StickyMinds.com and Better Software magazine presents… Creating an Effective Quality Management Strategy for Web 2.0 and SOA Presented by Hewlett-Packard and Capgemini Non-streaming participants should call 1-866-421-6339 International Non-streaming participants should call 1-904-
35
Embed
StickyMinds.com and Better Software magazine presents...
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
StickyMinds.com and Better Software magazine presents…
Creating an Effective Quality Management Strategy for Web 2.0
and SOA Presented by Hewlett-Packard and Capgemini
Non-streaming participants should call 1-866-421-6339International Non-streaming participants should call 1-904-596-2360
Together. Free your energies
Welcome to the End of Business as Usual!Changing the Game Enterprise 2.0; A new generation of Business Solutions & MashUps
Sam Ceccola NA CTO, VP of Technology Transformation
- Capgemini
Together. Free your energies3
Enterprise 2.0 and SOA
Current State of SOA• Solution Providers have ridden the hype curve
• Solution Providers have done nothing disruptive
Current State of SOA Customers• SOA has not realized its promise
• Value is minimal (IT Only)
SOA Opportunity• The Promise of SOA has left a gap
• We need to be disruptive
• Make SOA the enablement platform of the future
• More business context and lead-ins will be our
differentiator in the SOA dialogue
The #1 Challenge with the adoption of these technologies is not the technology, however it is the organizational, social and cultural barriers that exist that are
preventing SOA and Enterprise 2.0 from realizing the promise
0
10
20
30
40
50
2005 2006 2007 2008
SOA Technology SOA Hype
Together. Free your energies4
The new generation of technology and business solutions is…
Tec
hnol
ogy
Sta
ck
Numbers Involved – Systems and Users
The CalculatingComputer
The Programmable
Mainframe
The Application
Mini Computer
The InformationPC Network
The People
Web
Word ProcessingBy Mini Computer
Market LeaderWANG
Collaborationin PC NetworksMarket Leader
Microsoft
Word ProcessingIn PC NetworksMarket Leader
Microsoft
CollaborationOn the Web
Market LeaderFacebook
Word ProcessingOn the Web
Market LeaderGoogle
and … ?
Together. Free your energies5
Who is the decision maker and what is the basis of the decision?
Cost
Con
tain
men
tCo
mpe
titive
Adv
anta
ge
CEO
Business Service FocusTechnology Focus
Applying Technology
to reduce IT operating costs
Upgrading Applications
to reduce Business administration costs
Innovative Technology
Understanding the value to the business
Changing the Game
by Business Model Innovation
IT department decides &
approved on costs metrics
Business Manager decides &
approved on costs metrics
Who is empowered and
And knowledgeable?
Strategic Operating decision
Who decides and why?
COST
VALUE
TECHNOLOGY BUSINESS
Together. Free your energies6
And the methods to implement are different too
Cost
Con
tain
men
tCo
mpe
titive
Adv
anta
ge
Business Service FocusTechnology Focus
Applying Technology
to reduce IT operating costs
Upgrading Applications
to reduce Business administration costs
Innovative Technology
creating the value to the business
Changing the Game
by Business Model Innovation
Cost driven through IT departmental functions
Value Driven by Enterprise business objectivesBusiness and IT ‘Converged’ into a single entity
Business and IT ‘Aligned’ but different entities
‘Transactions’
‘Interactions’RAIN
ASE
Together. Free your energies7
We can locate the change force for your Industry and Business
Cos
t Con
tain
men
tC
ompe
titiv
e A
dvan
tage
Business Service FocusTechnology Focus
Improving Business Processes to reduce Business administration costs
Discovering Innovative Technology
to bring value to the business
Changing the Game
by Business Model Innovation
Applying Technology
to reduce IT operating costs
Typical IT function
profile
Changes in industry or market structure - The opportunity for an innovative product, service or business approach occurs
when the underlying foundation of the industry or market shifts.4
The Incongruity - A discrepancy between reality and what everyone assumes it to
be, or between what is and what ought to be, can create an innovative opportunity.
2
Innovation based on process need - When a weak link is evident in a
particular process, but people work around it instead of doing something
about it, an opportunity is present to the person or company willing to supply the
“missing link”.
3 3
New Knowledge - Advances in scientific and non scientific knowledge can create new products and new markets.
7
7
Changes in perception, mood and meaning - Innovative opportunities can develop when a society’s general assumptions, attitudes and beliefs change.
6
The Unexpected - An unexpected success, an unexpected failure or an unexpected outside event can be a symptom of a unique opportunity.
1
Demographics - Changes in the population’s size, age structure, composition, employment, level of education and income can create innovative opportunities. 5
Drucker’s seven sources of innovation
Together. Free your energies8
Governance and Management of the ‘Diamond’ by the ‘Crown’
Who Needs What? And Why?
Pressure for
Business Change
Pressure for
IT Stability
ComplyThe Enterprise Transactions and Data; ERP and Legacy Applications
OrganizeThe use of SOA to achieve cohesive executions
DifferentiateA Business Manager’s Customizable Solution
PersonalizeAn Individual’s use of the capabilities of Web 2.0
Together. Free your energies9
From Unique Value from Expertise to repetitive Reuse to control Cost …
Mesh of People
and expertise
discussing views
at the first stages
of the topic when
it lacks definition
Individuals
Deploying Expertise
BlogsSocial
Networks
Communities
Focussed on Topics
A mixture of people, tools,
and the development of
content to broaden the use
WiKis WiKipedia KM
Corporate Rules
One known version of
The truth to be used always
Numbers
Involved
are high
but reuse
is low
Numbers
Involved
are low
but reuse
is high
Unique & Value Commodity & Cost
Together. Free your energies10
What are the Barriers that need to be considered
Site Centric (Web 1.0) Customer Centric (Web 2.0)
Transactions Interactions
Security Trust
Information Overload The Creation of Knowledge (Thriving on Data)
Structured Organization Process on the Fly
One Size Fits All Your Experience
A Successful Strategy
The #1 Challenge with the adoption of these technologies is not the technology, however it is the organizational, social and cultural barriers that exist that are
preventing SOA and Enterprise 2.0 from realizing the promise
Together. Free your energies11
What if you could:
Apply Enterprise 2.0 principles to define areas of action within your organization to enable collaboration:
• Help people understand “what could be”
• Identify and charter potential initiatives – short & long term – to move forward
• Align and mobilize a team of program advocates
• Define a value statement for the enterprise
• Work with a set of Web 2.0 SME’s from Capgemini and New Paradigms (authors of the best-selling business book “Wikinomics)
Choose the right scope for the program:• Business to Consumer (B2C)
• Business to Business (B2B)
• Business to Employee/Enterprise (B2E)“We are at the cusp of where mainstream enterprises need to figure out how to use these tools to their advantage.” --Fortune 100 client in session introduction
Together. Free your energies12
The ASE is a Web 2.0-ready facility for this key gathering:
Large Screen capable of data
display or videoconferencing
Breakout Screens capable of data
display, capture or videoconferencing
Rich content-specific information
for session
Varied facilitation methodologies
Electronic session deliverables being
created in the open, by participants or
ASE team
Video capture of reports,
ready for client playback
Together. Free your energies13
Enterprise 2.0 ASE - Business Idea Identification
What could the organization potentially do?• “Mashing” ideas together to improve them• Ideation – listing out ideas• Mapping ideas across a portfolio continuum from near-term & easy to
difficult game-changers• Use competitions to raise the quality of ideas
How do we know if we have a promising idea? A good idea will have these qualities:
• A community that demands it• “What if we could . . .” statement• Identified senior sponsor• How does this idea help people do what they want or solve problems they
have today?• Functionality defined• Articulation of the value that will be delivered, goals and metrics• Behaviors that change as a result
Together. Free your energies14
Enterprise 2.0 – Business Value Creation
What will the organization carry forward:• Flesh out and charter the portfolio of ideas • Plan activities of a Web 2.0 go-forward team• How to overcome cultural issues• Mine/capture “overlooked gem” ideas• Define architecture enabling strategy
What are the deliverables the client walks away with?• Google Sites “living” documentation (or a similar tool) for ongoing
client use• Executive summary for communication within the organization• Huge mobilization and alignment for the program
Together. Free your energies15
Where has this worked?
Major Automobile Manufacturer:• Focus area was Business to Extended Enterprise • Program included client executives, partner executives including Capgemini and IBM, New
Paradigms thought leaders and speakers from Google and Gartner• The group generated six major initiatives in the areas of:
Mashups & Widgets “Idea Storm” Web 2.0 Service Desk Immediate Wiki application Globalizing emerging markets Internal Facebook-like tool
• In addition, the group addressed: Web 2.0 Team Planning & Value Statement Specific ideas to overcome cultural issues Mining all the other ideas to identify any “overlooked gems” Architecture enablement strategy
Client Executive Comments:• “You look at all of the stuff that came together, my only concern is that we can’t hold ourselves
accountable for all this material. There are some very exciting things we can do with this.”• “The timing couldn’t be better in terms of our portfolio planning, especially having it in the form
of actionable ideas.”• “This was huge and it has huge value for us! The key thing is that we now have a community