Study of Effectiveness of Various Promotional Strategies used by Honda

HONDAs key strategies are to build a sturdy product portfolio across categories.  Neha Gakhare | Mayur S. Raut | Mayur Y. Ghagre "Study of Effectiveness of Various Promotional Strategies used by Honda" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-4 | Issue-5 , August 2020, URL: https://www.ijtsrd.com/papers/ijtsrd31796.pdf Paper Url :https://www.ijtsrd.com/management/marketing/31796/study-of-effectiveness-of-various-promotional-strategies-used-by-honda/neha-gakhare