Storage (r)Evolution: IBM XIV Overview Smarter Storage for a Smarter Planet. Randy Arseneau Consultant XIV Global Best Practices and Sales Enablement. AGENDA. Legacy Enterprise Storage Complexity Give Way to… More Complexity Innovating Smarter Storage Evolution Gives Way to Revolution - PowerPoint PPT Presentation
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XIV – Altering the Landscape of Enterprise StorageXIV – Altering the Landscape of Enterprise Storage
The simple vision of XIV: – Begin with a blank sheet of paper– Blend in decades of expertise and innovation in storage architecture and
customer/market demand– Create a fundamental re-construction of enterprise storage not constrained by existing
architectures and technologies
The solution: revolutionary best-in-class performance, reliability, scalability, manageability and TCO
The results:– Shipping run rate now 4+ systems/day, 7 days/week, 365 days/year– In service at the largest, most demanding customer sites in the world– Steady increase in captured market share during first year within IBM portfolio– Strong, balanced cross-industry adoption– Unrivaled customer satisfaction and reference-ability– Over 30% of customers have purchased multiple systems– Use cases spanning a wide variety of mission-critical applications and workload profiles
XIV has predictably disrupted the storage market by doing one thing extraordinarily well: eliminating complexity rather than merely masking it
“RAID is at end-of-life. As drive densities continue to increase, current implementations of RAID simply cannot scale. XIV’s architecture eliminates this concern. It really represents the future of storage…”
- Steve O’Donnell, Managing Director, ESG EMEA
“The XIV is very different from other high-end disk arrays sold by IBM and other high suppliers such as EMC and Hitachi. Unlike others, the XIV is based entirely on enterprise SATA disk drives, and is powered by a grid or cluster of controllers that can be relatively easily scaled up. Over time, both of those features are set to become characteristics of all high-end storage.”
- Tim Stammers, Ovum
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Confidential IBM Internal Use Only
Technology ShiftTechnology ShiftDriven by XIV, recorded by industry expertsDriven by XIV, recorded by industry experts
The Fruits of Their Labor - Welch’s saves money by upgrading to new IBM Power servers and the IBM XIV Storage System“When we compared costs, ROI and features, XIV always came out on top,” Sharma says. “In addition, XIV combined with the performance of the Power Systems servers, improved overall response times. For example, we produce a good morning report.’ In the past, that was somewhat of a misnomer, because we didn’t deliver until around noon. As soon as we added XIV to the mix, we were getting it out by 7a.m.” – - Mukesh Sharma, Welch’s manager of Database and ERP infrastructure.
Refusing to Lose (Even after Losing) – The New IBM Storage Sales TeamWe proved to NPR our solution was superior after losing to a broadcast storage solution. The winning solution failed to meet promised requirements. XIV didn’t. Right from the start they loved the fact that the system was installed in 2 hours and that provisioning and configuration of XIV took.... 5 minutes. Then, we failed component after component and looked on as audio feeds and recording applications didn’t… even… flinch.
Fast, Global & Green – Their Storage Choice is XIVCustomer saw the ease of use and reduced administrative needs the XIV requires. ROI was calculated for overall solution, including Blades servers result , was less than 24 months ROI, taking into account reduced power, cooling and administrative time. Customer was running out of power and was faced with substantial cooling costs in his datacenter. This solution greatly has reduced his overall footprint in the datacenter.
Message Heard ‘Round the World… Recent Wins
Our Customer Like it – Simple Sells, XIV largest customer with 25 “ XIV meets our needs and we have never had any complaints about performance from customers.” - Frans Bank, ICT Architect Getronics Datacenters
Invented by Moshe Yanai, visionary behind modern enterprise storage
Field Proven Since 2003 – Aggressive, Cross-Industry Customer and Market Adoption
Game-Changing Architecture – Measurable, Real World Benefits – Unrivaled TCO/ROI Benefits
“IBM XIV has reduced our total cost of operations while improving our service levels to our worldwide SAP user community. The XIV architecture has allowed Gerber Scientific to improve performance for operational tasks: one function that used to take eight hours is now completed in just 15 minutes, giving our IT staff time to focus on other projects.”