Made in Markham: Shimco Finds the Perfect Fit – pg 6 Keeping Your Business Moving During the Games – pg 12 3 Apps to Improve Your Productivity – pg 13 Trading Suits for Slippers: The Work from Home Debate – pg 17 INCLUDED IN THIS ISSUE: PLUS TAKING AIM FOR GOLD TAKING AIM FOR GOLD Pg 8 2015 Summer Issue MARKHAM’S EXCLUSIVE BUSINESS MAGAZINE
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Summer Issue TAKING AIM FOR GOLD - Markham VOICE · 2017-03-28 · The VOICE Summer 2015 3 COVER STORY 8 Taking Aim for Gold In ThIs Issue YPC 2015 ASPIRE Award Recipients 5 TECH
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Made in Markham: Shimco Finds the Perfect Fit – pg 6
Keeping Your Business Moving During the Games – pg 12
3 Apps to Improve Your Productivity – pg 13
Trading Suits for Slippers: The Work from Home Debate – pg 17
INCLUDED IN THIS ISSUE:
P L U S
TAKING AIM FORGOLDTAKING AIM FORGOLD Pg 8
2015Summer Issue M A R K H A M ’ S E X C L U S I V E B U S I N E S S M A G A Z I N E
In ThIs IssuePublisher
Richard Cunningham President & CEO
Editor Meghan Behse
Colborne Communications
Creative Director Katherine Pomykacz
Marketing & Events Coordinator Your comments are always welcome.
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for more details.
Business InsuranceMBT members can also save on their business insurance need regardless of the size or industry
We specialize in:PropertyCommercialGeneral LiabilityErrors and OmissionsDirectors and Officer’s General LiabilitySurety Bonding
Rai Grant Insurance Brokers
The VOICE Summer 20155
IT PAYS TO KNOWProfessional Development
Mark your calendar for payroll education!
With more than 190 federal
and provincial regulations
and changes each year,
staying payroll compliant
is one of the biggest
challenges employers face.
Improve compliance and reduce the risk of audits and penalties with help from Professional Development seminars from Canadian Payroll Association (CPA).
CPA offers seminars for all levels from beginner to advanced. On a variety of topics covering Learning Payroll, Taxable Benefits, Employment Standards, Pensions and more. Check our calendar for a seminar in your area.
Learn more at payroll.ca.
Call 416-487-3380 ext 118 or 1-800-387-4693 ext 118.
Become a CPA member and get preferred rates on seminars. Stay Current Stay Compliant
www.payroll.ca
Marty S., CPM - CPA Member, Ontario Region
Y P C W h aT ’ s G o I n G o n ?
Third Annual ASPiRE Awards Honouring Markham’s Outstanding Young Business Professionals
he Young Professionals Club (YPC) recently presented the third annual ASPIRE Awards,
honouring three of Markham’s outstanding business people under the age of 40.
Nominees for the ASPIRE (Achieving Social and Professional Ideals, Reaching Excellence) Awards must demonstrate business success, community involvement, as well as being a role model and inspiration to others.
In congratulating this year’s award winners, YPC Chair Bill Hutton spoke of the calibre of the city’s young professionals: “Year after year, the abundance of high-quality award nominees is a strong indication of the vibrancy of Markham’s diverse business community.”
Congratulations to the 2015 award recipients:Sean O’Leary Partner, Energreen Technologies Inc.
Mike Meshkati President, Sina Printing Inc.
Dr. Debbie Smrz Owner/Director, Naturopathic Living Medical Solutions
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(From left) Mayor Frank Scarpitti; recipient Mike Meshkati, President,
Sina Printing Inc.; recipient Dr. Debbie Smrz, Owner/Director, Naturopathic Living
Medical Solutions; recipient Sean O’Leary, Partner, Energreen Technologies Inc.;
award sponsor Chris Dudley, Director, HELIX Seneca College.
YPC Title Sponsor:
Stay connected: MBTYPC
The VOICE Summer 20156
“I wanted to make the company process dependent, people independent, and that’s still what we do.”
eter Voss, a CPA with degrees in physics and economics, had a varied career in audit
and industry before deciding he wanted to own and operate his own business. As CFO of a public company in Waterloo, he was doing M&As, scouting out high-tech companies, rightsizing, and integrating them into existing operations. “I spent a lot of time helping others become successful, and I wanted to do the same for myself.”
In 2011, Voss found and acquired 25-year-old Markham-based Shimco, a manufacturer of precision-machined parts for a range of industries that had
been stalled with no growth for the previous decade. “It was owned by a divorced couple looking to retire. He had his set of customers and she had hers. There were very poor controls in place with respect to visibility of what was being done, a poor ERP system, and a scheduling system that was more organized chaos than anything else, with 400 work orders on the floor at one time,” says Voss. “At that time, 60% of their business was focused on the aerospace industry and the rest was everything else. They were trying to be all things to all people and would disrupt scheduled production to serve
PBy Mary Teresa Bitti
Shimco: Peter Voss the Perfect Fit for Precision-Parts Manufacturer
Made in Markham Shimco
The VOICE Summer 20157
“I implemented quarterly bonuses to recognize people who were contributing, going above and beyond,
showing the values of the company. The people we hire today have to fit into that value system.”
walk-in customers. There was no concept around priority. The result: the business had stagnated for about 10 years. The owners were just riding it out.”
Still, Voss saw big potential. Shimco could begin generating
predictable revenues by becoming more strategic and building its aerospace client base by focusing on tier one and OEMs in the sector. He spent the first month observing and absorbing how things worked in different departments, learning
the flow of work, and getting to know the people. He also dug into the financials, identifying where money was being spent and implementing controls, including levels of authorization that spelled out who could spend what.
“I wanted to make the company process dependent, people independent, and that’s still what we do. We’ve become more automated to become more efficient. We’ve improved procedures and training to prevent mistakes and helped build accountability into how we operate.”
Perhaps most importantly, he focused on culture, moving away from the command-and-control management system to an environment supported by five key values: safety, honesty, integrity, respect, and cooperation. “These are the five values we live by. I implemented quarterly bonuses to recognize people who were contributing, going above and beyond, showing the values of the company. The people we hire today have to fit into that value system.”
The impact of Voss’s strategy: Ninety-four percent of his
company’s client base is now from the aerospace sector, sales have doubled in the past four years, and Shimco is in growth mode. Voss will be travelling to India to attend a trade show and to scout out potential locations for a second plant.
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TCMPS.com
The VOICE Summer 20158
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The VOICE Summer 2015
TAKING AIM FOR GOLD
THE PAN AM GAMES A BULL’S EYE FOR MARKHAM’S DANIEL NGBy Mary Teresa Bitti
The VOICE Summer 20159
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“The fact that the Games are being held in Markham is just awesome,” says Ng. “Not only are we able to promote sport and help kids see what’s out there, it will bring business to the city. Everyone knows the Games will be here. It’s the perfect icebreaker to reach out to new markets.”
The Pan Am Games is the world’s third-largest international multi-sport competition, after the Summer Olympics and the Asian Games. More than 7,000 of the world’s best athletes from 41 countries across the Americas and Caribbean will compete in 36 Pan Am sports from July 10 to 26 and 15 Parapan Am sports from August 7 to 15. Competitions in more than 15 sports at the Toronto Games will qualify athletes for the 2016 Olympics in Rio de Janeiro.
Canada has hosted the Games twice before, in 1967 and 1999, both times in Winnipeg. The Toronto Games will involve municipalities from Oshawa to Welland, supported by 24,000 volunteers and a budget of $1.4 billion – of which about half was directed to capital development projects.
This is a big deal for the GTA and particularly Markham, where the $78.5-million Markham Pan Am/Parapan Am Centre will host badminton, table tennis, para-table tennis, and water polo competitions. Angus Glen Golf Club, which has hosted the Canadian Open twice, was selected as the site of the first-ever Pan Am Games golf tournament.
The Games take place every four years, in the year preceding the Summer Olympics, and
Located in Markham’s developing downtown core, the Markham Pan Am/Parapan Am Centre (known as the Atos Markham Pan Am/Parapan Am Centre during the Games) features a triple gymnasium with approximately 3,345 square metres for training, competition, and community use, as well as a 10-lane, 50-metre Olympic-sized swimming pool. The 12.5-metre-high clear ceilings of the Centre’s field house meet international badminton and volleyball requirements. If Markham’s Michelle Li, Canada’s top-ranked women’s singles badminton player (ranked 14th globally), qualifies for the Toronto Pan Am Games – and there is every reason to believe she will – it will be the first time she plays before a hometown crowd. “I’ve never had the chance to compete in front of my friends and family before,” she says. “To have the Games in Markham makes it mean so much more for me.” Li won gold in the women’s singles and doubles at the Guadalajara 2011 Pan Am Games, and in 2014 she became the first woman to win gold in singles badminton at the Commonwealth Games. She is looking forward to showing off the Markham Pan Am/Parapan Am Centre to fellow competitors. “It’s the first facility in Canada designed specifically for badminton. It’s got high ceilings, great floors, and the design is impressive.” “It will be able to host high-level tournaments from around the world,” says Li. “I think that’s great.”
The Pan Am Games Turn the Spotlight on Markham
Daniel Ng is excited. At 42, he is preparing for this summer’s Pan American (Pan Am) Games both as a competitive athlete and entrepreneur. Making it past the last hurdle, team trials to be held in Montreal at the end of May, will mark the ultimate realization of
his passion for archery, a sport he discovered when he was four years old and that is currently capturing the world’s imagination thanks to movies like The Hunger Games and The Avengers.
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For the first time in its history, golf will be part of the Pan Am Games, and Markham’s world-class Angus Glen Golf Club has been selected to host the event. The tournament will include men’s and women’s competitions and feature 64 professional and amateur players who will tee off for the 72-hole competition on Angus Glen’s new South Course. The Pan Am Games tournament caps a milestone year for award-winning Angus Glen, which is celebrating its 20th anniversary and has a strong track record of hosting major national and international events, most recently the World Junior Girls Championship in 2014.
were first held in Buenos Aires, Argentina, in 1951. (The Parapan Am Games launched in Mexico City in 1999.) Archery made its debut in the Pan Am Games in 1979 in San Juan, Puerto Rico. Daniel Ng, currently ranked eighth in Canada, is hoping to be one of the 64 men and women competing in archery at the 2015 Games in Toronto.
His path to the Games started with a chance encounter. Born in Hong Kong, Ng immigrated to Toronto with his family when he was two years old. In kindergarten, a classmate brought in a homemade bow and arrow for show and tell. “The teacher brought us outside so we could all try shooting one arrow,” says Ng. “I remember taking my very first shot and watching the arrow. That was it.”
For years he tried to convince his parents to let him take archery lessons, but they viewed the bow and arrow as a weapon and refused. He gave up asking when he was 16. By that time, he was well on his way to becoming an entrepreneur.
Ng’s parents owned restaurants, and from an early age, he was involved in the family business. He credits his parents with teaching him the ins and outs of the restaurant business and encouraging him to work his way up from busboy to management.
At 25, after helping grow the family business to seven restaurants, he started EKDN Business Investment and Management Group in Markham, which offers consulting services and develops real estate. As a young husband, father, and entrepreneur travelling the country for business, Ng’s involvement with the sport he first fell in love with in kindergarten was limited to watching movies that featured archery.
Golf makes first appearance!
Fast forward to 2010 and the economic downturn, which afforded him time to finally pursue his passion. “I had friends who were members of a local archery club, and I decided this was my time to take it up. I started shooting,
practising, learning all I could about bows and making the perfect string, so all the tension in the strands are even. I joined the club so I could shoot whenever I wanted. I loved it.”
He began entering competitions, and in his first year was ranked 19th in Canada. In 2012, he was six points short of qualifying for the London Summer Olympics. People started to approach Ng to coach them. It was around this time that he decided to
merge the worlds of sport and business and launch a retail store, Target Pro Archery. In 2014, he opened the Target Pro Archery School, which has already had 5,000 students come through its doors.
Ng fits his own training around his work schedule and classes. A typical day sees him out the door by 8 a.m. and practising until noon before heading first to the office and then to his classes for intermediate students. After that, he drives to another archery club in Brampton that has an indoor facility where he will practise until 3 a.m. “I want to shoot between 500 and 600 quality arrows each day,” says Ng. “When you make that shot, you feel the energy of the bow extending to the arrow. It’s not just about strength and endurance, it’s the mental focus you need to have. Each arrow counts. If you make one bad shot, you’re done because to
make up one or two points in competition is very difficult. It looks simple, but so much technique is involved. ”
Archery can be distinguished from other athletic pursuits by its emphasis on stillness and accuracy. The archer who shoots the most arrows into the centre of the target wins. The challenge: the target is located 70 metres away and measures just 122 centime-tres in diameter and only 12.2 centimetres at its centre.
Ng’s passion is undeniable. He describes his “itch” to shoot as AAD (Acute Archery Deficiency). That itch led him to a bronze medal at last year’s Canadian Spring Classic competition held at Markham’s Bill Crothers Secondary School. His goal for the Pan Am Games is to qualify among the top 16 and, ultimately, to stand on the podium. To make that happen, he is doing all he can to ensure he hits the bull’s eye every time.
His goal for the Pan Am Games is to qualify among the top 16 and, ultimately, to stand on the podium.
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10
For the first time in its history, golf will be part of the Pan Am Games, and Markham’s world-class Angus Glen Golf Club has been selected to host the event. The tournament will include men’s and women’s competitions and feature 64 professional and amateur players who will tee off for the 72-hole competition on Angus Glen’s new South Course. The Pan Am Games tournament caps a milestone year for award-winning Angus Glen, which is celebrating its 20th anniversary and has a strong track record of hosting major national and international events, most recently the World Junior Girls Championship in 2014.
were first held in Buenos Aires, Argentina, in 1951. (The Parapan Am Games launched in Mexico City in 1999.) Archery made its debut in the Pan Am Games in 1979 in San Juan, Puerto Rico. Daniel Ng, currently ranked eighth in Canada, is hoping to be one of the 64 men and women competing in archery at the 2015 Games in Toronto.
His path to the Games started with a chance encounter. Born in Hong Kong, Ng immigrated to Toronto with his family when he was two years old. In kindergarten, a classmate brought in a homemade bow and arrow for show and tell. “The teacher brought us outside so we could all try shooting one arrow,” says Ng. “I remember taking my very first shot and watching the arrow. That was it.”
For years he tried to convince his parents to let him take archery lessons, but they viewed the bow and arrow as a weapon and refused. He gave up asking when he was 16. By that time, he was well on his way to becoming an entrepreneur.
Ng’s parents owned restaurants, and from an early age, he was involved in the family business. He credits his parents with teaching him the ins and outs of the restaurant business and encouraging him to work his way up from busboy to management.
At 25, after helping grow the family business to seven restaurants, he started EKDN Business Investment and Management Group in Markham, which offers consulting services and develops real estate. As a young husband, father, and entrepreneur travelling the country for business, Ng’s involvement with the sport he first fell in love with in kindergarten was limited to watching movies that featured archery.
Golf makes first appearance!
Fast forward to 2010 and the economic downturn, which afforded him time to finally pursue his passion. “I had friends who were members of a local archery club, and I decided this was my time to take it up. I started shooting,
practising, learning all I could about bows and making the perfect string, so all the tension in the strands are even. I joined the club so I could shoot whenever I wanted. I loved it.”
He began entering competitions, and in his first year was ranked 19th in Canada. In 2012, he was six points short of qualifying for the London Summer Olympics. People started to approach Ng to coach them. It was around this time that he decided to
merge the worlds of sport and business and launch a retail store, Target Pro Archery. In 2014, he opened the Target Pro Archery School, which has already had 5,000 students come through its doors.
Ng fits his own training around his work schedule and classes. A typical day sees him out the door by 8 a.m. and practising until noon before heading first to the office and then to his classes for intermediate students. After that, he drives to another archery club in Brampton that has an indoor facility where he will practise until 3 a.m. “I want to shoot between 500 and 600 quality arrows each day,” says Ng. “When you make that shot, you feel the energy of the bow extending to the arrow. It’s not just about strength and endurance, it’s the mental focus you need to have. Each arrow counts. If you make one bad shot, you’re done because to
make up one or two points in competition is very difficult. It looks simple, but so much technique is involved. ”
Archery can be distinguished from other athletic pursuits by its emphasis on stillness and accuracy. The archer who shoots the most arrows into the centre of the target wins. The challenge: the target is located 70 metres away and measures just 122 centime-tres in diameter and only 12.2 centimetres at its centre.
Ng’s passion is undeniable. He describes his “itch” to shoot as AAD (Acute Archery Deficiency). That itch led him to a bronze medal at last year’s Canadian Spring Classic competition held at Markham’s Bill Crothers Secondary School. His goal for the Pan Am Games is to qualify among the top 16 and, ultimately, to stand on the podium. To make that happen, he is doing all he can to ensure he hits the bull’s eye every time.
His goal for the Pan Am Games is to qualify among the top 16 and, ultimately, to stand on the podium.
The VOICE Summer 201512
KeePinG Your BuSineSS MovinG
DuRIng THE PAn AM/PARAPAn AM gAMES
he 2015 Pan Am/Parapan Am Games presents an exciting opportunity for our region, but it also will amplify some
challenges we already face in Markham, such as daily congestion, a lack of transit infrastructure, and the second highest commute times in the country.
The best way to prepare for the Games is to know what to expect and to plan how your business will operate. By examining your travel habits, you can identify areas and actions that will make your travel during the Games more efficient.
Markham Pan Am/ Parapan Am CentreAnticipate heavier traffic volumes between July 7 and 25 and August 8 and 13.
Roads that will primarily be affected:• Warden Avenue from Highway 407
to Highway 7• Enterprise Boulevard from Warden
Avenue to Kennedy Road• Kennedy Road from Highway 407
to Highway 7Roads will be busier from:
• As early as 6:00 a.m. to as late as midnight during the Pan Am Games
• As early as 8:00 a.m. to as late as 10:00 p.m. during the Parapan Am Games
Angus Glen Golf ClubAnticipate heavier traffic volumes between July 16 and 19.
Roads that will primarily be affected:• Major Mackenzie Drive between
Highway 404 and Kennedy Road• Elgin Mills Road between Highway
404 and Kennedy Road• Warden Avenue between
Major Mackenzie Drive and Elgin Mills Road
• Kennedy Road between Major Mackenzie Drive and Elgin Mills Road
Roads will be busiest from:• 6:00 a.m. to 8:00 a.m. and 5:00 p.m.
to 7:00 p.m.
Additional Traffic MeasuresNew temporary high-occupancy vehicle (HOV) lanes will be introduced during the Games. All carpool lanes will be reserved for carpools with three or more people during the Pan Am Games (June 29 to July 27) and two or more people during the Parapan Am Games.
Need help finding another commuter for your carpool?
Check out the Smart Commute online tool to look for commuters with a similar trip: explore.smartcommute.ca
How to Plan The Games presents a unique opportunity to try new ways of working that may make your workplace more attractive, sustainable, and productive. Examine your travel habits, and identify areas and actions that will make your travel more efficient.
Consider the 4 R’s when developing a Pan Am transportation plan at your workplace:
Reduce: Reducing travel during the Games is the best way to avoid traffic congestion. Implement a telework program and allow your employees to work from home.
Re-mode: Try using a different mode of travel, such as carpooling with a colleague (or two, if you want to take advantage of the 3+ HOV lanes).
Re-time: Check out the competition schedule, and shift your hours on the days where there is a competition or event.
Re-route: Help your customers and employees learn about the traffic changes in your area by providing this information on your website, social media accounts, and phone systems.
Lindsay Taylor is the Marketing and Communications Coordinator at Smart Commute Markham, Richmond Hill. Visit smartcommutemrh.ca for more commuting tips, or to become a Smart Commute Workplace.
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T e C h G o o D I e s
HOW DO I SAVE $184,000IN TAXES WHEN I SELL MY BUSINESS?
THE LIFETIME CAPITAL GAINS EXEMPTIONYou may have heard of the exemption, but when an offer to purchase your business is made, are you properly structured to be eligible for the exemption? The partners of Kreston GTA can help. We are an experienced firm of Chartered Professional Accountants that advise businesses throughout their life cycle. Whether you need to structure your business for sale, or just need help setting up your business, we are there to provide strategic support.
Contact Spence Walker to set up a consultation.
krestongta.com | 905.474.5593 | 8953 Woodbine Avenue, Markham, OntarioA member of Kreston International | A global network of independent accounting firms
114 Anderson Avenue, Suite 7C, Markham, ON L6E 1A5
1. AirDroidThis app allows individuals to access and manage their Android phone or tablet from their computer. Receive a notification on the side of your desktop or laptop screen every time someone calls or sends a message, and then answer or respond without even touching your phone. The app also has full integration with WhatsApp, lets users view and edit contacts, as well as wirelessly transfers photos and other files between your phone and computer.Price: FreeAvailable for: Android smartphones, Windows and Mac laptops and/or desktopsFind out more at: airdroid.com
2. RescueTimeEver wonder where the day’s gone? You feel like you’re always working, but your to-do list isn’t shrinking. RescueTime gives insight into where your time is going. The app runs in the background of your smartphone or computer and compiles a report detailing how much time you spend on each activity during your day. Find out exactly how long you’re answering emails, attending meetings, working on specific tasks, or even browsing distracting websites. The app then helps you become more
efficient by sending you alerts when you’ve spent too much time on one task or highlighting achievements when you’ve had very productive days. Price: Free and premium paid versions availableAvailable for: Android smartphones, Windows and Mac laptops and/or desktopsFind out more at: rescuetime.com
3. CalendlyIf you’re someone who’s always scheduling client meetings, then you’ll definitely want this web app. Calendly eliminates those annoying chain emails, allowing both you and your client to book a meeting in one message. After selecting your availability for the week, month, or any set time period, the information is compiled in a chart housed on Calendly’s website. Send a link each time you need to book a meeting and your client can see exactly when you’re available and select an appointment. The appointment is then automatically added to both of your calendars.Price: Free and premium paid versions availableAvailable for: App can be used on any laptop, desktop, or smartphone device. The user needs a Google account, but recipients can be using iCal, Outlook, or Google Calendar. Find out more at: calendly.com
3Apps to Improve Your Productivity
From making your computer an extension of your smartphone to providing detailed analytics reports about your daily habits, we examine three mobile apps you should download.
By Samantha Sim
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MARkETIng InSIgHTSBusiness Reading & Professional Development from the Markham Public Library
“WHEn THE CAT’S AWAY, THE MICE WILL PLAY”Learning Through Play at Markham Public Library
B u s I n e s s B o o k ss u M M e R k I D s ’ P R o G R a M s
Promote Yourself: The New Rules for Career Successby Dan SchawbelWhether you’re establishing your own venture, starting a new position, or are aiming to raise the bar, Promote Yourself teaches you how to market your skills and propel your career. Drawing on contemporary workplace research and interviews with dynamic, top
professionals, Schawbel lays out a step-by-step process for getting ahead in any industry. Learn the essential hard, soft, and digital skills for career success, and how to balance them in a personal brand and professional strategy. Our tip? Make a to-do list from the book’s tips and ideas as you read, and get in the driver’s seat by taking action!
Data Driven Marketing for Dummiesby David SemmelrothFrom social media to the census, learn how to leverage everyday data to boost sales, target marketing, and grow your business or profession. Increase efficiencies and customize your business strategy by using data to identify trends, understand your existing
and potential customers, predict purchasing behaviour, and improve professional relationships. From finding specialized information to understanding it and applying your insights, this how-to guide shows professionals at all levels how to accelerate sales using analytics.
Social Physics: How Good Ideas Spread – The Lessons from a New Scienceby Alex PentlandHumans have more in common with bees than we like to admit: we’re social creatures first and foremost. In fact, we respond much more powerfully to social incentives that reward others and strengthen relationships than economic payoffs. After years
of groundbreaking studies, MIT’s Alex “Sandy” Pentland shares his remarkable and revolutionary discoveries in collective intelligence and social influence. Discover how communication patterns determine productivity, in small groups or entire cities, and learn strategies to improve engagement and performance.
Loveworks: How the World’s Top Marketers Make Emotional Connections to Win in the Marketplaceby Brian SheehanBy emphasizing emotional connections, world-renowned brands like Visa, Toyota, and Lenovo have climbed in the marketplace and nestled themselves
in consumers’ hearts and minds. Reviewing 20 such case studies from clients and markets around the globe, Sheehan’s findings in Loveworks act as a real-world roadmap to sustained relationships between producers, retailers, and consumers. Applying concepts from Kevin Roberts’s Lovemarks, he discusses best practices and straightforward steps for positive marketing that are equally valuable to those in sales, small businesses, and management.
For more information visit www.markhammarkhamlibrary.ca.
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rom festivals to daytrips, there’s plenty for families to do in Markham during
summer weekends. Whether it’s bouncing at the Bandstand, relaxing on a Main Street patio, enjoying nature at Milne Park, or cheering at the Pan Am Games, the next adventure is just around the corner. But why does the fun, and the learning, have to end for kids during the week?
Markham Library’s summer kids’ programs are both fun and educational. Our classes are developed and taught by qualified educators, and designed to build math, reading, leadership, and communication skills. Creative play is the foundation of learning for every young mind! By playing games and instruments, kids learn about themselves and each other, and develop key skills to succeed in the world.
From superhero training and journeys around the world to Xbox game creation and junior public speaking, kids won’t want to miss out on our exciting camps and programs, including:
3D Creation and PrintingWith the launch of 3D printers this May at Cornell Library, these game-changing machines became available to everyone in Markham. In these July and August classes at Milliken Mills and Markham Village libraries, children aged 7–12 will get the opportunity to explore 3D design software and build objects like cups and mini-houses. Using their imagination and creativity, they will learn the basics of 3D modelling, inventing, and fabricating – essentials for careers in design and engineering – and take home a mini 3D structure they’ve created.
Journey Around the World CampIn this adventure-based program at Angus Glen, Cornell, and Unionville libraries, the infamous Cat Burglar has struck again, running off with the world’s largest cubic zirconia, and it’s the campers’ job to find him! Children aged 7–9 will experience different cultures and customs as they “travel” the globe, searching for clues and putting their problem-solving skills to the test in order to crack the case.
Get Ready for Kindergarten CampBig-kid school is a huge step for every child. This fun-filled, half-day camp at Angus Glen and Cornell libraries comes to the rescue for parents and children aged 4–6 years old. Focusing on early literacy, communication, social skills, and new friendships, children get their first taste of school while learning kindergarten routines and popular activities.
For details on camp activities, go to mplcamp.blogspot.com or call Markham Public Library at 905-513-7977 (ext. 4254 for camps and ext. 2868 for curriculum-based learning programs).
Registration for all City of Markham camps, courses, and programs is also online. Go to www.markham.ca, choose “Online Services,” and click “Programs Registration (EZ Reg).” Amanda R. kelly is the Business Community Librarian in the City of Markham Library’s Community Development Department. Reach her at [email protected] or 905-513-7977 ext. 5340 – or on Twitter @markhamlibrary.
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arketing your business online is now a necessity, but it
can be extremely complicated, and the techniques and tools are ever changing. Even more discouraging is the difficulty, despite analytics tools, of measuring return on marketing spend (ROMS). For these reasons, there’s no foolproof guide to online marketing. But what we do know (for now) is that the more new, relevant material you create online, the better your business’s search engine optimization (SEO) and the bigger your social media audience. It’s primarily this fact that has led businesses into the world of blogging.
Blogging has a number of high-value advantages. By providing additional website material, it increases your website’s search relevancy and generates useful copy to use on other social media platforms. More importantly for some, it’s a great way to boost your email subscriber list, which can be used for non-social means.
A corporate blog has other, less technical advantages. A blog can help define your company and set yourself apart from your competitors by promoting your core values, showing off your expertise, and encouraging a dialogue with your customers.
But many businesses shudder at the idea of writing and managing a corporate blog, and for good reasons too.
Researching, writing, editing, and promoting even a weekly blog post can be expensive – figuratively, in staff time, and literally if you’re contracting out the work – especially for a
smaller business with a limited marketing budget. The writing process can also be very daunting
to employees and business owners who aren’t trained in the
discipline.So if
blogging is not for you, what
alternatives are there to promote recognition of your business and stay on top of SEO and social media?
If your company is more comfortable in design, focus on creating a standout logo and tagline that your audience will remember. Incorporate these often in your messaging, and be sure to properly label them so that search engines like Google will recognize them too.
If you are concerned about the amount of staff time required to maintain a blog, invest in a well-formed social media policy instead so that employees who update the platforms you use are consistently deploying keywords and messages that define your company.
Also consider other marketing tactics that are less text-heavy but can be promoted on social media in order to encourage your followers to visit your website and sign up as an email subscriber. Giveaways and exclusive offers are often extremely effective.
THE RISE OF THE CORPORATE BLOg: is Blogging right for You?
M a R k e T I n G
The VOICE Summer 201517
all it the twenty-first century dream: you wake up, grab a coffee, and step into your home office to start your workday. There’s no need to iron
that dress shirt.For many employees, this dream is
becoming a reality. But is working from home the ideal solution it’s sometimes perceived to be? It’s a complex debate for employers and employees. Understanding the practice’s advantages and disadvantages is key to its successful implementation into a workplace or to deciding if it’s a good fit for both sides.
For employers, allowing employees to work from home can result in increased job satisfaction and lower turnover. Management shows workers that it trusts and respects their ability to manage their time and workloads. Employees working from home often work longer hours with less distractions than those who work in the office, achieving greater productivity. Finally, a smaller workforce in the office creates fewer overhead costs.
Happier, hard-working employees. Less costs. Why wouldn’t every company embrace the practice?
Employees working off-site can pose serious challenges for employers. It can be difficult to identify human resource problems and to track issues with vendors or clients. Managers must make more effort to ensure employees are up to date with changes in strategy and practice. Finally, it can be difficult for employers to build and to maintain trust. If off-site employees are not communicating regularly and honestly, employers are at serious risk.
It is difficult for employees to see past working from home’s advantages. They enjoy the flexibility to work around other responsibilities, like children, and save commuting costs. However, the convenience of a home office is double-edged. It can be hard to determine when a workday begins and ends. It’s easy to fall out of the loop with managers and coworkers, and to be left
feeling unconnected and underappreciated. Those water cooler conversations that begin with House of Cards sometimes lead to discussion of new ideas and best practices.
Employers and employees need to be realistic about the challenges and opportunities of working from home if it’s going to work.
Tips for Employers• Implement regular meetings to ensure
employees follow best practices and work toward company goals.
• Utilize inclusive technology; for example, file sharing programs like Google Drive, Dropbox, or a custom cloud solution
allow multiple employees to work on a single project.
• Propose video conferences to make employees feel more connected.
Tips for Employees• Make the effort to stay in touch, whether
it’s a daily check-in or using an instant messenger to connect with coworkers throughout the day.
• Turn off the computer after eight hours. Getting burned out can quickly take the glamour out of working from home.
• Separate work life from home life. Make a space just for work, minimize distractions, and ditch that bathrobe and get dressed like you’re going to the office!
C
h u M a n R e s o u R C e s
Trading Suits for Slippers: The Work from Home DebateBy kathryn Willms
The VOICE Summer 201518
2 0 1 4 aW a R D W I n n e R
CDi CoMPuTerSThe Donald Cousens Conservation & Environmental Leadership Award
ach year, between 400 and 500 million obsolete computers are shipped to landfills. For the past
two decades, CDI Computers has worked to keep these electronic devices from being thrown away by refurbishing and reselling them to the educational market. CDI currently diverts around 40,000 units per year that would’ve otherwise been trashed.
“We believe everyone has a responsibility to be environmentally conscious,” says the company’s CFO, Naipaul Sheosankar. “That extends beyond just electronics for us, it can be using new materials for better recycling or even encouraging carpooling.”
The company prides itself on being ISO 14001:2004 certified, meaning it has a system of quality
controls and accountability to ensure responsible recycling. This is considered one of the leading certifications in the electronics recycling industry. Companies recognized with this certification ensure environmental standards are met while prioritizing data security.
CDI works with large organizations to acquire their old computers, phones, and tablets for refurbishing. A lot of these devices were originally destined for the trash. These electronics help schools all over North America. This year, CDI has raised the bar for itself with its 1:1 ratio – the company has partnered with Florida’s Jackson County School Board in the effort to deliver a more personalized education experience by having one device for every student.
CDI’s environmental initiatives don’t stop at the services and products they offer. The company tries to make every aspect of their organization greener, right down to the materials they use to ship their products. To ensure their packaging is recyclable in every municipality they send products to, CDI checks that the materials they use comply with each municipality’s recycling standards.
“How do we replicate this in Mexico, Latin America, and in other countries worldwide? That’s a question definitely on our mind in 2015,” says Sheosankar.
The company sees its success in North America as just a start. In countries where budgets for new electronics are even tighter, CDI believes it offers the solution and it can be environmentally conscious while doing so.
E(From left) Mayor Frank Scarpitti; John Babcock, VP Business Development, Enterprise Equipment; and Naipaul Sheosankar, Chief Financial Officer, CDI Computer Dealers Inc.; Donald Cousens.
By Samantha Sim
R
7676 Woodbine Ave., Unit 10, Markham, ON, Canada L3R 2N2
905-940-2378
The VOICE Summer 201519
T e C h a D V I C e
How to Choose the right iT Supplierany businesses struggle with knowing when and how to change IT suppliers. Finding the right choice involves knowing the factors to
consider and how the transition will work.
“I’ve outgrown my current supplier.”You may have started using a freelance IT supplier or a small IT company several years ago when your needs were more basic. Now that your business has grown, you’re questioning whether your current IT supplier has the expertise and tools to handle your needs.
Any business that is dependent on technology needs more than an IT “repair” person. Ask yourself if your existing IT infrastructure is suitable to meet your business objectives, if you’ve had a complete security audit recently, if you’re compliant with the latest regulations, and if you are backing up your data and have an IT disaster recovery plan. If your current supplier is not talking to you about these important topics, then you probably need a new one.
Your IT supplier should be able to react quickly but also be proactive, helping you avoid problems in the first place. Current IT solutions include cloud solutions, business continuity, VoIP phone service, and 24/7 assistance. Most importantly, you need an IT supplier with a depth of IT expertise who is willing to give you advice.
“I don’t think my current IT supplier has the latest technologies.” If your IT supplier waits for you to have a problem before coming out to fix it, this supplier is not using the latest technologies to help keep your system up and running. Reacting to problems is important, but your current IT provider should be suggesting ways to help you avoid downtime in the first place. A supplier not affiliated with a bigger organization and attempting to stay on top of changes in technology independently is most likely not up to speed on the latest offerings.
“I don’t know where to find a new IT supplier, and I’m concerned about a transition plan.” Changing suppliers can be difficult. Often the best suppliers come from referrals, and you will likely find your next IT supplier through similar means. Consider your options, do your research, talk to people you know and trust, and try to align yourself with the right information and resources.
When considering a potential IT supplier, be sure to ask them to develop a transition plan, which will help you understand how they will get up to speed on your current IT system and your future needs in order to ensure a smooth transition. A company should be willing to give you a no-cost, comprehensive current-system assessment.
Alex Lachine is the general manager of TeamLogic IT, a Markham-based IT management and solutions company serving businesses nationwide.
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