Story of And impact to Estonian startup scene. Slide 2 The global communications tool that billions of people rely on every day for sharing experiences,

Story of And impact to Estonian startup

scene

Slide 2

The global communications toolthat billions of people rely on every day

for sharing experiences, from living room to boardroom

40PERCENTOf the total of all global International PSTN and Skype calling minutes

60+

MILLIONUsers online at peak times

360MILLIONUsers at 100 minutes per month

50PERCENTOf Skype Calls & Video

2BILLIONMinutes of voice and video in one day

Competition WeChat, QQ,

Whazzup, Viber,

Snapchat,

Facebook, Gtalk,

Facetime, ooVoo,

Jitsi, VoxOx,

goober, Ekiga,

etc

Telecoms on one side

and new startups with

established internet

companies on the other

side have kept Skype

sharp on its mission

Foreigners Female

Microsoft

Skype

MaleEstonians

Tallinn & Tartu

Prague

Stockholm

LuxemburgLondon Moscow

TokyoNew YorkPalo Alto

Singapore

Hong Kong

Redmond

Tony Bates as

CEO

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

Today

0

10

20

30

40

50

60TIMELINE

eBay buys Skypefor 2.6B $

Silverlakebuys

Skype 2.75B $

MS buys Skypefor 8.5B $

skype.com registered

Milli

ons

of u

sers

onl

ine

Michael Van

Swaaij as CEO

Josh Silverman as CEO

Dan Berg as CTO

Mark Gillett as

CTO

Skype prepares for IPO

Values Honest

Fast

Disruptive

Make mistakes

User centric

Fun

Every company has

values to assist

everyone in decision

making and making the

whole bigger then the

sum of parts ?

Skype cultural elements

We are product engineering led

We are truly global

We solve for a dynamic world(and convert to ideas to users

quickly)

We put users at the heart of our

decision making

Missed opportunities

Still one revenue stream

Mobile penetration

Social network explosion

Developer ecosystem

Photo’s courtesy: SiliconANGLE

Photo

’s c

ourt

esy

: U

niv

ers

ity o

f W

ash

ingto

n

Photo’s courtesy: Eileen Burbridge

One of first Skype group pictures

Companies that contributed to Skype Estonia talentpool

Beginnings

Most hired through networks

Hire attitude, skills can be learned

No bullshit mgmt style

Work hard play hard

Being disruptive unites

Culture and principlesWe fly so you don’t have to

I don’t know if I am good enough to be here

We can’t screw this up, we can’t let each other down

Fake it until you make it

Eat your own dogfood

Skype is the best thing that can happen to you professionally

Culture and principles

We are working with smartest people

We are working in best environment possible

Quality is built in

You are on the bus or off the bus

You might not like how things are but you love Skype

First Decade of #SkypeMafiaNumber of people on the graph: 110 Number of ex-Skype startup founders: 54 Number of Skype-spawned startups: 50 Number of professional investors on the graph: 16 Number of individual angel investors: 31 Number of investments captured: 136

Candycane

Estonian startups from Skype

Main takeaways from Skype storyIts possible from here

Networks matter

Success lies in an ability to work across timezones and cultures

Hiring right people is everything

Not good enough – I have seen what good looks like

We were lucky and its probably will never repeat exactly like this

Other companies with startup ecosystems

Thank You