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IRS Circular 230 Disclosure: To ensure compliance with the requirements imposed by the IRS, we inform you that any tax advice contained in this communication, including any attachment to this communication, is not intended or written to be used, and cannot be used, by any taxpayer for the purpose of (1) avoiding penalties under the Internal Revenue Code or (2) promoting, marketing or recommending to any other person any transaction or matter addressed herein. Startup Valuation: What are you worth? Palo Alto, San Francisco, Los Angeles [email protected] www.rogerroyse.com , ww.rroyselaw..com @rroyse00 roger.royse
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Startup Valuation: What Are You Worth?

Aug 20, 2015

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Roger Royse
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Page 1: Startup Valuation: What Are You Worth?

IRS Circular 230 Disclosure: To ensure compliance with the requirements imposed by the IRS, we inform you that any tax advice contained in this communication, including any attachment to this communication, is not intended or written to be used, and cannot be used, by any taxpayer for the purpose of (1) avoiding penalties under the Internal Revenue Code or (2) promoting, marketing or recommending to any other person any transaction or matter addressed herein.

Startup Valuation:

What are you worth?

Palo Alto, San Francisco, Los Angeles [email protected] www.rogerroyse.com , ww.rroyselaw..com

@rroyse00 roger.royse

Page 2: Startup Valuation: What Are You Worth?

Roger Royse Royse Law Firm, PC

Palo Alto, San Francisco, Los Angeles [email protected] www.rogerroyse.com , ww.rroyselaw..com

@rroyse00 roger.royse

Page 3: Startup Valuation: What Are You Worth?

THE STARTUP TRIANGLE

PEOPLE

MONEY

TECHNOLOGY

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Page 4: Startup Valuation: What Are You Worth?

FOUNDER’S EQUITY

The Grunt Fund Method

Equal Percentages

Subjective

Formula

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Page 5: Startup Valuation: What Are You Worth?

Who should vest

How long?

Acceleration?

Change of control

Termination without

cause

Vesting

VESTING

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Page 6: Startup Valuation: What Are You Worth?

ADVISOR

FAST Model

Valuation

Milestones and

Deliverables Vesting Stock v.

Options

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Page 7: Startup Valuation: What Are You Worth?

Seed Funding

SEED FUNDING

SAFE Priced rounds Convertible Debt

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Page 8: Startup Valuation: What Are You Worth?

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Do I need a valuation for my option plan?

RSUs and Restricted Stock

Phantom Plans

OPTIONS AND 409A VALUE

Page 9: Startup Valuation: What Are You Worth?

VC or Institutional Investor Preferred Stock Valuation Methods

Score Card Venture Capital Method Berkus Method Cayenne Calculator Risk Factor Summation Negotiation

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THE PRICED ROUND

Page 10: Startup Valuation: What Are You Worth?

THE PRICED ROUND

More Valuation Methods

(Patents + People) x $1

Million

Comparable

Discounted Cash Flow

Market Multipliers

Discount to Public

Companies

Startup Factor Method

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Page 11: Startup Valuation: What Are You Worth?

www.startuprounds.com

VC NEGOTIATIONS

When to mention valuation

Staged Investment

Liquidation Preference

Control

Blocking rights

Drags and tags

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Page 12: Startup Valuation: What Are You Worth?

EXIT VALUE

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Preferences

Earn Outs

Reps & Warranties

Taxes

Page 13: Startup Valuation: What Are You Worth?

CONCLUSION

Startup Valuation

is an Art

Not a Science

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Page 14: Startup Valuation: What Are You Worth?

RoyseLink: Connecting founders with investors and service partners.

Royse University: Providing business, tax, technology and personal finance ideas to founders and executives.

Royse Law Legal Wizard: Offering legal document templates and more.

Royse Law Incorporator: Incorporate your company the Silicon Valley way.

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RoyseLaw Incorporate.com

RoyseUniversity.com

RoyseLink.com

RoyseLaw Legal Wizard

Page 15: Startup Valuation: What Are You Worth?

PALO ALTO 1717 Embarcadero Road

Palo Alto, CA 94303

LOS ANGELES 11150 Santa Monica Blvd.

Suite 1200 Los Angeles, CA 90025

SAN FRANCISCO 135 Main Street

12th Floor San Francisco, CA 94105

Palo Alto Office: 650-813-9700

CONTACT US

www.rroyselaw.com

@RoyseLaw