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Every story is a chance to explore the remarkable. @heidimckye
30

Storytelling with Video for WistiaFest

May 22, 2015

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Heidi McKye

Stillmotion's approach to storytelling. Use simple story structure do amazing things for your brand with story.
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Page 1: Storytelling with Video for WistiaFest

Every story is a chance to explore the remarkable.

@heidimckye

Page 2: Storytelling with Video for WistiaFest
Page 3: Storytelling with Video for WistiaFest

Telling a great story starts with listening.

Page 4: Storytelling with Video for WistiaFest

So let’s start with people.

Page 5: Storytelling with Video for WistiaFest
Page 6: Storytelling with Video for WistiaFest

People are unique.

Page 7: Storytelling with Video for WistiaFest

People are complex.

Page 8: Storytelling with Video for WistiaFest

And if they have a story, they have desire.

Page 9: Storytelling with Video for WistiaFest
Page 10: Storytelling with Video for WistiaFest

Place is more than you think.

Page 11: Storytelling with Video for WistiaFest

Sure, there is environment.

Page 12: Storytelling with Video for WistiaFest

But there is also situation.

Page 13: Storytelling with Video for WistiaFest

Time can’t help but make a difference.

Page 14: Storytelling with Video for WistiaFest

And every object in your frame makes a statement.

Page 15: Storytelling with Video for WistiaFest

Conflict is universal.

Page 16: Storytelling with Video for WistiaFest
Page 17: Storytelling with Video for WistiaFest

A remarkable story is written well before the cameras roll.

Page 18: Storytelling with Video for WistiaFest
Page 19: Storytelling with Video for WistiaFest

Listen for it:The heart has desire.Desire is the bedrock of conflict.Conflict starts the journey.The heart’s journey is story.

Page 20: Storytelling with Video for WistiaFest

It may seem like the choices are infinite.

Page 21: Storytelling with Video for WistiaFest

So how do you find purpose?

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Page 23: Storytelling with Video for WistiaFest

One. Light. Subjective. Community. Impact.

Page 24: Storytelling with Video for WistiaFest

A lens to filter all your choices.

Page 25: Storytelling with Video for WistiaFest
Page 26: Storytelling with Video for WistiaFest

Life is lived in the details.

Page 27: Storytelling with Video for WistiaFest

No lens can replace your perspective.

Page 28: Storytelling with Video for WistiaFest

Make stories for the mailman.

Page 29: Storytelling with Video for WistiaFest

stillmotionblog.com

@heidimckye

Page 30: Storytelling with Video for WistiaFest