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Strategy II Slides

Jun 03, 2018

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    LEGO Mindstorms: Case Themes

    STRATEGY AND ORGANIZATION

    1. Identifying the key variables in anorganization model and understanding howand to what extent they influence values andbehaviors

    2. Evaluating the linkage between strategy andorganization in terms of:

    -Fit-Sustainability

    -Adaptability

    Culture

    Culture

    Organizational variables

    PersonalLeadership

    Structure

    SystemsPeoplePolicies

    OrganizationalCapabilities

    Source: Fry and Killing Strategic Analysis and Action, 3rd Edition - Figure 9.3

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    The Innovators Dilemma

    Expecting achievement-driven employees in a largeorganization to devote a critical mass of resources, attention,and energy to a disruptive project targeted at a small andpoorly defined market is equivalent to flapping ones arms inan effort to fly: It denies an important tendency in the wayorganizations work.

    The evidence is strong that formal and informal resourceallocation processes make it very difficult for largeorganizations to focus adequate energy and talent on small

    markets, even when logic says they might be big somedayClayton M. Christensen

    Key ideas

    1. The purpose of an organizational model isto create and support behaviors consistentwith strategic needs. This is the criticalissue in evaluating an organization.

    Therefore, there is no such thing as a perfectorganization. There is just a perfect organization for a

    strategy. For different strategies, different organizations

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    3

    Key Ideas (2)2. The values and behaviors that we

    observe in an organization are the resultof a complex set of forces. Any plans forchange must comprehend this.

    Key Ideas (3)

    3. The choice of structure is a strategicchoice. The choice of strategy, itsformulation, will depend on structure.

    Strategy and structure need to co-evolve

    4. The fit between environment-

    strategy-organization is dynamic When your environment changes, you

    likely have to change your organization

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    16/01/20

    Lululemon

    Strategic Analysis and Personal Action

    Reading Environment, Strategy, Organization

    and Leadership Position

    Establishing priorities and developing an action

    plan

    The transition from entrepreneurial to

    professional organization in a highly

    value-centered and high-growth context

    What to keep and what to change

    Culture

    Culture

    PersonalLeadership Structure

    SystemsStaffingPolicies

    OrganizationalCapabilities

    Source: Fry and Killing Strategic Analysis and Action, 3rd Edition - Figure 9.3

    Key points

    Strategies and business models embedded in strong

    management or owner-manager values are a particular

    challenge

    Formalizing the organization while sustaining a highly-value

    centered culture and context

    Growth possible while keeping the culture?

    How flexible and adaptable? Transferable?

    On priorities: Strategy vs Organization

    Difficult to fix strategy if the organization is sick

    On becoming the leader

    Being the CEO means being in front, so you depend on thosebehind you. Can you rely on them? or not?

    To start, remember you have two ears and one mouth.

    Strategic management

    Assessing the

    performance of

    the organization

    Establishing

    strategic

    orientations

    Developing thecompetencies of

    the organization

    Implementing

    change

    Strategic

    Management

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    16/01/20

    Implementation and action plan

    Diagnosis

    Urgency/performance

    Proaction

    Reaction

    Crisis

    Organizationalcommitment

    Readiness/awareness

    Capacity/ willingnessto change

    Personal commitment

    Am I ready? Can I?

    Framework

    Priorities Awareness and

    readiness Organizational

    changes Strategic changes

    Style Directive or

    participative Targets and tactics

    options

    Pace 100 days / 1 yr

    Action Plan

    Objective

    Target

    Tactic

    Timing

    Assessing strategic performance for actionThe first look: often a static perspective

    X

    Financial

    performance

    Market-based

    performance

    Execution

    performance

    Organizational

    climate

    Assessing strategic performance for actionAchieving a dynamic perspective

    X

    Proactive

    Reactive

    Crisis

    Time

    Performance

    Action Priority Variables

    BUILDING SUPPORT

    Building awareness, skills

    and commitment necessaryto support change

    CHANGING THE

    ORGANIZATION

    Making the changes

    required to support

    strategic change

    PUTTING STRATEGIC

    CHANGES IN PLACE

    Making the tangible

    strategic changes

    Source: Fry and Killing Strategic

    Analysis and Action, 4th Edition

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    Leadership Style

    Source: Fry and Killing Strategic Analysis and Action, 4th Edition -Figure 11.1

    Characteristics Benefits Risks

    Directive D irect ive Assumes Initiator

    understands problem, knowssolution, has power

    Tactics focus on

    communication of reasons,

    instructions, expectations

    Fast

    E ff icient Economizes on

    initiator time,

    energy

    Wrong diagnosis,

    wrong remedy Passive or active

    resistance

    Pseudo change High after-the-fact

    costs

    Participative Participative Assumes that diagnosis and

    remedy will be developed inchange process

    Tactics focus on collaborativeexploration of causes,

    development of remedies,building commitment

    Effec ti ve Flexible

    Develops and testsproblem and

    people at sametime

    Too slow Potential to run

    off-track Avoidance of

    tough decisions

    The action plan

    Objectives(Expected results

    and metrics)

    Target(s)(Who? Individuals

    or groups?)

    Tactics (How?Actions? Directive or

    participative?)

    Timing(When?)

    1.

    2.

    3.

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    Ohlson Canada

    quipe Stratgie MBA

    Dr. Serge Poisson - de Haro

    Dr. Louis Hbert

    Ohlson

    Strategic Analysis and Personal Action

    Your first GM job after the MBA The context of a troubles subsidiary with

    growth and profits challenges

    Your plan!

    The first GM job

    Understanding strategic context Strategy, competition, market

    Understanding organizational context HQ

    Stakeholders / key players

    Business system and capabilities

    Organizational variables

    Understanding personal stakes First GM job

    Time pressure Relationship with HQ and local management/staff

    Moving forward

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    Proactive

    Reactive

    Crisis

    Time

    Performance

    The strategic context The action plan

    Objectives(Expected results

    and metrics)

    Target(s)(Who? Individuals

    or groups?)

    Tactics (How?Actions? Directive or

    participative?)

    Timing(When?)

    1.

    2.

    3.

    Targets, Objectives, Tactics, Timing

    PROACTIVECHANGE

    REACTIVECHANGE CRISIS CHANGE

    Objectives Develop support

    and direction Organizational

    Changes Buy time

    MakeStrategicChanges

    Targets Supporters Pivotal Groups External Internal

    Style Participative Mixture Participative Directive

    Timing Jog Run Sprint Sprint

    Key pts

    The first GM job Time pressure Need to digest lots of information, make a call and

    start moving quickly Understanding the context to manage and

    minimize personal risks

    Understanding leadership in action What authority? What control? Manage one on one or a group?

    Stay the course or implement change?

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    Key pts (2)

    Managing a sales subsidiary: Growth and profits

    expectations at the HQ can be disconnected from the

    local realities and facts

    The local GM need to find ways to meet those

    expectations considering local means and constraints

    To the extent possible, the GM can use (and get!) HQ

    resources, competences and support for implementing

    locally

    Managing local resistances and insure organizational

    alignment

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    2014-02-28

    1

    Montreal Racks

    Strategic Analysis and Personal Action Reading Environment, Strategy, Organization

    and Leadership Position

    The case of a crisis situation Firm requiring a swift turnaround in a situation of

    limited strategic capabilities and high urgency,where its ST survival is at stake.

    Key points Building a turnaround plan

    Buy time and addressing concerns of key stakeholders Developing a financial plan Get Ops back in shape and under control Reduce complexity and strategic scope Fix organization & HR

    What a good plan must avoid Objectives without actions or tactics No priorities Actions or tactics with ambiguous or uncertain impacts No ultimate destination

    Still, if the outcome of a turnaround is going to beextreme fragility, it may make little sense to proceed,

    even if you can win the day...

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    2014-02-28

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    Key elements of turnaround strategies

    Top management changes Strategic inertia of incumbent management Such changes precede downsizing

    External advice and expertise Overcoming competence and capability gaps

    Retrenchment Consolidation of strategic and financial situation Reducing the firm to position most likely to be successfull

    Transformation Developing an entirely new strategic model Ouf!

    Strategic managementAssessing the

    performance of

    the organization

    Establishing

    strategic

    orientations

    Developing the

    competencies of

    the organization

    Implementing

    change

    Strategic

    Management

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    2014-02-28

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    Assessing strategic performance for actionAchieving a dynamic perspective

    X

    Proactive

    Reactive

    Crisis

    Time

    Performance

    Action Priority Variables

    BUILDING SUPPORT

    Building awareness, competenciesand commitment necessary

    to support change

    CHANGING THEORGANIZATION

    Making changes

    required to supportstrategic change

    PUTTING STRATEGICCHANGES IN PLACE

    Making tangible

    strategic changes

    Source: Fry and Killing Strategic

    Analysis and Action, 4th Edition

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    2014-02-28

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    Potential Action Priorities

    Variable Category Potential Objectives

    Support Variables Improvements in awareness,

    capability, willingness.

    Organization Variables Implementation of changes in leadership,

    structure, systems, staffing.

    Strategy Variables Implementation of changes in goals,

    product market focus, competitive

    premise, business system focus.

    Performance Variables Improved profits, revenues, market share,

    costs, etc.

    Source: Fry and Killing Strategic Analysis and Action, 4th Edition

    The action planObjectives

    (Expected results)

    Target(s)(Who? Individuals

    or groups?)

    Tactics (How?Actions? Directive or

    participative?)

    Timing(When?)

    1.

    2.

    3.

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    2014-02-28

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    Targets, Objectives, Tactics, Timing

    Source: Fry and Killing Strategic Analysis and Action, 4th Edition

    PROACTIVECHANGE

    REACTIVECHANGE CRISIS CHANGE

    Objectives Develop support

    and direction Organizational

    Changes Buy time

    MakeStrategicChanges

    Targets Supporters Pivotal Groups External Internal

    Style Participative Mixture Participative Directive

    Timing Jog Run Sprint Sprint

    Proactive Reactive Crisis

    Prevailing ConditionsStrategic Performance Healthy Sliding Critical

    Time Pressure L it tle Have to Get Started Urgent

    Need for Change Uncertain Becoming Clearer Clear

    Internal Commitment for Change Low Mixed High

    Management Capability High Mixed Low

    Summary Characteristics

    Source: Fry and Killing Strategic Analysis and Action, 4th Edition

    Management Issues

    Strategic Is Change Where to Start? Achieving rapidNecessary? pace of change

    Organizational Lack of Dealing With Who to Rely Commitment Resistors On?

    Personal Credibility Power History and

    intersts; IOUs