The online opportunity for SMEs in Europe Stefanos Loukakos Country Manager Greece
The online opportunity
for SMEs in Europe
Stefanos Loukakos
Country Manager Greece
Internet is a key driver of Europe’s economic growth
Economic impact research
>3%
In 2009, Internet accounted for
GDP in most markets
>7% GDP in UK
Online opportunity for SMEs
French SME’s using Internet tools
grow, export and thrive twice as much
as those who don’t - McKinsey
Online advertising fuels business growth
>1,000,000 advertisers use Google Adwords
Adwords is transforming fortunes of SMEs
Berto Salotti (IT)
Baby M (NI)
Helping to bring SMEs online
Embracing the Single Market
Thank you