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Introductory concepts in Strategic Planning @ OxfordCambridge.Org all for free and free for all.The information gathered here is under KeyPoints format and may be use:- Either to give the reader an overview before deciding for a full scale study of the subject.- Or to guide readers in expanding their knowledge on the given topic. Some recommendations, perhaps:- Identify all the KeyPoints on which you feel a need to expand your knowledge.- Choose a good book or two and/or info from Internet.- And then work towards gaining that knowledge.Please enjoy!
Strategic Management – Summary☺ A strategy is the pattern of approaches and
actions that managers take to achieve specific organizational goals.
☺ Core functions of management are to craft, implement, and execute strategy.
☺ Industry and competitive analysis is the assessment of all strategically important aspects of a company's macro-environment - the broader economic, technological, social, and political environment that exists outside an industry.
☺ Strategic options that can help in overcoming these challenges include developing unique product features, improving technology, developing strategic alliances, adopting new technology quickly, ensuring early industry participation, pursuing new consumer groups, and preparing for the entry of new competitors.
Strategic Management – Summary☺ Strategy development is a market-driven
exercise, while strategy implementation is an operations-driven exercise.
☺ The same as chief strategy implementers, senior managers are responsible for communicating changes in strategy to employees, building a consensus for how to proceed, allocating resources, and establishing performance measurements and rewards.
After developing the KeyPoints outlined in this publication, you should mainly be able to:☺ Understand the strategic planning process fundamentals. ☺ Identify the core functions of management.☺ Depict the tasks of strategic management.☺ Define industry and competitive analysis.☺ Describe the factors used to profile an industry's dominant
characteristics.☺ Explain the five-forces model of competition.☺ Expound what makes an industry "attractive" or "unattractive".☺ Specify the most common potential driving forces.
(Section 2) Strategic ManagementAnalysis and Choice – Summary.☺ The implementation phase of strategic
management consists of two parts: analysis and choice, which are vital links in the process.
☺ When conducting analysis and making choices, one sets long-term objectives and selects generic and grand strategies that best fit the company’s mission and changing circumstances.
☺ One must grasp the basic ideas of long-term objectives, generic strategies and grand strategies.
☺ And learn how to analyze and choose strategies by using various techniques.
☺ By choosing the right strategy, an organization ought to be more effective at building sustainable competitive advantages as well as maximizing shareholder value.
☺ One ought to focus here on the corporate implementation phase of strategic management.
☺ There are three steps involved in corporate implementation.
☺ The first step is to develop action plans and functional tactics.
☺ Action plans guide strategic implementation by specifying an organization's given tasks for a particular period, while functional tactics are short-term activities that a firm undertakes to implement its strategies.
☺ The second step of corporate implementation is to integrate the strategies into the organization.
☺ The third and last step is made up of strategic control and continuous improvement.
☺ Continuous improvement allows companies to respond to a rapidly changing business climate in time, and strategic control helps to: -track how strategies are implemented, -detect potential problems or changes, -make the necessary adjustments.
☺ Managers at all levels need to keep daily decisions and actions consistent with the long-term strategic process.