Mar 28, 2016
Aronsen, Stefan
Des
ign
Pra
ctit
ione
r:
THE
CLO
NE
WA
RS
PH
OTO
gR
AP
Hy
THE
y’R
E A
LL O
vER
...TR
AC
kiN
g T
imE
COLOPHONSTEFAN ARONSEN: [email protected] www.stefanaronsen.com 415.894.2302 MFA Graphic Design Thesis & Portfolio: SOAP, © 2009 CREATIVE DIRECTOR: Mary Scott BOOK SIZE: 9.25x12.5 TEXT STOCK: 80 lb Fox Coronado Smooth END SHEETS: Canson 7072306 cream FONTS: Courier, Trade Gothic Lt Std, Celebrate The Day CAMERA: pentax ist:d SOFTWARE: Adobe CS3 BOOK BINDING: Taurus • 2736 16th st • San Francisco, CA • 94103 • 415.671.2233Book Cost: $175.00
OFF TH
E R
EC
OR
DB
US
kiN
gC
UT-AW
Ay mA
gA
ziNE
CH
AO
S TH
EO
Ry
DiS
TOR
TED
TRiP
DE
Sig
N TH
ESiS
TABLE OF CONTENTS
File No #001
RADIOLOGY IMAGING
DE
Sig
N TH
ESiS
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
09
of
15
8
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
MFA Thesis Project
SF Intercom Brad Rhodes, Troy Alders, Carolina de Bartolo
SAA
A thesis statement declares what you believe and what you intend to prove. A good thesis statement makes the difference between a thoughtful research project and a simple retelling of facts.
Music is alive but the industry is dying. Current trends in the music industry are making it impossible for bands to survive and a less desirable market for designers to enter. This recession is creating an opportunity to be at the forefront of a major change in the music scene. My goal is to shift the music industry to favor independent musicians and put more control and money back in their hands. I hope to shine some light on the positive changes happening in the industry and develop solutions for some of the existing problems.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F
09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Bands have trouble surviving.
Adobe PhotoshopAdobe IndesignAdobe IllustratorAdobe Dreamweaver
x
x
x xxx
x
x
x
x
a survival guide for bands
RADIOLOGY IMAGING File No #002
RADIOLOGY IMAGINGFile No #003
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
011
of
15
8
RADIOLOGY IMAGING File No #002
RADIOLOGY IMAGINGFile No #003
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
3 o
f 1
58
File No #004RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #005
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
5 o
f 1
58
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
7 o
f 1
58
File No #007RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #008
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
9 o
f 1
58
File No #009RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #010
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
02
1 o
f 1
58
File No #011RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
02
3 o
f 1
58
File No # 012RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
02
5 o
f 1
58
File No #014RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
02
7 o
f 1
58
File No #015RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #016
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
02
9 o
f 1
58
File No #017RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
031
of
15
8
File No #017RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
03
3 o
f 1
58
File No #018RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #019
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
03
5 o
f 1
58
File No #020RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #022
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
03
7 o
f 1
58
File No #001
RADIOLOGY IMAGING
DiS
TOR
TED
TRiP
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
04
3 o
f 1
58
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Integrated Communications
Distorted Trip Hunter Wimmer
SAA
There was only 1 deadline in this project: end of semester, week 15. The semester long focus of the class was on a film director and subsequent film festival of our choice. All work must be accomplished at a high degree of polish. Class tested our ability to make lots of design choices and manage time wisely.
I love movies, however I never think about who directs the movies I love. Thus I decided to make a list of the movies I love and find out if there were any correlations, perhaps a director that directed a few of my favorite movies. After making the list and choosing a couple potential directors I eventually chose Terry Gilliam. He has directed many movies I personally own and love. Some examples include, Time Bandits, Fisher King, 12 Monkeys, Fear and Loathing Las Vegas and Tideland. Finally I called the film festival Distorted Trip because I felt the movies shared in common a main characters who tripped on drugs and or went on a trip.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F
09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Film Festival
Adobe PhotoshopAdobe Indesign
x
x
x xxx
x
x
x
x
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGINGfile No #004
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
04
5 o
f 1
58
File No #005RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
04
7 o
f 1
58
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #007
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
04
9 o
f 1
58
File No #008RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #009
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
051
of
15
8
File No #010RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #011
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
05
3 o
f 1
58
File No #012RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #013
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
05
5 o
f 1
58
RADIOLOGY IMAGING
File No #001
RADIOLOGY IMAGING
CH
AO
S TH
EO
Ry
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
06
1 o
f 1
58
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Type Four
Chaos Theory Jennifer Sterling
SAA
Spend 15 weeks doing exhaustive research on 1 topic. When you feel you understand the topic thoroughly. Use your research to design a magazine that will help somebody who doesn’t know your topic understand it more clearly.
This is a Jennifer Sterling book, easily recognizable, and very distinct in style. Yet un-arguably strong in type, layout, content, and design. It is a good project to show my ability to adapt my skills to match a project with a distinct style, focus and goal.
PT# 415-894-2302 MR# ww
w.StefanAronsen.com FC:F
09:00AM GRPHC DSNR
PHTGRPHY
ATTENDING: Stefan Aronsen MFA
LOC:Redwood City DPB:08/16/79 Y SEX
:M
Cause and effect exists.
Adobe PhotoshopAdobe Indesign
x
x
x
x
x
x
x
Order in t he Midst of Chaos
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
06
3 o
f 1
58
File No # 004RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No # 005
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
06
5 o
f 1
58
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
06
7 o
f 1
58
File No #007RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #008
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
06
9 o
f 1
58
File No #001RADIOLOGY IMAGING
CU
T-AWAy m
Ag
AziN
E
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
07
3 o
f 1
58
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Connecting The Dots
Cut-away Michael Kilgore
SAA
Spend 15 weeks doing exhaustive research on 1 topic. When you feel you understand the topic thoroughly. Use your research to design a magazine that will help somebody who doesn’t know your topic understand it more clearly.
I have always wanted to fly like a bird. Flight is something that most people have experienced in their life. However not many people have experienced personal flight. Inventors are constantly attempting to advance the science of flight and change the publics understanding of flight. Cutaway is the story of flight told from the inventors journal. It takes you on a journey from the early drawings of Leonardo da Vinci through to the modern personal hovercraft.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F
09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Man wants to fly.
Adobe PhotoshopAdobe Indesign
x
x
x
x
x
x
x
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
07
5 o
f 1
58
File No #004RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
07
7 o
f 1
58
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #007
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
07
9 o
f 1
58
File No #008RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
08
1 o
f 1
58
File No #009RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #010
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
08
3 o
f 1
58
File No #001
RADIOLOGY IMAGING
BU
Sk
iNg
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
08
7 o
f 1
58
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Visual Communications
Busking Hunter Wimmer
SAA
Use the 4 research habits, Archetype, Map of Inquiry, Lens of Empathy and 10 conversation to collect information from multiple sources. Use this visual research to communicate a message to a broad audience of people.
I can’t play a single instrument, I’ve tried and failed. Thus I am impressed by people who can. It came to me that I really wanted to know what drove those inspired souls to the street. Why they come, when they come, and where they come. So I’ve spent the last 15 weeks trying to talk to “Buskers.”It’s not easy! It’s hard to find them when I’m looking, and when I’m not... I don’t have time to stop. There are no schedules and locations are hit or miss.But my goal with this project is to find out if there is a common thread between all who play on the street...
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Street Performance
Adobe PhotoshopAdobe Indesign
x
x
x
x
x
x
x
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
08
9 o
f 1
58
RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #005
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
09
1 o
f 1
58
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
09
3 o
f 1
58
RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
09
5 o
f 1
58
RADIOLOGY IMAGING
OFF TH
E R
EC
OR
D
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
09
9 o
f 1
58
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Type Survey II
Off the Record Stan Zenka
SAA
The best way to increase shelf life of a book is for the book to consistently look fresh. The best way to sell a book is to have a design on the cover that makes you want to buy the book. Poor design equals poor sales. The focus of this project was to take a book that needed to be redesigned, research the content and establish a new look for the book.
Presumably the best place to find books that aren’t selling well is in the clearance section of a bookstore. When I chose Off the Record I was choosing a book filled with content I was interested in, but a design I felt was old and bland. I took the book and introduced retro to replace the old and some rock & roll style to kill the bland.
PT# 415-894-2302 MR#
www.StefanAronsen.com FC:F
09:00AM GRPHC DS
NR PHTGRPHY
ATTENDING: Stefan Aronsen MFA
LOC:Redwood City
DPB:08/16/79 Y SE
X:M
Clearance book had bad design.
Adobe PhotoshopAdobe IllustratorAdobe Indesignx
x
x
x
x
x
x
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
01
of
15
8
RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #005
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
03
of
15
8
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGING
* Shown above is t he original Off t he Record
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
05
of
15
8
File No #001
RADIOLOGY IMAGING
THE
y’RE
ALL O
vER
...
RADIOLOGY IMAGING File No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
09
of
15
8
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Type Survey III
They’re all over... Brian Singer
SAA
There are a lot of items in the world. Pennies, suckers, undies, hats, burritos, cameras, pills, nail polish, pens, pencils and duct tape are just a few examples of these items. Use the skills taught in class to create a book about 1 item.
I am a big fan of shoes. If I didn’t practice self control I would own hundreds of shoes. However, that isn’t what inspired this project. I was inspired by two things. One: I like what people think shoes say about them and two: what people do with their shoes when they no longer want them. For example I see tons of shoes ditched on the side of the road. I decided documenting these shoes would both fulfilling and exciting.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F
09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Shoes get ditched.
Adobe PhotoshopAdobe Indesign
x
x
x
x
x
x
x
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
011
1 o
f 1
58
RADIOLOGY IMAGING File No # 004
RADIOLOGY IMAGINGFile No # 005
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
011
3 o
f 1
58
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
011
5 o
f 1
58
File No #007RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #008
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
011
7 o
f 1
58
RADIOLOGY IMAGING
* T hese are t he shoes I was wearin g when I designed t his book.
RADIOLOGY IMAGINGFile No #010
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
011
9 o
f 1
58
File No #001RADIOLOGY IMAGING
TRA
Ck
iNg
TimE
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
23
of
15
8
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Visual Literacy
Tracking Time Hunter Wimmer
SAA
Most people document time using a watch, some rely on the sun, while others never seem to know what time it is. In this project the question was raised, “how would you tell time if you couldn’t use standard methods?”
Moving during a semester is complicated. However, the one good thing that did come out of moving... was a way to tell time. If you have ever posted a room on Craigslist, then you know the number of responses you get. If you haven’t let me just say, in San Francisco it’s hundreds. I decided to use these E-mails as a way to tell time. All the elements of e-mail have been incorporated into snail mail. The key on the left of the letters lets readers know: was the messaged received, did I reply and were there any attachments. I also flagged the edge of the mail I liked with a highlighter. This project is fully functioning, you can read the letters of every person that applied, and hopefully get a feel for the amount of time it takes to get a roommate.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F
09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
YOU GOT MAIL
Adobe PhotoshopAdobe Indesign
x
x
x
x
x
x
x
not a typical book!
(I moved 3 times during grad school.)
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #004
* All t he elemen ts of standard e-mail have been included.
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
25
of
15
8
File No #005RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #006
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
27
of
15
8
File No #001RADIOLOGY IMAGING
PH
OTO
gR
AP
Hy
RADIOLOGY IMAGING File No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
31
of
15
8
Clas
sifi
cati
on:
Clin
ic:
Software
Academy of Art
Photo Narrative
Can you see me now?
SAA
Most people can tell a story with words. However, telling a story with photos can be a lot harder. This project requires the shooting and reshooting of photos that tell a detailed, very clear story.
For the first book I had a vision of a full color girl in a black and white world. The importance of the color isn’t instantly obvious, however my hope is that eventually you will see the bright happy nature of a girl living in a world where nothing goes her way. On top of that today is a very special day, and nobody seems to notice her. (Until the end!)
The second book is filled up with photo exercises designed to help me learn to tell a story with pictures. I have shown 1 spread from each story.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Photos tell stories.
Adobe PhotoshopAdobe Indesign
x
x
x
x
x
x
x
Normal design, Abnormal photography!
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
33
of
15
8
File No #004RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #005
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
35
of
15
8
File No #006RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #007
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
37
of
15
8
RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
39
of
15
8
File No #009RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #010
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
41
of
15
8
File No #011RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #012
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
43
of
15
8
RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #014
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
45
of
15
8
File No #001RADIOLOGY IMAGING
THE
CLO
NE
WA
RS
RADIOLOGY IMAGINGFile No #002
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style Normal NormalAbnormal Abnormal
White Space ..............................
Kerning ......................................
Column ......................................
Gutter ........................................
Margin .......................................
Binding ......................................
Project Symptoms:
Book Poster Logo Web Site
REGISTRATION STICKER
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
49
of
15
8
Clas
sifi
cati
on:
Clin
ic:
Software
Lucasfilm
Star Wars: The Clone Wars
Assist Art Director Troy Alders
SAA
Lucasfilm ltd is one company divided into multiple departments. The main departments are Lucasfilm, Lucas Arts, Lucas Animation, Skywalker Sound, and ILM. Each department has their own Marketing and PR department, however, they all rely on the Licensing that comes from Lucasfilm Licensing.
My role at Lucasfilm is in the Licensing department. I am the assistant to the art director, which means I work with Troy Alders to aid Licensing, Marketing and PR in the creation of new campaigns and design projects relating to Star Wars, Indiana Jones and other Lucasfilm entertainment properties. Also Licensees rely on us to create new art every year. We work on creating as well as collecting designs from approved Star Wars artist and designers.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Everybody loves Star Wars.
Adobe PhotoshopAdobe IndesignAdobe Illustratorx
x
xx x
x
x
x
x
File No #003RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
51
of
15
8
File No #004RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #005
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
53
of
15
8
RADIOLOGY IMAGING
RADIOLOGY IMAGING
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
55
of
15
8
File No #007RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #007
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
57
of
15
8
File No #008RADIOLOGY IMAGING
RADIOLOGY IMAGINGFile No #009
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
59
of
15
8
RADIOLOGY IMAGING
Case Name: Assistant:
Design Practitioner Initials
Case History:
Initial Diagnosis:
General Style YES YESNO NO
Hard Classes ............................
Good Teachers .........................
Commercial ..............................
Sleep Deprivation .......................
Mental Exertion .........................
Worth The Time ...........................
Project Symptoms:
Mom Dad Family Friends
PAgE 1 OF 1
REGISTRATION STICKER
Clas
sifi
cati
on:
Clin
ic:
Academy of Art
Special Thanks
Support Group AAU Teachers
SAA
The Academy of Art University teaches designers how to be commercially viable. Students receive and education designed to prepare them for a job in a real world. The class structure, teachers and assignments are geared towards testing the competence and strength of its design students. AAU is hard, but when you’re done, the work produced shows extreme design growth.
I have spent 10 years studying graphic design. Generally when somebody spends that much time in school they’re studying to be a doctor. I’m not a doctor, I am however a design practitioner. Much the same way doctors have new patients every day with symptoms that need solving. I have new projects every day with solutions that need to be solved.
PT# 415-894-2302 MR# www.StefanAronsen.com FC:F09:00AM GRPHC DSNR PHTGRPHYATTENDING: Stefan Aronsen MFA LOC:Redwood City DPB:08/16/79 Y SEX:M
Special Thanks
x
x
x xxx
x
x
x
x
t he people t hat helped keep me sane Carolina, Brian, Jeremy, Stan, Hunter, Michael, Phil, Mary
Special t hanks to Farmor and Farfar, You were great roommates.
415.894.2302
DiS
PO
SiT
iON
: O
Rig
iNA
L P
OR
TF
OLi
O N
OT
ES
PO
42
35
25
SF/
94
10
2C
OP
y-C
LiN
iCA
AU
mFA
00
01
61
of
15
8