Pia Schweisser, Svenja Pitz and Swantje Neubohn (photography)Marcel Debong (essay & interview)

# Imprint

ONLINE

# Dear SUPERIOR readers,

In our past issue, we used the chance and the risk to push boundaries. It was an opportunity to move on, find new ways and to explore new strengths. The Dutch artist Vincent van Gogh said about movement that it is necessary as the renewal of the leaves in spring. A comparison that sounds perfect for our SPRINGTIME issue in April. From now on in each SUPE-RIOR ONLINE issue we will present essays, reports and in-terviews by guest authors.

For our FASHION & BEAUTY editorials we asked photogra-phers to send us their interpretation of SPRINGTIME. We re-ceived a lot of different and excellent editorial-submissions and in the end we decided to show the editorials by Benjamin Becker, Laura Cammarata, Marcus Schäfer, Nadine Ijewere, Pia Schweisser, Svenja Pitz and Swantje Neubohn.

# Editorial

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April 2012

Our first GUEST AUTHOR is Marcel Debong who studies fa-shion-journalism in Dusseldorf. For Marcel the inspirations for spring 2012 were quite extensive. Exploring the beauty and the rays of spring in way of bright lights and flourishing colors seems so easy, but to find the right mood was a challenge. In the past months, the word spring wan more associations; es-pecially spring in a political sense was very present after news around the world, spotted revolutions and movement in Nort-hern Africa. But a closer look to his spring inspirations confes-ses a wish to past times and traditional values, maybe already a trend to nostalgia. He has chosen the mood to look back, ho-noring past times and to move on at the same time. On his way through the first days of spring, Marcel met Itamar Zechoval, designer of the label Dandy of the Grotesque and he talked with him about his homage to a 18th century-Dandy.

In our ART & DESIGN section this time we present five photo-graphers with their multifaceted works. The artists are August Zachrisson, Bernd Vogel, Jan Sobierajski, Matthias Heiderich, Son Le.

We hope you enjoy!

Tom, Marc and the SUPERIOR team

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Editorial & Imprint -10-

Pia Schweisser »Fruits« -16-

SIEGER Couture / Rainer Brand -30-

Swantje Neubohn »Dans Le Milieu Des Fleurs« -48-

Benjamin Becker »Colortrue« -38-

Issue April 2012

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ONLINE

LOOKING FORWARD

TO THE PAST

THE MODERN NOSTALGIA HYPE

AND ANALOGIES TO THE 1920S

Marcel Debong »Looking Forward To The Past« -58-

# Selection

# Fashion & Beauty

Laura Cammarata »The Ritual Of Blooming« -62-

Interview: Itamar Zechoval -78-

Nadine Ijewere »China Girl« -136-

Marcus Schäfer »Garden State« -100-

Svenja Pitz »Spring Awakening« -86-

Bernd Vogel, Son Le, Matthias Heiderich, August Zachrisson, Jan Sobierajski -116-

Brands -148-

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# Art & Design

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ONLINE

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April 2012

photography by PIA SCHWEISSER

hair & make-up by SUZANA SANTALAB

model MARIE HETTICH @ BRODYBOOKINGS

ONLINE

April 2012

blouse ZARA

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ONLINE

blouse COS

pullover AN'GE

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April 2012

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ONLINE

t-shirt H&M

blazer ZARA

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April 2012

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ONLINE

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April 2012

blouse ATMOSPHERE (PRIMARK)

pullover ZARA

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ONLINE

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April 2012

t-shirt APPLE TREE BOUTIQUE

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ONLINE

top H&M

hat H&M

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April 2012

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ONLINE

» Bold colours, traditional fabrics and

patterns, the exuberant markets and en-chanted places like the garden of Yves Saint Laurent are my memories of Mar-rakesh. They were my inspiration for

«

In October 2010, just ahead of the unrest that swept across North Africa, Michael Sieger travelled to Mar-rakesh. But despite current events – or perhaps be-cause of them – the new collection draws attention to the rich cultural diversity of the African continent, especially in this royal city that the designer found so fascinating. »When you come out of the airport and take a taxi into the city,« reflects Michael Sieger, »it suddenly dawns on you that you’ve stepped into a place with a completely different set of cultural values. Majestic palaces and exotic gardens designed with a fine sense of aesthetics seem to be everywhere you look. Ornamental architecture with its colourful tiles, fine stuccoes, geometric wall mosaics and un-derstated decor adorns every side street, be it the ornate riads with their green inner courtyards or the upmarket hotels such as La Mamounia. What really im-pressed me were the souqs with their traders selling pottery, fabrics, leather, jewellery and antiques. The markets attest to the diversity of North African life as well as the high status enjoyed by tradition-al craftsmanship in this part of the world«.

MICHAEL SIEGER

SCHEHERAZADE

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April 2012

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ONLINE

The spring/summer 2012 collection owes its name to the stories of One Thousand and One Nights, in which the beautiful and cunning Scheherazade uses them to beguile the Persian king. Michael Sieger’s impres-sions of Marrakesh shine through in the colours of his men's ready-to-wear clothing, not to mention in his blazer linings and the patterns on his accesso-ries as well as in his women's narrow scarfs and car-rés. Every single one of the suits, blazers and ac-cessories created by SIEGER represents the epitome of high-quality fashion, exuding a sense of joie de vivre and an uncompromising passion for superior craftsmanship. Each collection is inspired by a phi-losophy of creating classics with a twist - visually appealing and rich in detail, bringing a bright and lively atmosphere to the office whilst also providing casual attire that is suitable for everyday use and yet nonetheless truly special. After all, the ready-to-wear clothing is precision-made in Germany, whilst the accessories are crafted either in Germany or by Italian-based artisans.

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April 2012

SIEGER Couture products can be found at selected spe-cialist retailers in Germany and across the globe.

www.sieger.org

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ONLINE

counting the seconds until

THE GRAND PANAMA

RAINER BRAND’S 20th Birthday

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April 2012

counting the seconds until

Watchmaker, master craftsman and idealist - nothing pleases Rainer Brand more than having spent the last 20 years making watches that express his principles and vision. Watches that are clear, concise and beau-tiful, while focused on what he feels is their most important function: displaying the time.

Rainer Brand's wristwatches are a source of subtle adornment that always highlight and never distract from the character of those that wear them. He sees his mechanical “companions through time” as venues for expressing the permanent state of change and transience, while lending the wearer a feeling of quietude with every glance. A fine watch is both a piece of art and of craftsmanship, today just as it has always been. What is different are the indi-vidual expectations as to appearance, complexity and craftsmanship. Rainer Brand: »For me personally, where the watches are made is as important as profes-sional qualifications and high-tech manufacturing.«

THE GRAND PANAMA

RAINER BRAND’S 20th Birthday

KERALA

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ONLINE

»My partners are nearby and accessible, since they are all located in Germany or Switzerland. This too is a guarantee for what I believe in. And whenever I meet people, my eyes inevitably turn to their wrists. After all, the choice of a particular watch says something about a person. Instead of being im-pressed by advertising slogans, we should all be guided by our instincts, ideals and the facts. The choice is ours.«

The new Grande Panama has just made its debut as a fitting tribute to this year’s 20th anniversary of the Rainer Brand name in fine watches. Watch lovers know the Panama model under its original name Havana. Now this bestseller from the house of Rainer Brand is celebrating its spectacular comeback.

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April 2012

Rainer Brand watches can be found at selected jewellery stores in Germany, like Oliver Hofmann Schmuckräume Berlin,

and across the globe.

ECCO

ARGUS

ECCO

www.rainerbrand.de

C O L O R

T R U E

ONLINE

C O L O R

T R U Ephotography by BENJAMIN BECKER

model LISETTE HÜHL

hair & make-up by CHRIS SCHILD

assistant HANNAH LEBERSHAUSEN 

post-production by SANDRA STANGER

ONLINE

ONLINE

ONLINE

www.SUPERIOR-MAG.comMAGAZINE FOR YOUNG VANGUARD FASHION & ART PHOTOGRAPHY

CONNECTED TO FASHION

follow us on

SUPERIOR ONLINE May 2012

‘IT'S ART!’

or visit our WEBSITE

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ONLINE

photography by SWANTJE NEUBOHN

post-production DANIELA SEEGER

styling NICOLE MAHRENHOLZ

make-up & hair ANNA BARTOSCHEK 

location & set-design JAN HOREIS

model EVA @ M4

DANS LE

MILIEUDES

FLEURS

Mar 2012

dress JULIA GREINER

scarf ZEILE 25

ONLINE

dress JAN-HENDRIK FROMM

necklace KARIN SEUFERT

watch DENISE REYTAN

bangles H&M

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ONLINE

dress 30PAARHAENDE

necklace KARIN SEUFERT

ring VINTAGE

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April 2012

shirt JULIA GREINER

necklace DENISE REYTAN

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ONLINE

necklace DENIS REYTAN

blouse VINTAGE

gloves JAN-HENDRIK FROMM

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coat JAN-HENDRIK FROMM

dress JAN-HENDRIK FROMM

necklace KARIN SEUFERT

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ONLINEONLINE

blouse JESKO WILKE

leggings ELISE OVERLAND

earrings KARIN SEUFERT

bracelets VINTAGE

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Mar 2012

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ONLINE

LOOKING FORWARD

TO THE PAST

THE MODERN NOSTALGIA HYPE

AND ANALOGIES TO THE 1920S

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April 2012

# There is a moment in Michel Hazanavicius’ ‘The Artist’, when protagonist George Valentin, a silent movie star in the late 1920s, discovers the sensation of sound and noise. His glass of whiskey knocks against the table, his dog barks and the phone rings. When he leaves the room, the door slams loudly. Three young ladies laugh hilariously. George could not possibly begin to talk. Every-thing in his world must be seen, not heard. In 1927, ‘The Jazz Singer’, the first feature-length motion picture with synchronized dialogue sequences, was released. It was a turning point for Holly-wood’s young movie industry. Of course, it will also mark a turning point for George Valentin. He insists almost heroically that he will not speak.

The French director and screenwriter Michel Hazanavicius wants to remind us of a past era; an era that seems mythical to us today. “Remember the old days, when movies were glorious, magical and mute?” a movie review of The New York Times asked. George tries to hold on to the safety of these glorious and magical times. But ultimate-ly, the Black Friday of October 1929 brings an end to George’s enchanted era.

Hazanavicius’ love letter to silent cinema re-ceived universal acclaim from critics and won five Academy Awards this year. But his homage to the late 1920s and early 1930s is also a very relevant portrayal of economic depression and the fear of change. Daily news of financial crisis, recession and social cutbacks are a significant aspect of our present culture as well of Hazanavicius’ movie. According to Variety Magazine, his intuition for past and present analogies in such a nostalgic set-ting is more innovative and contemporary than any 3D extravaganzas. ‘The Artist’ was not a box office hit, but grossed more than 120 million dol-lars worldwide. It seems legitimate to ask, then, in the context of contemporary music, movies and fashion, is there a trend toward nostalgia? Of course, there is.

The American magazine Rolling Stone called the British singer Adele “a Dusty Springfield stu-dent” and compared the style and influences of her soul songs to the classic Motown sound of the 1960s. And success is on her side. Her studio al-bum ‘21’ is the UK’s best-selling album of the 21st century and more than 20 million copies were sold worldwide since its release about a year ago. American newcomer Lana Del Rey seems to be the next successful artist singing retro. Despite mixed reviews of her debut album ‘Born to Die’, it topped half a dozen European charts.

essay by MARCEL DEBONG

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ONLINE

The influence of the 25-year-old singer on the fashion industry is considerable. British newspa-per The Guardian described her as a “self-styled gangsta Nancy Sinatra”. English fashion company Mulberry praised her style, calling it the “masterly style of Old Hollywood”. The ‘Del Rey Bag’ by Mulberry is riding the current wave of excitement about the American singer and promises to be a success in the upcoming autumn season.

But the fashion industry has also recognized nostalgia as a modern trend itself. Gucci’s head designer Frida Giannini has recently drawn inspi-ration from the Jazz Age, New York’s architecture and the first skyscrapers of the 1920s. A modern-ized silhouette with a low waist, geometric de-signs and Art Deco details are a vivid homage to the Golden Twenties. Ralph Lauren’s current Spring/Summer collection also reveals a strong connection to the 1920s.

In 1974, he designed the costumes for Jack Clayton’s ‘The Great Gatsby’, starring Robert Redford and Mia Farrow. Now Australian director Baz Luhrmann has remade the film with Leonar-do DiCaprio and Carey Mulligan in the starring roles, and Lauren has taken this opportunity to revisit the roaring twenties, half a year before the movie actually hits the screens. Floral dresses, timely pastel silk pajama pants and vintage cash-mere sweaters are the basic essentials of Ralph Lauren’s collection. The vintage trend is growing. Cameron Silver, owner of Los Angeles vintage boutique ‘Decades’ and, according to Time maga-zine, one of the 25 most influential people in the fashion industry, explained in an interview with the German Süddeutsche Zeitung magazine that a vintage piece of clothing is not just second-hand: »It’s a piece with memories; a piece which was worn in a unique moment of our life.«

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April 2012

There is a moment in ‘The Artist’ when the destitute George Valentin is confronted with his past. He has already resigned himself to the fact that he must wait for his chance to return. But when he is confronted with the symbols of his past wealth and stardom, he is frightened. Have the new times robbed him of his entire existence and all his pride? Or does he realize that he is able to change his fortune? One thing seems so clear: He feels security in the past.

Maybe the image of ‘Mad Men’s’ Betty Draper, caring for her children in an American suburb of the 1960s, evokes memories of viewers’ own long lost childhoods or a heady image of a kind of woman who no longer exists. Maybe it is also an obsession with history. Cameron Silver believes there is a current passion for historical characters, for past lifestyles and history itself. “In the past we always know our way,” Cameron says. “We are grateful for this assurance.” Novelty and contem-poraneity are ambiguous and feel uncertain. May-be there is a big similarity between the 1920s and today: People feel ambiguous and insecure and sometimes it seems easier to look back than to move on, doesn’t it?

ONLINE

t h e

r i t u a l

o f

b l o o m i n g

t h e

r i t u a l

o f

b l o o m i n g

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t h e

r i t u a l

o f

b l o o m i n g

photography & retouching by LAURA CAMMARATA

styling by ELINA GALUGA

make-up by MICHELLE DACILLO

hair-styling by ADLENA DIGLAM 

model HANAKO & PREMIER MODEL MANAGEMENT

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April 2012

shirt H&M

shorts MANGO

shoes ASOS

ONLINE

swim cap STYLISTS’ OWN

shirt ZARA

lace shirt FINDERS KEEPERS

pleated trousers ZARA

shoes ASOS

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ONLINE

shirt DOLCE & GABBANA

swim cap STYLIST’S OWN

shirt ZARA

skirt ZARA

shoes ASOS

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lace shirt FINDERS KEEPERS

pleated trousers ZARA

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shirt H&M

shorts MANG0

shoes ASOS

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straw hat ASOS

top ASOS

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ONLINE

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white shirt and panties by

DOLCE & GABBANA

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pleated dress ASOS

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April 2012

straw hat ASOS

top ASOS

bottom MICHAEL KORS

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ONLINE

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straw hat ASOS

top ASOS

bottom MICHAEL KORS

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ONLINEONLINE

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April 2012

a suit, a tie and a glass of whiskey# Itamar Zechoval’s Berlin-based label Dandy of the Grotesque is specialized in made-to-measure men’s gar-ments. Inspired by the origins of eccentric menswear in late 18th century, Zechoval always keeps a look out for contem-porary silhouettes and textures to experiment with. Com-bining the ease and accessibility of modern menswear with the demand of a personal tailor, the Israeli designer pays meticulous attention to a fine selection of Italian garments and exquisite details. Itamar Zechoval, who graduated on a Milan fashion school in menswear, worked for prominent high fashion brands like Dolce & Gabbana in Milan or creat-ed sports lines for Everlast or BMW in Shanghai. His theat-rical, dramatic and sometimes ironic creative approach was made in a variety of work as a costume designer, art direc-tor for fashion editorials and personal createur for perform-ing artists, like Marilyn Manson or Bela B. from the German band Die Ärzte.

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# Your main inspiration for your label is the lifestyle of an 18th-century Dandy. What is your image of a Dandy? And why was the Dandy such a significant development for menswear?

The Dandy was a movement of men. Men did not have to be ashamed being exaggerated anymore. The process of dressing, the delicate choice of the garments and the luxury of hand-made suits showed sensitivity for clothing and dressing. My goal is to bring back that flair and the pleasure for this sensitivity in a contempo-rary context with modern silhouettes and inno-vative fabrics.

# In which way do you define this modern con-text?

The process how men dress today has changed. A modern man has more freedom to choose. Dress codes are more loosen up. For example, Suits had a very dominant role in menswear. Today the variations are countless. Men have the possibility to choose. I try to use these loosen up dress codes and the choice a modern man have to start an experiment with the personal taste of my customers. The expres-sion of personal taste is more than the color of the tie.

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April 2012

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# That sounds like a dialogue that you have with your costumers…

Of course, it is. I am not proposing a style. Each person comes out dressed as himself or also an upgrade of himself. People come in my atelier, having a glass of Whiskey and a conver-sation – maybe about clothes, art or politics. My designs are also tailored my customer’s needs. We try to find the right fabric, beautiful buttons and fitting accessories. I work with a wide range of silhouettes. From a classical suit to more open-minded designs, everything is possible.

# In late 18th century Beau Brummel was a pioneer of a Dandy. He claimed that took five hours to dress, and recommended that boots be polished with champagne. As a result of his lux-urious lifestyle, he died deeply in debt. Do you think such an aristocratic lifestyle is still up to date?

By offering all the exclusivity of a gentle-men’s club, each customer is welcomed as an honored guest. Made-to-measure clothes are always luxurious.

April 2012

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# But when we think about news of finan-cial crisis and worldwide recession is such an extravagance still contemporary?

Fashion is also a reflection of what is going on in the world. Fashion could reflect economical, political and cultural aspects. But fashion could also provide the opportunity to escape from pre-vailing problems.

# You have chosen Berlin as home for your label and the whole lifestyle it represents. Why did you choose Berlin especially?

The work for high fashion brands in Milan and global brands in Shanghai gained me a lot of skills. But I decided return to my origins and these origins are in Europe. Berlin is a town with a very creative potential. I am able to work with-out any boundaries because Berlin is pushing all these boundaries and allows more experiments.

# But there is a very stereotypical urban style on the streets of Berlin and a very offensive minimalistic style on Berlin’s runways. On the first view, your designs with a sensitive eye for details and a luxurious feeling for garments do not matchz…

A lot of the people in Berlin claim to be indi-vidual or to have an individual style. But in this claim to be individual, most of these people do not notice that that there is a uniform style. I think a custom made suit is more punk than torn jeans, is it not?

ONLINE

interview by MARCEL DEBONG

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April 2012

CHANGING ROOM

ONLINE

SPRING AWAKENINGS

S

photography by SVENJA PITZ

model MARISA STORM @ MODELWERK

make-up by ANIKA RESS

location HOTEL ATLANTIC EMPIRE HAMBURG

dress FOREVER 21

shoes MODEL’S OWN

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ONLINE

dress FOREVER 21

April 2012

dress BCBG MAXAZRIA

shoes MODEL’S OWN

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dress ESPRIT

shoes MODEL’S OWN

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ONLINE

dress BCBG MAXAZRIA

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dress LIPSY

ONLINE

dress LIPSY

glasses PAPPNASE

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dress VERO MODA

shoes MODEL’S OWN

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April 2012

dress FOREVER 21

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dress FOREVER 21

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ONLINEONLINE

G A R D E N S T A T E

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Apr 2012

G A R D E N S T A T Ephotography by MARCUS SCHÄFER

assistant BASTIAN RIED

styling by STEFANIE KLING

assistant BASTIAN GROSSMANN

hair & make-up by SABRINA FAUSER

model MILENA @ TUNE MODEL MGMT

ONLINE

bustier ASOS

pencil skirt JONATHAN SAUNDERS FOR ESCADA SPORT

earclips FOURTH DIMENSION

necklace H&M

belt MANGO

ring PHILLIPPE FERRANDIS

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adorned coat MALAIKARAISS

blouse PIAZZA SEMPIONE

panty ALLUDE

cateye-glasses FIELMANN

earrings FOURTH DIMENSION

collar BLAME

brooch VINTAGE RENA LANGE

clutch A CUCKOO MOMENT

belt VINTAGE LOVE

ONLINE

t-shirt ASOS

jeans BOGNA

earclips PHILLIPPE FERRANDIS

chains VINTAGE LOVE

belt AIGNER

ring SWAROWSKI

clutch CUSTO BARCELONA

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blouse PAUL & JOE

pencil-skirt KAREN MILLEN

earclips VINTAGE VALENTINO

necklace LIA SOPHIA

belt HUGO

clutch ZARA

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feather vest DIMITRI

bustier LA PERLA

pantskirt ZARA

chandaliers FOURTH DIMENSION

necklaces GABRIELE FRANTZEN

ring ZARA

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blazer ZARA

t-shirt OBJECT

panty SEAFOLLY

sunglasses LUNETTES

collier GABRIELE FRANTZEN

ring NEW YORKER

Erhältlich ab 20. April 2012 im Buchhandel oder versandkostenfrei über www.daab-shop.com

Herausgegeben von Olaf Salié, Friedrich Conzen und dem Arbeitskreis Corporate Collecting des Kulturkreises der Deutschen Wirtschaft beim BDI e.V.Gestaltet von Meiré und Meiré

24 x 28,7 cm468 SeitenHardcover mit SchutzumschlagText in Deutsch/EnglischISBN 978-3-942597-22-765 €

CORPORATE COLLECTIONSEin einzigartiges Kompendium mit 70 Kunstsammlungen deutscher Unternehmen

Erhältlich ab 20. April 2012 im Buchhandel oder versandkostenfrei über www.daab-shop.com

Herausgegeben von Olaf Salié, Friedrich Conzen und dem Arbeitskreis Corporate Collecting des Kulturkreises der Deutschen Wirtschaft beim BDI e.V.Gestaltet von Meiré und Meiré

24 x 28,7 cm468 SeitenHardcover mit SchutzumschlagText in Deutsch/EnglischISBN 978-3-942597-22-765 €

CORPORATE COLLECTIONSEin einzigartiges Kompendium mit 70 Kunstsammlungen deutscher Unternehmen

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KENIA PORTRAITS 2003

courtesy of www.platform-photo.com

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April 2012

BERND VOGEL# Bernd Vogel, who studied under Jürgen Klauke in Essen, has been running his own studio in Cologne for ten years. Bernd is a founding member of the online photography gal-lery from Cologne, which features freelance photographs by established photographers and new talents. Through a meticulous handling and choice of works, platform manag-es to distinguish themselves from the common picture mass market. Bernd feels that the selection of themes is the most important aspect of platform. Current trends of the photog-raphy scene, such as an amplified interest in picturesque photography, as well as fashion & beauty are particularly in focus and illuminated from various perspectives. Bernd shot the ‘USA - The Finish Line’ series on his journey along Route No.1 from Seattle to San Francisco by car. He was particular-ly interested in the Avenue of Giants and the area surround-ing Death Valley. The results are pictures that depict the American Dream with a pinch of irony.

KENIA PORTRAITS 2003

courtesy of www.platform-photo.com

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ONLINE

USA — THE FINISH LINE 2002

courtesy of www.platform-photo.com

MORE INFO

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April 2012

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ONLINE

VIETNAM 2010

courtesy of www.platform-photo.com

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April 2012

SON LE# Son Le was born in Vietnam and emigrated at the age of nine to the U.S.A. He lived and worked for a time in Ber-lin and at the moment he is staying in New York. »My most recent work captures the journey that I've been on the past year, traveling, and finding things about the places and bits of myself in various cities around the world that I've been through. By composing segments together, minor truths are shown; that which are nice in the simple simplicity of things that exist without complications, but as well, you get the relation to the fragile totality of incidental life that we live in- so are the happenings that gives everything we do: and all that we know to exists, some sort of meaning: essentially some sort of soulfulness. Consolatory or not.«

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ONLINE

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April 2012

GYMNASIUM 2009

courtesy of www.platform-photo.com

MORE INFO

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ONLINE

BERLIN WALLS 2009-2010

courtesy of www.platform-photo.com

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April 2012

MATTHIAS HEIDERICH# In his artwork Matthias Heiderich is always playing with the patterns of urban cityscapes. Born in the middle of Ger-many, he studied in Trier »which is pretty boring, but allows you to focus on your studies or other things which you pre-fer doing«. He made a lot of music during this time, spent a year in Dublin »drinking Guinness and walking through the countryside«. Only a few years ago he moved to Berlin: »It still feels good, I have everything I need. Creative people, music, interesting places, a lot of input. I guess Berlin will be ‘my city’ someday.«

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ONLINE

COLOUR BERLIN 2009-2010

courtesy of www.platform-photo.com

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April 2012

WINTER BERLIN 2009-2010

courtesy of www.platform-photo.com

MORE INFO

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ONLINE

AUGUST ZACHRISSON# Colourful and a little bit chaotic is August Zachrissons curriculum vitae, but he is precise and accurate in his art-work. Born in Stockholm, living currently in Berlin, August is telling fascinating and uncommon tales. By reducing his photos to the essential things he creates clear structures and free space on his photographs. August Zachrissons work of art shows clear structures, fills and strokes – always with the intention to remain true to be kind of aesthetic.

TOKYO FISH MARKET 2008

courtesy of www.platform-photo.com

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April 2012

TOKYO FISH MARKET 2008

courtesy of www.platform-photo.com

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ONLINE

FLAT CLOSET 2008

courtesy of www.platform-photo.com

MORE INFO

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April 2012

ONLINE

EISBERGE 2010

courtesy of www.platform-photo.com

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JAN SOBIERAJSKI# Jan Sobierajski comes from Berlin and lives and works currently in Dortmund and Cologne. His main point of mak-ing art is self-actualisation. He wants to become famous, but not because of vanity and narcissism, but to make his own thing. His clear and focussed views of Berlin public baths of the 19th and 20th century compare architecture, feeling of space and bathing culture. The series »Eisberge« (icebergs) is reasoning to Jan Sobierajskis love to experi-ments. In this case experiments with lightning, settings and water and with an open – in this case positive – result.

April 2012

MORE INFO

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ONLINE

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April 2012

BERLINER BADEANSTALTEN 2009

courtesy of www.platform-photo.com

ONLINE

CHINAGIRL

photography by NADINE IJEWERE

model PHUONG ROUZAIRE

hair & make-up by HILARY HU

styling by VINCENT CHOI

Apr 2012

ONLINE

this & previous spread

denim shirt BROOKS BROTHERS

sweater DELPHINE WILSON, ENGLAND

necklace MAWI LONDON

denim skirt VINTAGE

dress (worn as skirt) BURBERRY PRORSUM

shoes DR. MARTIN

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ONLINE

headpiece DESIGNED BY STYLIST

floral pattern tee STYLIST’S OWN

knitwear JUNYA WATANABE COMME DES GARÇONS MAN

stribe tube dress (worn as skirt) STYLIST’S OWN

necklace MAWI LONDON

shoes STELLA MCCARTNEY

corset STYLIST’S OWN

ONLINE

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ONLINE

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April 2012

army hat BEYOND RETRO

gloves ASOS

pleated skirt ISSEY MIYAKI

blazer VINTAGE

necklace JOHN GALLIANO

yellow top NIKE

brown-knit top Y'S

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ONLINE

fish-net dress STYLIST’S OWN

corset ALEXANDER MCQUEEN

shirt (worn as skirt) 5CM

shirt (worn as skirt) IZZUE COLLECTION

bangle H&M

necklace MAWI LONDON

cross necklace STYLIST’S OWN

gloves VINTAGE

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April 2012

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ONLINE

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necklace LANVIN

jacket TOPSHOP

silver skirt & black chiffon

skirt STYLIST’S OWN

floral print shirt VINTAGE

shoes CREEPERS, UNDERGROUND

socks NIKE

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DANDY OF THE GROTESQUE DELPHINE WILSON DENISE REYTAN DIMITRIDOLCE & GABBANADR. MARTENS

ELISE ØVERLANDESPRIT

FIELMANN FINDERS KEEPERSFOREVER 21 FOURTH DIMENSION

GABRIELE FRANTZEN H&M HUGO

ISSEY MIYAKIIZZUE COLLECTION

ONLINE

# Brands

30PAARHAENDEA CUCKOO MOMENT AIGNER ALEXANDER MCQUEENALLUDEAN'GEAPPLE TREE BOUTIQUEASOSATMOSPHERE (PRIMARK)

BCBG MAXAZRIA BEYOND RETRO BLAME BOGNERBROOKS BROTHERSBURBERRY PRORSUM

COSCUSTO BARCELONA

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April 2012

JAN-HENDRIK FROMMJESKO WILKEJOHN GALLIANOJONATHAN SAUNDERS FOR ESCADA SPORTJULIA GREINERJUNYA WATANABE COMME DES GARÇONS MAN

KAREN MILLENKARIN SEUFERT

LA PERLALANVINLIA SOPHIALIPSYLUNETTESMALAIKARAISSMANGO MAWI LONDON MICHAEL KORS

NELLYNEW YORKERNIKE

PAPPNASE PAUL & JOE PIAZZA SEMPIONEPHILLIPPE FERRANDIS

RAINER BRAND SEAFOLLY SIEGER COUTURE STELLA MCCARTNEYSWAROWSKITOPSHOP

VERO MODA WEEKDAYWOOD WOOD

Y'SZARAZEILE25

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ONLINE

Magazine for young vanguard fashion & art photography • www.superior-mag.com

#MAY2012

IT’SART!

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April 2012