StickyGarlic Communications' Brochure

Digital Media Marketing

StickyGarlic Communications is a new age brand consultancy firm

specializing in digital media marketing. We help analyse our clients’

existing digital marketing campaigns and offer strategic consulting

services to help them frame their digital marketing strategy.

Our endeavour is to bring forth clutter breaking communication

strategies, designs and lateral thinking to ensure a deeper and sustainable

impact of your marketing campaigns and efforts.

About Us

Value Proposition

Understand your business thoroughly

Understand your current and

potential customer profile, business

environment along with opportunities

and threats

Understand your business objectives

and goals

Insight driven communication

Key Benefits

StickyGarlic Communications

Create Engagement

Generate Response

Create Results

Create Transactions

Create Equity

Build Communities

Build Brand Advocates

Create Leverage

Brand Side Business Side

Services Provided• regular updates and engagement on all the relevant social media

platforms.

• designing and execution of Facebook , YouTube and LinkedIn

advertisements.

• designing and execution of social media driven campaigns.

• designing user friendly applications for facebook, and all the leading

mobile platforms including IOS, Android, Blackberry and Windows.

• online reputation management.

• website development and design.

• we also provide print media artwork solutions.

Website and Application development

We offer custom mobile application development on mobile

operating platforms like iOS, Android, Blackberry and Windows.

Our team of mobile experts deliver Apps that encourage

downloads, offer intuitive user experience and ensure High ROI.

We offer full spectrum of high quality Web design and

development services which help you achieve tangible business

value and remain competitive in today's evolving marketplaces.

Social Media Marketing

Social media is changing our world

The power to

define and control

a brand is shifting

from corporations

and institutions to

individuals and

communities.

Social media influences people

Top Social media tools

• social networks

• news & bookmarking

• blogs

• micro blogging

• video sharing

• photo sharing

• wikis

• fastest growing social network in India

and the world with over 800 million

users.

• powerful tools to engage and understand

your audience:

brand pages

custom applications

targeted advertising

audience insights/metrics

opinion polls

hold contests and giveaways

drive campaigns

Facebook

• share timely information.

• promote useful content including resources, contests,

deals, etc.

• personify your brand.

• connect with your customers and develop leads.

• build credibility and influence.

• listen to consumer buzz.

• research competitors.

• reach out to individual customers.

Linked In – Professional Social Network

• contains profiles of Fortune 500 executives and

leading entrepreneurs

LinkedIn has 29% more six-figure earners

than the average website.

The 35-to-49-year-old demographic uses

LinkedIn, 19% more than the average website.

• On LinkedIn you can:

increase your number of leads.

increase the lead quality.

branding and positioning your Company.

capturing your target audience in a group for

marketing or market research purposes.

Blogs

• engage in dialogue with your

customers.

• improve your search engine

visibility.

• promote product launches and

events.

• gain expert status by providing

useful tips.

Photo Sharing

• detail the launch of a new product,

from initial sketches to the launch

party.

• promote special events, charitable

campaigns, and awards ceremonies.

• provide an inside look at your

organization, making it appear

glamorous, busy, fun, or innovative.

Video Sharing

• upload videos and share them with

people.

• videos can be a place to showcase your

leadership in a field, and spread

customer testimonials.

• helps you gain exposure and direct

traffic back to your website.

Our Approach

Assess Opportunities

Define Target Audience

Understand target audience

(better)

Build Social Infrastructure

(Identify channels)

Deploy and engage

A few case studies of our work

Case Study 1: Brand identity and social media Travel cakes

Objective: When Travel cakes decided to start providing alternative travel solutions to

Northeast India, they needed to create a brand identity and increase brand

awareness on the social media platform which is a reflection of the concept of

Alternative Tourism. It was critical to leave a deep impression in the minds of the

niche target audience.

Solution: We created the identity with an empty road in the midst of huge mountains,

using the tree and the road to depict T and C of the word Travel Cakes. It was an

apt representation of the concept of Alternative Tourism. We also indulged into

active engagement on social networks such as facebook, twitter, pinterest and

tumblr via the use of tailored content, conversations, informative blogs etc. The

core idea was to promote different aspects of the region such as culture, tradition,

flaura and fauna etc and also cultivate the ideology of alternative tourism.

Result: The brand identity has been highly appreciated by the customers and in less

than 6 months raised inquisitiveness about the brand and its services. We are also

able to generate hot leads via social media and increased engagement and higher

levels of search engine visibility.

Brand Identity

Travel Cakes

Achieved engagement percentages over 12%

Engagement Percentage

Generating leads via Twitter conversations

Pinboards for TravelCakes

• Blog for TravelCakes

Case Study 2: Social media for Kart and Kriss

Objective: Kart and Kriss is a fashion label from the house of Vintage

Clothing Works. They wanted to increase their brand awareness and

visibility on the social media platforms and also generate sales

enquiries through engagement.

Solution: We started their brand page on facebook and twitter to connect

with the existing and potential Target Audience. We tailored engaging

content and introduced fun-filled contests to create substantial buzz

about the brand. The essence of communication is to promote the

culture of bold and progressive clothing which connects the brands’

youth target market.

Results: The content and the contests garnered phenomenal response

which eventually resulted in a radical increase of facebook fan base of

4500 in just the span of a month. Also, we were able to generate

multiple leads and sales enquiries.

Reached a fan base of 4500 fans within a month

Engaging Contests

Engaging Contests

Engagement Percentage

Achieved engagement percentages over 14%

Generating sales enquiries

Portfolio

Corporate Branding and logo designing

Social Media

Print Media Artwork

Bangalore’s largest music store

Fashion label from the house of Vintage

Clothing Works

Alternative Travel solutions provider

for North East India

South East Asian cuisine specialty

restaurant

Digital Media Study

Contact Details

Sizzil Islam Choudhury

Email id: [email protected]

Phone number: 9986642225

Aritra Chatterjee

Email id: [email protected]

Phone number: 9886208597

Website: http://www.stickygarlic.com/