Students Against Distracted Driving Haley Westerkamp Alison Brokaw Madeline Wright Tevien Pinckney
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Students Against Distracted Driving
Haley WesterkampAlison BrokawMadeline Wright Tevien Pinckney
What is Distracted Driving? The practice of operating a motor
vehicle while engaged in another activity
Examples Cell Phone Eating Drinking GPS Etc.
4 Types of DistractionsVisual DistractionsManual DistractionsCognitive DistractionsAudio Distractions
Visual DistractionWhen your eyes are taken off the road while driving for any reason
Manual DistractionsWhen your hands are taken off the wheel while driving for any reason
Cognitive DistractionWhen your brain activity is being used for something else other than driving
Audio DistractionWhen any sound takes attention away from the road while driving for any reason
Our CultureAmericans place too much emphasis on multitasking
Americans also overestimate their ability to multitask
Cell Phone Statistics
American Teenage TrendsDrivers in their 20’s make up
27% of the distracted drivers in fatal crashes.
At any given moment, about 660,000 drivers are using an electronic device while driving.
American Teenage Trends25% of teens respond to a
text message once or more every time they drive.
20% of teens and 10% of parents, admit to having extended, multi-message text conversations while driving.
Laws on Distracted Driving Texting and Driving is prohibited in
44 states Not Banned: Arizona, Mississippi, Missouri,
Montana, Oklahoma, Texas
Hand-Held Cell Phone use is prohibited in 14 states
No state bans all cell-phone use while driving Novice drivers School bus drivers
Laws on Distracted Driving Bans are only effective for around four
months Hand-held bans are more effective for
adults Primary enforcement laws are more
effective Bans have not significantly reduced
teen use of mobile devices
Hands-Held vs. Hands-Free Hands-held devices
Trending toward being banned Stigma of being more dangerous than
Hands-Free Hands-free
No state has a ban on Hands-Free Companies and government officials
can ban workers from using Hands-Free
New York Times Distracted Driving Simulator
New York TImes Guaging Your Distraction
Multitasking Not PossibleBrain can only completely
focus on one task at a timeTakes time to switch attention
between tasksSelect Process Encode
Store Retrieve Execute
Primary VS. Secondary Tasks
Primary Task – the task requiring your full attention Pot on the front burner
Secondary Task – the concurrent task requiring equal attention Pot on the back burner
You decide which is most important
Pie chart
Driving
Texting
Make-up
Music
GPS
Eating
Talking
Other
Reaction Times Conversations slow your reflexes
cognitively because your mind is switching its primary focus
Your brain processes danger at a slower rate
76% of accidents involving a cell phone the conversation was only 2 minutes or less
References http://www.nsc.org/safety_road/Distracte
d_Driving/Documents/Cognitive%20Distraction%20White%20Paper.pdf
http://www.ghsa.org/html/stateinfo/laws/cellphone_laws.html
http://enddd.org/research-stats/#r9 http://www.distraction.gov/content/get-t
he-facts/facts-and-statistics.html
http://www.nejm.org/doi/full/10.1056/NEJM199702133360701
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