Startup & Go First Steps to Building a Technology Company Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, re- Identify your drive to become an en- trepreneur & start a business: what makes you tick? There are a lot of ideas out there. Make sure you don’t fall in love with an idea that won’t love you back. Hire strategically and always ask why, not what. Sell your company to your employees - it will inspire commitment & enthusiasm (things money can’t buy) It’s easy to use research as a crutch to postpone action. Rather than top-heavy researching, keep your investigation ongoing. Feedback is key. Talk to your customers, do surveys, and be thorough. Hire slow, fire fast. If someone is not a cultural fit, it doesn’t matter how talented they are, move them out! step 1. commit step 2. research step 3. idea step 4. feedback step 5. Hiring € £ $ money power Z Z Z boredom ‘flex’ time 9 6 3 You want to change the world. Don’t get stuck in the initial research phase Even once you’ve launched: never stop researching Too much initial research is as bad as too little You will fall in love with your idea (and you should) Use SurveyMonkey & Mturk to gather feedback Then, you need to take a step back and make sure it’s realistic Determine Your: Market Opportunity Product & Model Run tests using Google Adwords Passion Intention & career goals In your network or vouched for Your gut says something’s wrong They just “fell into it” Pedigree Analyze and repeat, repeat, repeat. step 6. firing Don’t let one person poison the well Team morale trumps one unpleasant ‘star’ employee’s output Fire fast if they aren’t a good fit, waiting is worse for you & for them Want more in-depth tips from silicon valley entrepreneurs? Sign up for the Founder Institute Newsletter and get access to our $99 Udemy course, FREE. http://fi.co/startup _&_go