Raúl Hernández Garciadiego Gisela Herrerías Guerra Strategy of Regional Sustainable Rural Development in Mexico Case: Water forever Program and Quali Cooperative Group -experience and analysis- 10th OECD Rural Development Conference National Prosperity through Modern Rural Policy. 19-21 May 2015 Memphis, Tennessee USA Iniciativa México Bicentenario - 2010
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Raúl Hernández Garciadiego
Gisela Herrerías Guerra
Strategy of Regional Sustainable Rural Development in Mexico
Case: Water forever Program and Quali Cooperative Group
-experience and analysis-
10th OECD Rural Development Conference National Prosperity through Modern Rural Policy.
19-21 May 2015 Memphis, Tennessee USA
Iniciativa México
Bicentenario - 2010
I M A G E N S A T E L I T E R E P U B L I C A M E X I C A N A
2 0 0 0 2 0 0 4 0 0 6 0 0 8 0 0 1 0 0 0 K i l o m e t e r s E L A B O R Ó :
A L T E R N A T I V A S Y P R O C E S O S D E P A R T I C I P A C I O N S O C I A L A . C . a l t e r i n f o @ l a n e t a . a p c . o r g
P R O Y E C C I O N C O N F O R M A L D E C O N I C A C L A R K E 1 8 6 6 - N A D 2 7 E S C A L A 1 : 1 2 , 0 0 0 , 0 0 0
PROYECCIÓN CÓNICA CONFORME DE LAMBERT
ESCALA 1:12,000,000
Experience: poverty and inequality
Some 50% of the land are arid and semi arid
regions Indigenous people found refuge in mountain areas
Región
Mixe Región
Mixteca
The departure point for this development process is the ethical choice, as a moral repudiation of the gravely inhuman conditions of poverty, marginalization, inequality and injustice.
Alimentary poverty and Hunger
80% of indigenous people are poor. Indigenous child malnutrition = 50%
102,000 Silent deaths by hunger (2000 – 2011)
Higher than drug-trafficking related violence
IMAGEN DE SATÉLITE DE LA REPÚBLICA MEXICANA
Strategy: Insertion and long-term permanence, entailed: 1) To establish a regional sustainable development civil agency, for permanent dialogue that helps social trust to thrive; 2) Adopt the perspective of the least-favored –as demanded by the principles of political ethics.
Key: Praxis of an inter-disciplinary professional team committed to promote cooperative social participation to face their problems.
Methodology: Participatory Research -Action Identify the axis- problem: water scarcity
And strive to develop feasible and adequate solutions.
Related to water scarcity, also are: Food + Income + Health These are all vital values based on the fundamental value of human life. Are basic needs to assure a dignified life for people.
Strategy: Watershed approach, allows to harmonize: • Territory where natural phenomena occur, and where • social life, culture and economy of peoples enrich and flourish. Integrated natural resources management: soils, vegetation and water. Organic practices to avoid soil and water contamination. Key: Being a civil development agency with citizens’ participation
allows to overreach political and administrative boundaries
Sustainable Development Strategy
Economic Flow through Employment
Educational focus for social promotion UN Decade for education for sustainable development - 2005 – 2014 and Millenium Development Goals - 1990 - 2015
Museo del Agua
Strategy: Innovative in-action education, to strengthen capacities. Quality Sustainable Development Education and social visibility.
Visibility and reach: 187 000 visitors 40 000 people trained
Strategy: revival of indigenous culture’s richness Amaranth recovery, together with maize and beans
Appropriate technology Center: Investment in innovation
Strategy: Regional Cooperative: integrated agro-industrial chain Aggregate Value allows formal employment generation
Restless commitment to quality and food safety:
Botanas Galletas Cereal natural y saborizado Harina Dulces Bebidas
Strategy: Tasty and highly-nutritious Amaranth-food
Three national food quality awards
Outstanding results in children nutrition recovery: 2007 – 2013
Formula: 25 g of amaranth food complement during 9 to 12 months = 78% improved and 54% total recovery of children
Social confidence impels sustained growth. both from producers and consumers
Proyectado 2015
-
5.0
10.0
15.0
20.0
25.0
30.0
35.0
40.0
45.0
1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015
Amaranth food sales increase 1998 - 2014
Crecimiento en ventasexpresado en número de veces
Tendencia del crecimiento en las ventas
Average annual growth rate
Quali 24.7 % annual 1998 -2014 GP Agriculture 1.8 % annual 2000-2012
GNP Mexico 2.5 % annual 1994 – 2013
Results have proven that regional sustainable development is really possible, even in the worse conditions of poverty, and limited natural resources
International Awards
Winner Mexico Iniciative
Bicentennial
Cumulative positive results -> increase social confidence. Maximum visibility achieved should help us to expand this sustainable development model to other regions.
Raúl Hernández Garciadiego
Gisela Herrerías Guerra
www.quali.com.mx
This is really in our hands! Mexico Iniciative
Bicentennial
www.alternativas.org.mx
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