Storytelling using Data

STORYTELLING USING DATA

Marketing Manager& Data Nerd

@AndersMaul

WHY USE DATA?

• Appeal to the mind, not just the heart, in your communication.

• Global trend of transparency across all industries

• Foundation are becoming investment funds that require accountability and proof of return on investment.

• Government agencies are opening up thousands of datasets t can inform and support your cause.

AGENDA

1. Scope

2. Data Sources

3. Preparing Your Data - Excel Tips

4. Discovering Insights

5. Sharing Your Story

SCOPE

1. Who are you writing for?

2. What are you trying to communicate?

3. Why is this important?

Scope – Questions to ask before you start on your story

ACTIVITYWhat’s your scope?

DATA SOURCES

1. Portal: data.wa.gov , data.gov , data.seattle.gov

2. Health: countyhealthrankings.org

3. Housing: http://www.realtor.org/research-and-statistics/housing-statistics

4. Education http://www.ofm.wa.gov/hied/dashboard/index.html

5. You will be surprised to see how much data is available at government agencies.

Great Sites To Find Data

DISCUSSIONWhat data would you use?

PREPARING DATA

10 Excel Tips - Video

• https://youtu.be/sVaIOi6MpE8

DISCOVERING INSIGHTS & SHARING YOUR STORY

LiveStories helps you turn spreadsheets into engaging stories or reports with charts, images and videos.

www.LiveStories.com

HaikuDeck is a faster and better way to create presentations and slide decks.

www.haikudeck.com

https://youtu.be/jKTehdbxHK4

LIVESTORIES DEMO

QUESTIONS

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